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In This Issue
Culinary Coolness Blog
Featured Website
Upcoming Events
National School Lunch Program
Catering Equipment 101
Tweep Shout
SEO for Restaurants
Latest Offers
 Our Blog
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ColdTech's Culinary Coolness Blog is full of restaurant news and tools to keep you up-to-date on the latest food service industry news, restaurant marketing tips, interactive restaurant polls and more.

 Go to The Blog Now! 

 

 

Featured Website
Tastespotting
Ever have creativity block when it comes to food? Check out some great food photos and recipes from bloggers at  TasteSpotting.com Three words: Nom, nom, nom

 

Upcoming Events
 
Daylight Savings Time Nov. 6

Want your event listed here? Email: Our Editor 
National School Lunch Program
Learn More About NSLP Discounts
We fully support the NSLP initiatives by US schools and we are offering exclusive discounts to help.
More Details
 
How to...
Catering Equipment
Choose Catering Equipment 101 
There are things you should know before deciding to purchase your catering refrigeration equipment.
 
Tweep Shout Out
 
ColdTech Commercial Newsletter
Greetings!

Thanks so much for supporting us! Since this is the first edition of our monthly eNewsletter we'd love some feedback to hear what you like or don't like, plus any ideas you may have about  what you'd like to see included. Please Email me your thoughts at  editor@coldtechcommercial.com.

 

The Recipe for On Page SEO for Restaurant Websites
Screencapture PP SEO Presentation
See the presentation now.

 

Search engine optimization let's Google and other search engines know what your website is about and where it should rank. Ranking is important because generally over 85% of website users will only click on the top three results and virtually no one goes past the first page anymore.

As a restaurant you want to rank for generic terms such as "Chinese Restaurant Portland" as well as your restaurant name. We've put a quick 12 slide presentation of the little things you can do to ensure Google knows what your site is about to help you rank. These things make a big difference.

See the slideshow


Latest ColdTech Offers
Free Shipping eNewswin a fridge
  • If you haven't entered to win a two door, commercial, stainless steel fridge. You should. There's no catch and it takes literally a minute to enter.
  • We also have free shipping for a limited time. It can save you hundreds of dollars.
  • As always, we have the best warranty in commercial refrigeration for your piece of mind and you can call us directly any time day or night (we know you don't just work business hours).
Toll Free 24/7/365: 1-855-241-3251

 

Pros & Cons of Customers Paying with an iPhone App in Restaurants

The new Pizza Express app lets diners pay using iPhone. Paying with a smartphone seems to be the latest trend for restaurants tapping into the technology scene and trying to keep up with customer's needs. There are some pros and cons for restaurants allowing payment with an iPhone app or placing your food and drink order from an iPhone.

Currently, Pizza Express is using a 12 digit code on the receipt that you can enter to bring up your bill on your smartphone and start the payment process.

Pros of ordering and paying with iPhone apps in restaurants:

  • Speed for the customer
  • Great for anti-social customers or people just looking for a quiet night out who don't want to be interrupted
  • Less labor hours required from servers
  • Ability to flip tables faster
  • Customer's potential ability to check ingredients statement and or nutritional impact
  • Lower tips for servers - perceived less work involved

Read More  

 

Thanks so much for reading and if you have any comments, ideas or want to provide a guest article please contact me directly.
 
Sincerely,
Ceri Nelmes
cnelmes@coldtechcommercial.com
Toll Free:  1-855-241-3251
 
@ColdTechComm 

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