Maurer & Associates
  May 1, 2007  
 
Greetings!
Why Toyota Beat GM
Toyota just surpassed GM in cars sold in the US over the past quarter. That news made me think of NUMMI.

After US automakers took a beating from Japanese imports in the 1970s, GM teamed with Toyota to create a wildly successful joint venture called NUMMI. It combined Toyota's legendary attention to quality with deep employee involvement. Not only was it a model of good manufacturing, it was a model of how management and labor could work together. Just think of the lessons GM could learn from this experiment.

I recall a couple of GM managers telling me that GM was interested the successes at NUMMI, so they sent a team to California to study the NUMMI plant to see what they could learn. All they could see were a few relatively minor technological innovations. They missed one of the most important reasons why NUMMI worked so well - the people.

NUMMI is still making cars and trucks, but it seems that GM never learned the lessons from this joint- venture.

I got to wondering: Am I like those GM engineers? Do I miss what's right in front of me? To paraphrase William James, when I look at organizations am I thinking or just rearranging my prejudices? Do I have the capacity to really see what's really going on? Perhaps this might get you wondering about your own organization. I wish you well.

I Need Your Help I am developing a program titled Overview of Change without Migraines. It will probably include two CDs (with the same material available as MP3 files) and a short PDF book.

It will cover all the material I present in presentations at conferences and to clients. So it will cover the following:

  • Using the Cycle of Change to Plan, Monitor and Implement New Initiatives
  • Ways to Making a Compelling Case for Change so that people are onboard right from the beginning
  • How to Get Started on the right foot
  • How to Keep Change Alive so that you actually see real results from this change
  • How to Get Back on Track if your change begins to derail

Here's what I need from you. What's missing, what would you like to see in a program like this? Thanks.

Change Management News Blog

The recent post covers something I learned in theater improve that has helped me make better presentations. Cha nge Management News

Sincerely,


Rick Maurer
Maurer & Associates

phone: 703-525-7074