Dear Brownstone brokers,
Last
month we summarized some of the key problems that brokers regularly
face which Brownstone Insurance is poised to solve. But we also realize
that the economy is another factor in your success, and we are here to
support you and your clients by offering superior customer service and a
product that practically sells itself.
With 30 years
experience in the industry, the staff of Brownstone Insurance is here to
guide you and offer assistance whenever possible. |
The
first step to becoming a more successful salesperson is understanding that there are numerous ways to go about prospecting. Some of them are
active methods, while others are passive. Both passive and active
methods will produce results, however they differ in efficiency and
effectiveness.
Passive methods are those such as: using the Internet, newspaper advertising, Yellowpage advertising, etc. These
methods are simple to implement, yet produce results that are generally
poor in quality. These methods generally attract "tire kickers" or
price shoppers. Plenty of activity is generated by these methods, but
few respondents actually become clients, and fewer still stay with you.
Active
methods on the other hand, such as networking and cold-calling, may
take more time and energy to initiate, but due to their effectiveness,
end up being much more efficient. This is because leads and clients
generated from these methods have shown an interest in you because they
believe in your product, your services and your company. Clients
generated through active methods historically hold a better retention rate and offer more referrals.
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Brownstone Insurance is Here to Help...
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Fortunately
for you, Brownstone Insurance can make you look like an expert while
you are prospecting. We make it easy to do business with us by
offering:
- Online quote indications for immediate response
- Simple applications for easy submissions
- In-house underwriting decisions to speed up the process
- Full in-house phone support to answer any questions
- Same-day proposals with complete application
- Same-day policy issuance and mailing
- No inspections on buildings with up to 100 units
- No required percentage of owner-occupied units
- No volume commitments
Our master policies save you time and effort by including:
- "All-in" coverage
- Replacement cost coverage
- No coastal guidelines anywhere in Boston, and only a 1/2 mile restriction in other areas
- 1-year standard policies, 3-year available
- $2 million/$4 million liability limits are standard
- Equipment breakdown coverage
Contact Brownstone Insurance to find out how we can help you turn prospects into clients!
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Someone
asked me the other day what I did before insurance, and my answer was,
"I was a child." Seems funny to say, but I have been doing this
forever, it seems. Hence why I am here to offer you what I feel is
useful advice regarding the sales process and how to be a better broker.
You need to have many traits to sell insurance successfully. Some of the simple ingredients are:
- Be
smart and knowledgeable about who you are speaking with and their needs.
- Be
caring. Try to make people better off for talking with you.
- Be
prepared and know what you are talking about.
- Be
patient. This is not a get-rich-quick business.
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"Here's why I LOVE doing business with Brownstone - - - -
The
Brownstone application process is simple and easy. There is a short 3 or 4 page
application that asks only the pertinent questions. The turnaround time on the
quote is unbelievably fast - - usually a matter of only a couple hours. The
rates have beat every other competitor we've come across and the coverage form
is the broadest around. Once bound, the policy is e-mailed which allows us to
forward efficiently to our client.
Above
all else, the staff at Brownstone are friendly and professional. They are EAGER
to write a new piece of business. They return phone calls and e-mails promptly
and consistently. Brownstone is the best habitational market I have used in
my 25 years as an insurance agent."
- Douglas Cameron, Exchange Insurance Agency, Boston MA
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RED SOX STADIUM CHAIR CHALLENGE
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6
Number of people police say have been
hurt in an explosion at a new condominium development for people over the age of 55 in Norfolk, MA.
Norfolk police said three people were taken away in MedFlight helicopters
after the explosion and fire at The Village at River's Edge at about
12:30 Friday. View story here.
3 Number of fires that struck a seven-block radius of South Boston in a period of 9 days. View story here.
174
Number of residents of a 10-story condominium in Boston's Back Bay that
are still unable to return home after an electrical short circuit caused
a massive blaze in the building. View story here.
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HAVE A QUESTION? LET US HELP!
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The staff of Brownstone Insurance is always here to answer any questions you may have.
Submit a question and hear from our experts in a future issue!
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