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Management Message - Mike Wright, MBA 
Putting our new brand to work  
Our new brand promise--"trusted experts in nutrition and health"--succeeds only if we stay close to our customers and colleagues to make sure we're providing value that really counts. You can help us serve you better by telling us specifically what you want and need.  (MORE)  
Producer Spotlight - Peter DeHaan, Jr.
Protocols are the paths to profits in Oregon

"One of the things we learned was that strict adherence to the protocols would allow inexperienced people to be as successful with the cows as much more experienced people." (MORE)

Gerald Poppy
Technical Feature - Gerald Poppy, DVM, MBA

A decision "system:"  Investing time and brainpower for profitability

One area that many producers fail to have a system in place for is spending money.  Even though this is one half of the "profit" equation (Profit = Revenue - Expense), it is easy to feel most expense decisions are beyond control. Not true.  (VIEW PDF)

 
Director
Global Research and Marketing

 

We're looking forward to a great 2012 at Diamond V. To make the new year a great one, we're doing what we do best: working hard at providing what you want and need. It's part of our new brand promise--"trusted experts in nutrition and health"--and succeeds only if we stay close to our customers and colleagues. You can help us in this quest to serve you better.

 

Please take a few moments to fill out a quick survey about Nutrition Line. We'd like to know what you want more of, less of, or what entirely new topics or instruction you'd like us to write about. We're giving away a sample of EpiCora science-backed human dietary health supplement promoting immune support, to the first 50 who complete a survey.

 

We're grateful for the tens of thousands of dairy professionals who have been reading Nutrition Line. We want to keep you as readers and, more importantly, make sure we always provide ways to create dialog and interaction. Thanks for your support of Nutrition Line!
 

Kind regards, 

 

Mike

 

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Protocols are the path to profits in Oregon ProducerSpotlight

 

 

   Pete DeHaan, Jr. on his dairy near Salem, Oregon

 

 

Who:  Pete DeHaan, Jr., and Jennifer DeHaan, Owners, Pete DeHaan Holsteins LLC, National Dairy Producers Organization Board Member, Oregon Dairy Farmers Association Board Member.  Pete and Jennifer have two children, Pete III, 16, and Hayley, 13.

 

Where:  Northwest of Salem, OR, west side of the Willamette Valley.

 

About the dairy:  2,300 cows at two milking sites.

 

Background:  Pete DeHaan, Sr., started in the dairy business in Weed, CA in the middle 60's and moved to Salem in the fall of 1972 when Pete Jr. was one year old to establish the current dairy.  Having worked on the dairy growing up and managed various dairy operations, Pete Jr. and Jennifer took over the dairy when Pete Sr. passed in 2000.

 

Pete Jr. on protocols, consistency and helping dairy staff excel: "When I took over the dairy in 2000 I had been managing some areas of the dairy such as feeding and nutrition for a few years, but I soon realized with the increased responsibility there was not enough time to be as hands on in all areas. I also realized that if we were going to continue to be successful, we needed to establish strict protocols on how we do things on the dairy.

 

Workers were given the responsibility to do the job following the protocols, so there was consistency in all areas with the idea that if things are not working then we can reevaluate the protocol, but we must all do things the same way from least experienced to most experienced worker.  One of the things we learned was that strict adherence to the protocols would allow inexperienced people to be as successful with the cows as much more experienced people.  We knew we were on to something and have continued the strict use of established protocols in as many areas as possible.  As we learn over time and acquire new information, protocols can change.

 

One other very important area is putting people where they will succeed.  Not everyone is suited for every job, so we have to evaluate our people to be sure the job assignment suits their individual make up."

 

Pete feels strict adherence to protocols resulted in Pete DeHaan Holsteins LLC being recognized by the Dairy Herd Reproductive Council as one of the top herds in reproductive efficiency in the US in 2011.

 

On Diamond V:  "We try to use the best tools available in our operation and Diamond V is one of those tools.  We rely on other people to bring value andinformation to the dairy.  We like what Diamond V brings to the dairy in on-farm evaluations and analysis

 

One key to being strong is knowing your weaknesses and finding people who can help you in those areas."

 

 

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See us at these industry events events
 
January 22-24
St. Pete Beach, FL
 
January 24-25
Atlanta
 
January 24-26
Greeley, CO
 
January 31- February 1
Gainesville, FL
 
February 14-16
Tulare, CA
 

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