GET FRESH March 2009

Issue 15
Bringing the Ideas to YOU!
Even on the tails of the successful 2009 Conference & Tradeshow in Las Vegas, caterers are still looking for more ideas and information on how to deal with this new economy. Travel costs can get prohibitive, so you've asked us to bring the resources to you.

We're excited to announce On the Road with Catersource, a series of single-day consulting workshops in cities from coast to coast. These workshops will roadmap the strategies you need to maintain profitability, keep current customers and find new ones even in the face of this challenging economy.

On the Road with Catersource

On the road, Catersource's Mike Roman and Carl Sacks will present proven concepts to help front- and back-of-the-house staff, salespeople, chefs, managers and owners overcome the challenges of catering during a recession. You'll learn how to establish cost-cutting and profit-making solutions that will not only neutralize but capitalize on this unique economic climate.

Watch for details coming next week and make plans to join us in a city near you!

Top This
A great table is the foundation of a great event! Ever find it difficult to come up with new ideas for something creative? Attendees at the 2009 Catersource Conference & Tradeshow in Las Vegas had the opportunity to see more than a dozen creative ideas in our 2009 Tabletop Contest. Check out these designs! From elegant to whimsical, they were all winners:

tabletop ideas

1) Winter Wonderland by W Events  2) Festival de Colores by Access 66 Catering 3) Fabulaire! by  Medallion Occasion Boutique 4) From the Heart by International Catering Company 5) Serendipity by  Ira Mitchell-Steiman 6) Baroque Gold by UNLV 7) A Lady in the Garden by  BonneVie Events 8) Rollin' On the River of Love by Exclamations Catering 9) Sinner or Saint by Venus de Milo Restaurant 10) Unique But Chic by  Marshall's Catering and Special Events 11) Atomic Cafe by Social Ice 12) Green UOtopia by University of Oregon 13) An Evening of Elegance by West Coast Event Production 14) Gifts From Paradise by  Enhance Enterprise Special Events 15) Candy Jardin by Admardecor Event Design 16) Musical Sounds From the South by  Sodexo/Carolina Catering 17) Persian Dining by
Common Plea Catering 18) The Four Elements by Chefs A la Carte.

Look to the March/April issue of Catersource magazine for the winners of this contest and more!
New Creative Resources
Just released at the 2009 Conference were our newest line of books and DVDs that are FULL of even more great ideas that you can put to use right now!

Food Fun LoveFood Fun Love, Party Styles
by Pauline Parry

You've seen Pauline's stunning ideas at past conferences and in the pages of Catersource magazine. Now, get an in depth look at some of her most unique and personal party styles ever! In 12 chapters, Food Fun Love will give you complete party themes, recipes, inspiration and more.
Find out more about Food Fun Love

Catering Tactics, Strategies and SolutionsCatering: Tactics, Strategies and Solutions
by Mike Roman
At a time when caterers are facing unprecedented competition, new ideas can make the difference between just hanging on and moving forward. The ideas will challenge you to rethink how you operate your businesses, manage your resources and establish lasting relationships with customers.
Get catering tactics, strategies and solutions

ICA CookbookInside the Recipe Box of the
Catering Chef

The International Caterers
Association Cookbook

Eleven ICA chefs come together to share their recipes and their overall philosophy on cooking, food and the path they've chosen to follow. Complete with full color photography and the chefs' tips, this is a must-own for every professional culinary master!
Go inside the recipe box of the catering chef

Style Me Pretty and ProfitableStyle Me Pretty - and Profitable (DVD)
by Meryl Snow
Industry leader Meryl Snow, co-founder of Feastivities Events, has 20 years of event experience throughout the Philadelphia area featuring innovative and well-executed menus, dramatic presentations, outstanding service and attention to detail. On this, her first DVD, Meryl shares some of her more innovative and practical ideas.
Style yourself pretty and profitable

Buffet and Station FundamentalsBuffet and Station Fundamentals Volume One (DVD)
by Brian Palazzolo
This action-packed session details the fundamental techniques and knowledge that catering personnel must possess to be effective for any operation. Principles, logistics, standards, equipment, linens, service systems and cooking applications are demonstrated in a fun, high-energy way! Buffet and Station Fundamentals Volume Two will continue the training series and is available seperately or buy the complete set and save!
Learn buffet and station fundamentals

There are dozens of other idea-filled products available at catersource.com, click here to shop now!
More Catersource winners
Congratulations to the 2009 Catersource ACE Award winners announced at the 2009 Conference:

MIDWEST    
Catering by Michael's
Morton Grove, IL


SOUTH    
A Joy Wallace Catering Production, Miami, FL


EAST    
Neuman's
New York, NY


WEST    
Waters Fine Catering
San Diego, CA

INTERNATIONAL    
Culinary Capers
Vancouver, BC Canada

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Save the Date!
Plans are already underway for the next Catersource Conference & Tradeshow. Watch for details to come, but mark your calendar now for this upcoming event!

March 7-11, 2010
Paris Las Vegas and the Las Vegas Convention Center

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On the Market NOW
In each issue of Catersource magazine we bring you some of the newest products and services on the market for caterers. NOW, we can send you special discounts or promotional offers for these new products via email!

On the Market NOW is a great way to be the first to find out about a special product offering and to get money saving discounts from reputable industry vendors.

To sign up, please click the Update Profile link at the bottom of this email and ask for On the Market NOW!

Your email will never be sold or traded. Offers will be sent to you by Catersource on behalf of vendors with relevant and valuable offers only. You can opt-out of the mailings any time by clicking the Update Profile link at the bottom of any messages we send you.

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Featured Links

These sponsors and advertisers want the opportunity to earn your business!

www.1000finelinen.com
www.ezcateringquotes.com
www.fruitpalm.com
www.lbpmfg.com
www.plate-mate.com
www.thegoplate.com

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Get MORE fresh!
If you haven't been with us since the beginning of Get Fresh, you can now catch up on back issues of the e-newsletter by visiting our archives page. Some content may be a little 'past fresh', but still worthy - enjoy!

GET FRESH ARCHIVE

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If you have a story, idea, question or comment for Get Fresh, please email us at
newsletter@catersource.com

www.catersource.com
Catersource Magazine, Conference & Tradeshow · 877.932.3632