Maurer & Associates
  November 1, 2007  
 
Greetings!

Positive Deviance

Last week I heard Jerry and Monique Sternin speak at the Organization Development Network convention. They talked about the power of using Positive Deviance.

Here's what that looks like. Children in a village suffered from malnutrition. Yet within that same community there were children who got exactly the same food cooked in the same way who were well-nourished. The Sternin's examined the behaviors of the parents as they fed the children. Most parents gave young children soup from the top of the pot. While the parents with healthier children dipped the ladles deep into the pot catching the vegetables and starches that were in the pot. So simple. They believe that solutions to problems often are simple and hidden in plain sight. There are people whose behavior deviates from the norm in a positive way. And we can learn from them. They have worked in developing countries and with multi-national corporations and in healthcare.

I was quite taken with their presentation and plan to begin studying this approach more deeply. But for now, I just wanted to share my excitement. To learn more visit: http://www.positivedeviance.org

Change without Migraines Formula Progress Report

I am down to the final stretch on this product. It includes an overview of my approach to leading change on audio (CDs and MP3 files) and a 70-plus page guidebook for people to use when they planning and implementing change.

If you have any interest in joining a small group to get a little more details (and perhaps answer a question or two from me as I enter the frantic time before the launch), just hit reply and I'll include you. And to those who have already joined this group, thank you.

Sincerely,


Rick Maurer
Maurer & Associates

phone: 703-525-7074