Greetings!
Back from AOPA. Pictures here.
I'm on the DME MAC email newsletter subscriber list - WHAT?? (I can't help it, I am an email newsletter addict...)
Here's an update you might be interested in.
Lower Limb Prostheses
LCD
Revision Effective Date: 10/01/2008
INDICATIONS AND LIMITATIONS OF COVERAGE:
Moved: Noncoverage statement for user adjustable heel heights from Policy Article.
Policy Article
Revision Effective Date: 10/01/2008
NON-MEDICAL NECESSITY COVERAGE AND PAYMENT RULES:
Moved: Noncoverage statement for user adjustable heel heights to LCD.
CODING GUIDELINES:
Revised: Coding guidance for microprocessor controlled knees.
Substituted: PDAC for SADMERC.
Here is the list of current LCD's.
What's new at the DME MAC.
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Why Aren't YOU Dripping?!
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 The
term "drip marketing" is based on the agricultural concept of drip irrigation.
It is a direct marketing strategy in which marketers send out their promotional
messages to a selected audience over a period of time. People in business
development and marketing jobs will agree that there is a need to stay in touch
with current and potential customers in order to have them purchase from you
when they finally decide to buy. (Or refer)
Drip marketing involves consistently doing something each month to keep
yourself on your customers' minds. Some of the specific tools that you may use
to accomplish this are postcards, e-newsletters, print newsletters,
brochures, dimensional mailings and more.
Easiest, most efficient, cost-effective way to drip?
Why, email newsletters, of course.
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Electronic Marketing
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Article featured in this month's O&P EDGE magazine.
Excellent article by Morgan Stanfield with some fabulous quotes from yours truly.  And "Marketing Myths" by me! In this month's O&P Business News. (I know they make it a pain in the butt to log in but it's worth it.) |
