The WBDC is now offering Joint Business Counseling Sessions for established business owners seeking to grow their businesses through government and corporate contracting. Each session is held via interactive webinar and is limited to 5 persons so that each participant has ample time to apply this valuable information to their own business. If you are seeking assistance with responding to RFPs, we hope you will try this new platform for interactive, strategic planning and learning in a small group format.
October 12: Identifying the Market Viability of Your Business Concept (Part of JumpStart Series)
How do you know if you have a viable idea that will thrive in the marketplace? How do you identify your business model and determine your target market? How do you do your own market research? Find answers to these questions and more by attending these sessions.
October 13: How to Become a Strategic Supplier to the Federal Government and Major Corporations
Are you a strategic supplier or a vendor to government agencies and/or major corporations? If you provide a high degree of value and are hard to replace, then the answer can be "yes!" Unfortunately, only about 5 percent of the vendor base qualifies for this top position in the supply chain. Learn what it takes to be there and if this is feasible for your business.
October 19: Reaching Your Market Strategically (Part of JumpStart Series)
Once you know who your target market and ideal clients are, you need to figure out how to reach them. You will learn how to distinguish between selling and marketing, identify features and benefits of your products/services, develop at least three strategies for marketing and more.
If you are looking to meet potential collaborators who are caterers, event planners, florists, photographers or videographers, then this event is for you. This Connection Points event will include plenty of networking time and a short panel presentation where resources in each discipline share insights on trends in the industries and other questions from participants.
In this information-packed session, we will discuss valuable teaming strategies that can help you in gaining government contracts.
Once you have targeted your market and figured out how to reach them, you need to plan your sales strategies and conversations. Learn how to understand and use sales process terms, understand the sales process and sales funnel, articulate solutions using your product/service and more.
