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Issue #6  June 13, 2012

 

Innovation News

  

People on the Move

  

PorciniMauro Porcini, former Head of Global Design at 3M, has been named Chief Design Officer for PepsiCo, the global food an beverage firm with $65 billion in annual revenues across 22 brands.  Porcini was a guest speaker at the Edison Awards' "Meet the Innovators Forum" last month in New York.  While with us, he spent some time sharing his views on the vital role that innovation plays in a firm's success.

 

Fielding

 

In another move by a 2012 Edison Awards speaker, James D. Fielding, former President of Disney Stores Worldwide will be taking on a new role later this month.  Fielding will be Chief Executive Officer of Claire's Stores, Inc., one of the world's leading specialty retailers of fashionable accessories and jewelry at affordable prices for young women, teens, tweens and girls ages 3 to 27.  

 

  

Designing Disruptive Products

 

"The Kinect for Xbox 360 changes the way video games are played. The SW_1 furniture series redefines the conference room of the future. The TikTok + LunaTik watches make us view the iPod Nano in a new way - and raised almost a million dollars on Kickstarter in the process."

 

MINIMAL

Unless you live under a rock you've probably heard of one of these game-changing products. What you may not know is who is behind them:  A small but exceptionally productive design studio in Chicago, Illinois called MINIMAL.  In this interview, MINIMAL founder and Principal Designer, Scott Wilson, former Global Design Director for Nike, talks about what goes into designing disruptive products.  Wilson was on hand at the recent Edison Awards to receive a Silver Edison Award for MINIMAL's TikTok + LunaTik (pictured above).  Click here to watch Scott's interview with us during the April Edison Awards.

 

Lessons in Innovative Leadership

 

Kilts
Jim Kilts

During a recent interview for the Cambridge Group, Jim Kilts, Chairman of Nielsen, shares some fascinating insights into how innovation manifested itself at Gillette, Nabisco, Oscar Mayer and other firms where he spent time during his long and distinguished career.

 

The interview is first in a new series, "Lessons In Innovation Leadership," which will showcase experienced business leaders who have led, and learned, from significant innovation initiatives.

 

A New Way to "Hang Ten"

 

"WaveJet is a revolutionary, one-of-a-kind personal water propulsion system that will change the way you interact with water. A clean, quiet, battery-powered miniature jet drive, it can be plugged into any WaveJet-ready personal watercraft, including surfboards, standup paddle boards, kayaks, boogie boards and more. WaveJet overcomes the limitations of traditional surfing. It puts you where the action is. Fast. WaveJet is power over water."

Cory Lopez WaveJets the Caribbean - What Will You Do With Yours?
Cory Lopez WaveJets the Caribbean - What Will You Do With Yours?

 

Thus begins the description by Boomerboard LLC about their winning innovation, the WaveJet Propulsion System, which took home a Silver Edison Award this year. 

 

Kelly Virgulto, Boomerboard's Director of Marketing, talks about some of the product's features and benefits in this video.  

About the Edison Awards

 

The Edison Best New Product Awards™ are among the most prestigious accolades honoring excellence in new product and service development, marketing, design and innovation.  Unique to the world of award programs, the Edison Awards are focused on the innovators as much as the innovations. The Edison Awards recognize the persistence and excellence personified by Thomas Edison and his tremendous legacy. Be sure to visit our website for more information, including award categories, nomination criteria, and a list of past winners.

 

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And while you're doing that, be sure you join our
Edison Awards Group on View our profile on LinkedInLinkedIn. You already know the power of online networks, and our Group has already attracted some great interest.

Twitter iconLikewise, follow us on Twitter to stay informed as we enter a new season of nominations.
Get Ready to Nominate!
 
It's not too soon to think about nominating your new innovation for an Edison Award!
Three Seals 2012
Although nominations for the 2013 Edison Awards won't open until September, we urge you to consider placing your new product or service innovation into the running.

An Edison Award can open up a whole new avenue of recognition and reward for your team and for the success of your new market introduction.

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