Issue #14                                                                                                    June 10, 2011


Do You Have "Innovator's Block?"


Looking for a little inspiration?  Need to stimulate your inner, innovative self?  Think about paying a visit to America's premier history destination - The Henry Ford.


Henry FordThe Henry Ford provides unique educational experiences based on authentic objects, stories, and lives from America's traditions of ingenuity, resourcefulness and innovation.  Its purpose is to inspire people to learn from these traditions to help shape a better future.


Located in Dearborn, Mich., The Henry Ford comprises five distinct attractions, including Greenfield Village, which offers 300 years of American history with access to 83 authentic, historic structures, including the courthouse where Abraham Lincoln practiced law, the Wright brothers' cycle shop, Thomas Edison's Menlo Park laboratory and much more.

 OnInnovation logo

It started in 2008 with a single interview with barrier-breaker Lyn St. James, and snowballed into a creative, collaborative effort with our country's greatest innovators from Pierre Omidyar, founder of eBay, to Bill Gates, Martha Stewart, Steve Wozniak and more., an initiative of The Henry Ford, offers a 400+ chapter video library of interviews with innovators that can be used for personal or professional inspiration. 


Whether as a conversation starter in the workplace or classroom, these videos can inspire innovative thinking and creative dialog.  OnInnovation offers a unique "Innovation 101" curriculum as well as an opportunity for individual "makers" to share their stories with the world.


"The goal of "Innovation 101" is to inspire students to broaden their points of view, to become more curious, to ask "why" and "how" instead of just "what," says Paula Gangopadhyay, Director of Education, The Henry Ford, and the lead author of Innovation 101.  "Indeed, we even let them know that failure is often an inseparable part of the process.


"There is nothing we can teach our children that is more essential to their success in college, career and life than innovation. Innovation may not be called out as a curriculum strand in core subject areas in our K-12 education system. Why is that? It's because innovation is everywhere. It is the common denominator that transcends the boundaries of all the core subjects."


Check out this tremendous resource for yourself with this introductory video or by exploring the 'Getting Started Tips' on the home page, and make it your business to explore all that's available at

Watch Innovation in Action

Redesigning an Everyday Object


Shopping CartIf you've ever been curious to see collaborative innovation at work, take a few minutes to look at how the team at IDEO, considered by many to be the most influential product development firm in the world, recently tackled a challenge to reinvent an everyday object:  the shopping cart. 


Led by IDEO founder David Kelley (the 2009 Edison Achievement Award winner), a small team of creative experts at IDEO was challenged by the producers of Nightline to take something old and familiar and completely redesign it within a five-day time frame.   


Although the three-part feature originally aired in 1999, the process it chronicles is no less relevant today.  Watch how the engineers, designers and marketers collaborated to meet that challenge.  Click for Part 1, Part 2 and Part 3

Spotlight on Technology


Seal_silverWe invite you to learn more about two of our 2011 Edison Best New Product Award winners, both of which have applied new technologies in the evolving automotive market.  Both earned Silver Awards in the Transportation category.



SYNC AppLink by Ford


The Ford SYNC AppLink is a downloadable software program that gives drivers hands-free, voice-activated control of popular smart phone apps Ford logo(such as Pandora, Stitcher, and others).  Through the use of its voice recognition system and steering wheel buttons, it's the only in-car connectivity system that eliminates the need to pick up the phone to access an app. Ford introduced the SYNC AppLink in the summer of 2010, and is available for 2011 Ford Fiesta owners.


OnStar MyLink


This is a new mobile app providing OnStar subscribers with access to vehicle data and an ability to perform specific vehicle commands.  OnStar subscribers now can have access to real-time vehicle data and can OnStar logoperform specific vehicle commands. 


MyLink allows users to lock, unlock and start their vehicle remotely; it displays gas, oil and tire pressure levels, and can provide information on fuel range and mileage.  This mobile application offers an unprecedented level of control, and is available with most 2011 Chevrolet, Cadillac, Buick and GMD vehicles.

About the Edison Awards

The Edison Awards™ recognize the persistence and excellence personified by Thomas Edison and his tremendous legacy. Be sure to visit our website for more information, including award categories, nomination criteria, and a list of past winners.

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What Winners are Saying

"The team at MobiTV, Inc. has invested more than a decade in building the industry's leading technology platform for mobile media delivery, and to be honored with such a prestigious award is extremely gratifying," said Charlie Nooney, CEO, MobiTV, Inc. "With our technology platform we are well positioned to power the evolution that's taking place in how consumers want to experience media. Consumers want their media in and out of the home and on any device, and that's exactly what we're passionate about delivering."


MobiTV's Accelerated Media Platform (AMP) won the Edison Silver Award in the "Media & Visual Communications" category.

Are YOU an Innovator?
If you and your colleagues are working on a new product or service that will launch in 2011, make sure you're on our list.  You'll want to know as soon as nominations are open (September 1, 2011) to be sure you get in the running for a 2012 Edison Best New Product Award.
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"If I have spurred men to greater efforts, and if our work has widened the horizon

of man's understanding even a little, and given a measure

of happiness in the world, I am content."


Thomas A. Edison