The EPA Advocate                                                                               July 2009
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In This Issue
What is Social Marketing?
Insurance News
A Special Offer for You
New Monthly Membership Payment Plan
Quick Links
Join EPA
Visit EPA Forum
About Us
Join Our Mailing List
Drop.io


The Event Planners Association is proud to offer discounts on products and services from our corporate partners.
OfficeMax logo
Choice Hotels

Alamo Car Rental

Hertz Car Rental

National Car Rental

EPA has teamed up with Wedding Wire to help you market your business. 
Wedding Wire
EPA members receive a discount on account upgrades. 
Greetings!

From the social marketing phenomenon to insurance news, free trial offers and monthly dues options - there are so many exciting things to tell you about! 

I invite you to take a quick peak through this newsletter as so much is happening in the EPA world which will benefit you.

As a reminder, the EPA takes on the role as a business support system for your company.  A one-stop-shop, our expertise is in providing you the business services necessary to operate in a cost-effective and profitable manner.

Wishing you a profitable summer!

Kim Sullivan
VP, Chief Marketing Officer
Event Planners Association
866-380-3372
WHAT IS SOCIAL MARKETING ?                           part one
Social marketing The question about social marketing keeps coming up so let's take a minute to talk about it and how it can help you make money.

At its core, social marketing is really relationship marketing.  These relationships are developed by utilizing marketing platforms such as Twitter, Facebook and MySpace among many others.
 

Social marketing differs from traditional push oriented marketing in which the marketer, (you) pushes information via emails and advertising to your potential customer.  Social marketing creates more of a two-way conversation where you develop a relationship with your followers.  This push/pull format builds trust and credibility which in turn builds your business.

Read more...
INSURANCE NEWS
Pumpkin Patch, corn maze, haunted houses The EPA can now provide liability insurance for pumpkin patches, corn mazes, haunted houses, hay rides and pony rides.

For a complete list of our specialized liability coverage categories or to complete an application for insurance click here.
A SPECIAL OFFER TO YOU FROM  drop.io logo
                             
We at drop.io are really happy to be partnering with the EPA and to make file-sharing and collaboration simpler and faster.

Event professionals have told us that drop.io is super helpful when you need to:
  • share files with multiple people by creating a central repository of information
  • collaborate with each drop's unique conference calling number
  • conduct web meetings with screen-sharing functionality
  • privately collect bids from vendors without other vendors seeing
  • present rich media such as videos, photos, audio and more with clients
Today, we are excited to announce that we have enhanced our service offering and want to provide you a chance to see it for yourself with a limited time free trial offer.

Click here for the EPA exclusive free trial offer!

Thank you and we are glad to hear that event professionals are finding drop.io's simple approach to file-sharing and collaboration a helpful alternative to complicated FTPs and other sharing methods.

About drop.io:
CNET award-winning file-sharing and web meeting service recently featured in The New York Times, Fortune, PC Magazine and other major publications.
WHAT'S NEW
Event Planners Association Logo
Monthly Payment Plan
for Membership Dues
NOW an Option!


One of the best values for your hard-earned money has gotten even better!  Due to an unprecedented number of requests, the Event Planners Association is excited to announce it will now accept membership dues paid in monthly installments. Lower outlay means more money in your pocket!

Members will continue to enjoy the same indispensable membership benefits which include legal document downloads, consultation and contract review privileges, internet marketing, specialized liability insurance, and website design.

There is no longer a need to wait for payment from that next party to become an EPA Member.  Click here for more information.

For more information on any of the subjects discussed in this newsletter please visit our website and forum.

Follow us on  Event Planners Association on Twitter  and   Event Planners Association on Facebook .  

We look forward to working with you to provide the best products and services available for your company. 

Sincerely,

Kim Sullivan
VP, Chief Marketing Officer
Event Planners Association
Follow me on Event Planners Association on Twitter.