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INDIANAPOLIS, IN - July 18, 2011 - PreferredPartner, an IBM Premier Business Partner specializing in IBM software solutions and IT services, announced today a new Application Specific License (ASL) partnership with Teradata Corporation - the world's largest company focused on big data analytics, data warehousing and integrated marketing management.
This ASL partnership enables Teradata to deliver best-of-breed data warehousing and integrated marketing management solutions, bundled with IBM software to provide organizations with powerful, scalable, and reliable technology solutions.
"PreferredPartner is looking forward to a very successful partnership," said Steve Churchill, President and CEO of PreferredPartner. "The strength of Teradata's industry-leading technology platforms and solutions, combined with the proven performance of IBM software as a complete, out-of-the-box solution, will enable every customer, regardless of size, to get to market faster, gain actionable intelligence, and use data in imaginative new ways to achieve a competitive edge."
"This partnership further extends Teradata's business reach to provide customers with best of breed, integrated solutions such as IBM InfoSphere Information Server and Datastage with its Balanced Optimization feature. Balanced Optimization (Extract, Load, Transform), coupled with Information Server's traditional ETL approach, provides companies the agility and performance they require , liberating them to outperform despite tough service level agreements," said Sean Slack, Marketing Director at Teradata. "IBM software, leveraging the power of Teradata, will cut through complexity and deliver accelerated business value to our joint customers." |
