New EPA Members
Cal Jumps
Euro Bungee Fun
Capitol Party Service
Bronco Billy's Buckin' Bull
Living the Dream Party Rentals
Bounce Hawaii & Superior Tents
Big Bash Inflatables
Fun Party Supply
Rojo's Mechanical Bull
Totally Pumped Party Rentals
All Star Bounce, Inc
A.C.P. Entertainment, LLC
Troy Meadows
Eddie's Trackless Trains
Eurobungy
Fun-O-Rama, LLC
GJG Investments
Bounce For Fun
Jump Around, Inc
Halei's World, LLC
Fun Farm Choo Choo, Inc
Joyful Expressions
Bouncing Buddies 4 Fun
Mike & Mindy's Bucking Good Time Bull Rides
Far Flung Bungy, LLC
Keystone Sojourns, LLC
PDALCore Bridal & Event Centre
Highflyer Bungee Company
Knight Express
Gotta Bounce
What a Wedding
Johnson Promotions & Events
Got Bull
Smile High Flyers, LLC
The Entertainment Team
Mechanical Bull Rental N Jumpers
Funtime Amusements, Inc
Learn more about a member by clicking on the company name.
(No link means no website yet)
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Are you planning or involved with
an extreme
birthday party?
You and the party could be featured on television!
A major cable television series is now casting families throwing outrageous, expensive, over-the-top and extremely fun kids parties.
If you are planning or involved with an amazing party between 10/20 and 12/01 you could be featured on TV! Send a brief paragraph, a recent picture and contact info to BIGFISHCASTING@MAC.COM before October 31, 2010.
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INCREASE YOUR REVENUE
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EPA Members Now Have the Ability
to Expand
Their Services & Increase Sales
Look
around any event and you're almost certain to spot imprinted items - everything
from favors to banners and beverage napkins. Imprinted items, also known as advertising
specialties, include anything imprinted with a logo or advertising message and
are given as favors, prizes, commemorative products or other incentives.
The EPA has teamed up with the Advertising Specialty Institute (ASI) to provide
members the opportunity to make money from this $16 billion industry.
With a full support team in place, ASI will help you get started with a free
trial. It's easy, it's profitable, and it gives you an edge over your
competition.
ASI
offers a significantly discounted package for EPA members so be sure to mention
your EPA membership.
Find out more today!
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Greetings!
Have you ever wondered why people make the choices they do? Why they choose another product or service over yours? I sure have. In fact, that was the reason I got into marketing in the first place. I have always been fascinated by what motivates people. Until you have a good handle on this, your efforts can be like taking a shot in the dark.
Below you will find an article by Beth Standlee of Trainertainment, a business associate whom I greatly respect. Beth trains FEC (family entertainment center) owners and employees in techniques to increase sales. Whether you own an FEC or a rental operation, I think you can learn from the wisdom she imparts with respect to understanding exactly what your customer wants and how you can increase sales and ultimately your bottom-line by utilizing a few key phrases.
Are you going to IAAPA next month? You will have the opportunity to meet Beth in person at the Trainertainment booth. Are you undecided about going to IAAPA? See below! I have also included information on two great shows geared toward event planners as many of our amusement members have taken the natural path into event planning. We have negotiated discounts on several of the upcoming shows.
Finally, don't miss the opportunity to get your company featured on TV. Hurry - the deadline is approaching quickly. See the details below.
Until next time...
Warmest Regards,
Kim
Kim Sullivan
Senior Vice President & Chief Marketing Officer
Event Planners Association
ksullivan@eventplannersassociation.com
www.eventplannersassociation.com
  
Blog: The Event Planner's Guide Book
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ARE YOU MAKING THE MOST OF YOUR CUSTOMER INTERACTIONS?
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What motivates your Clients to Choose You? Great Service Equals Great Sales - or Not
by Beth Standlee
What's that saying? You get one time to make a first impression. Boy, isn't that true? We have a new Mexican restaurant in my home town, Anéjo House of Tequila. My friend Mary and her husband tried it out on the weekend and loved it. Mexican food is my favorite and when Mary mentioned this place we headed there for lunch on the following Monday. The food was good but the service was lousy. During the same week I received a "Groupon" that had a compelling offer for this same location ($15 off of a $30 purchase). I knew Mary was scheduled to go again with a group of friends later in the week so I sent her the Groupon.
Pay attention, Mary is giving this place another opportunity - Watch what happens. The service was just as bad or worse. Even with a 50% discount guess who's not going back. Isn't that crazy? Look at the depth of influence. Mary gave the place a great try. I love Mexican food more than any other kind of food; and even though I only went to this restaurant one time, based on someone else's experience, combined with my own poor first impression, I'm not going back. Mary won't go again, and the four other couples that went to dinner with Mary won't be back. Here's the really bad thing - they'll tell two friends, who will tell two friends - WAIT, I forgot about Facebook, and Twitter, and the fact that they probably texted someone during dinner. I'll be interested to see how long the Anéjo House of Tequila stays open.
GREAT SERVICE = GREAT SALES - and the opposite is also true.
I believe it is very difficult to overcome lousy service. As a matter of fact, give me mediocre food and awesome service, and I'll be back every time. During our GREAT GUEST SERVICE IS GREAT SALES training class we ask the audience what it takes to have a great sales experience. Every single time we get an answer that just fascinates me...
Read on... |
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UPCOMING TRADE SHOWS & CONFERENCES
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BizBash NYC - Celebrating their 10th anniversary, BizBash's New York Expo & Awards will offer the ultimate showcase of the freshest ideas and inspiration for event professionals on Wednesday, October 27 at the Javits Center in midtown Manhattan. This year's show has been supersized with new features including ten entertainment offerings, top-notch speakers, an industry mash-up, flash sessions, and action stations on the floor. Come network with more than 3,000 colleagues at the largest gathering of event pros in the Northeast.
Register today at www.bizbashnewyorkexpo.com and save 20% on the expo floor pass or conference program using promo code: NYEPA2010.
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IAAPA - International Association of Amusement Rides and Attractions - Members of the Event Planners Association can now enjoy discounted registration for IAAPA Attractions Expo 2010, November 15-19 in Orlando, Florida.
IAAPA Attractions Expo 2010 has it all! Only one industry event delivers absolutely everything for every kind of attraction.
- 25,000+ industry professionals
- 1,200 exhibits
- 90+ educational sessions
- 5 days of special events
Be sure to enter the special EPA discount code, IAEDCT, during the online registration process to receive $20 off your registration.
Register now to secure the lowest prices for the only event in the world that delivers the energy and excitement of the attractions industry.
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The Special Event 2011 (TSE), the world's largest gathering of event professionals in a trade show and conference environment, will take place January 25th-January 28th in Phoenix, Arizona.
TSE features the largest lineup of quality education sessions available anywhere. Hundreds of exhibitors display thousands of traditional and not-so-traditional event products and services. Prepare to cross those items off your event wish list one-by-one as you discover them all on the exhibit hall floor.
Soak in the décor, food and techniques that event maestros have used to create this year's fabulous lineup of seven showcasing events, including the all new "Spotlight: Off the Hook Teen Events" lunch. Check out the totally revamped Opening General Session and the always-a-sell-out Wedding Lunch. Then impress your own clients with what you've learned. Registration opens for the showcasing events in October.
For additional details on The Special Event 2011 go to www.thespecialeventshow.com.
Register for free Exhibit Hall Entrance here ($50 value).
The EPA is teaching a session on Protecting and Promoting your Company at this event.
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