The Smart and EZ Way to Reach Your UFAA Chapter Members While Adding New Ones. 

 Increase Chapter Income! 
 If you can create emails, you can create newsletters. it's like adding emails to text boxes on a single page.
 
This issue Includes 5 UFAA graphics for use in your chapter newsletter
Agents Helping Agents.new
Greetings!
Email marketing is one of the most powerful and effective marketing tools available to organizations today. And it's not just the "big guys" who are using it. Small chapters are tapping into this incredible resource as well. If you aren't yet using email marketing, here are some compelling reasons for your chapter staff to consider adding it to your marketing mix. And, It's approved by your UFAA Board of Directors.
 
It's Affordable
Email marketing is an easy way to stretch a tight chapter budget. Unlike direct mail, email marketing requires virtually no production or postage costs. There are plans as low as $15 a month that can include up to 500 contacts that you can target on a regular basis saving production costs of printing and postage. (500 x .42 cents postage equals $210.00 plus printing, labels, folding, sealing and sorting.) 
 
Plus, it's profitable for your chapter with newsletter advertising income from local or regional insurance related businesses that want to target market insurance agents, such as, body shops, glass shops, security companies, etc. And, you start with free 60 day trial to get up to speed.
It's Effective
You can increase the interest of your current chapter members reducing the number of member dropouts. By staying in touch with them you make sure they remember you when they are in need of the products, services or assistance your chapter and organization provides while informing non-members about UFAA and your local chapter. Thereby, growing your chapter membership. 

join ufaa now
It's Immediate
Email communication can generate an immediate interest in your organization. A quick last-minute announcement or reminder of your UFAA  meetings can really improve attendance. Open your meetings to non-members to expose them to the organization's benefits. Add a discount or free coupon to buy visiting guest agent's meal.
It's Measurable
Unlike most direct mail options, email marketing is measurable. Constant Contact allows you to easily track who opens your email and what links they click on. You actually know who is looking at your messages. Then, create an email list of interested non-members to target market with special issues that include UFAA National and Chapter member benefits. 
 
It's Easy
Constant Contact makes it easy for you to create professional-looking campaigns with no design or expertise. Your chapter will be provided with UFAA related images in this issue and valuable email addresses for Farmers Agents in your state or area. 
 
Most UFAA Chapters now have free 60 day active trial accounts available with Constant Contact to start learning and practicing on your newsletters.
 
If you can create emails, you can create newsletters.  It's like adding a few emails to text boxes on a single page.  And, your advising others about UFAA and your chapter will create more members. Adding commercial advertising to your newsletter will increase chapter income.
   
With Constants Contact's excellent toll free customer service and great on line video tutorials, the $15.00 monthly cost for this service is a best buy. Especially, when you consider the quick cost recovery of only 2 new members or your first newsletter ad covers the annual costs.
 
"Chapters Helping Chapters"
ufaa.logo
 
 Rose-Thank You
 
NEED MORE HELP?
Do you need some ideas on UFAA newsletter construction, appearance or articles for your first edition?  Simply go to the UFAA web site with this link Chapter Newsletter  to see archive newsletters by other chapters  distributed to members and non-members in other states. 
 
 
Now, here's the fun part with UFAA images 
 
I have included five UFAA newsletter images in this issue you may copy to use in your chapter newsletter including- UFAA logo; Agents Helping Agents; Join UFAA Now; Thank You rose; and the UFAA header graphic below.
 
Most UFAA images in this newsletter will take you to ufaa.com website when you left click on them. (except rose) The Join UFAA Now image takes you to the membership app on the UFAA website. Hover your mouse over an image will show its' name. All images can be resized larger or smaller in your newsletter.
 
 
ufaa header logo 
 
How do I copy an image? (using windows)
You may want to create a new folder name such as UFAA Images. Simply, right click on the image- an option window will open. Select copy picture/image as,
Another window will open to save the image as a file. Type the image name into the window and hit save.  Hint: If your not saving in a folder, type ufaa as your first word to save with other pics and documents in alpha order so it's easy to find. Repeat for each image. The basic Image hosting tutorial in Constant Contact will show you a simple process to upload the image for use.
 
Now, you can now start cookin' with chapter newsletters. The UFAA Board of Directors and I have researched the most cost effective newsletter process with all the turn-key ingredients you've ask for: Newsletter templates, on line training, 800# live help line, sample newsletters, free 60 day trial newsletter account, images and email addresses to be provided- all to boost your chapter membership and income. 
 
Mix those turn-key ingredients with some chapter member efforts and you can create the advantages of increased chapter membership and advertising income all in the spirit of "Agents Helping Agents"(tm). What else could you need?
 
Sincerely,
 
Michael E. Ward
UFAA National Media Director
918/258-6611
 
Constant Contact logon link:  Log on link in top corner of page. Sign in I.D:  unitedfarmers##  (## = chapter number) 
Password: ufaa2009  Click "Get Help in top corner > click Education and Training tab> Look for Browse by Topic> click Getting started with email marketing.
Spend just a couple hours reviewing the tutorials and navigating the site and you can start production of your new basic chapter newsletter or, forward this to your designated chapter editor.