| The eBusiness Wire                                                                                                February 2012   |   
                
                
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                | PBA Business of the Month                                  |  
 FEBRUARY BUSINESS OF THE MONTH  Cathy Donahower Donahower Bookkeeping Services
 
 As a past board member of the Penfield Business Association, I would like to thank the current board for selecting Donahower Bookkeeping as Business of the Month for February. I was priviledged to be a member of the PBA Board for over a year and to serve as the treasurer during that time. I have been working in accounting for 20 years and have made great connections through this association.     Recently I joined a firm in Victor and am employed as their office manager and bookkeeper.  Although I am no longer actively pursuing my business, I plan to continue my affiliation with the PBA and look forward to helping the organization grow.   |   
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 THURSDAY, FEBRUARY 16, 2012  
Annual Spotlight on Business Vitality in Penfield   Presented by Penfield Town Supervisor Tony LaFountain Shadow Lake 
 11:30am - Noon: registration/networking  Noon - 1:30pm: lunch served/presentation        
This annual event is a great opportunity to hear updates on current developments as well as  future initiatives in Penfield. There will be time at the end of the presentation for Q&.
 
 We'll also be kicking off our 2012 Anniversary Celebration at this event!  We'll be recognizing several of the PBA's founding board members who will be in attendance.
  You won't want to miss this! Pre-registration and payment is required by February 13. Please send us an email confirmation of your attendance. secretary@penfieldbusiness.org
  Members $25  Guests $30
  If you prefer to pay by check, please mail by February 10 to Penfield Business Association, P.O. Box 268, Penfield NY 14525
 
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 SAVE THE DATE: THURSDAY, MARCH 15, 2012  Integrating Social Media Into Your Marketing Strategy  Presented by SVM Avenue Marketing Consultants   7:30am - 10:00am  Courtyard Marriott, Penfield    Not just anyone's marketing strategy, but YOUR strategy, the one you use to generate revenue for your business. Everyone knows about Facebook, Twitter, YouTube, LinkedIn and all the other social media sites out there, but how do you use them smartly and strategically to increase business? Without spending your entire day online and not getting any business done? Bring your laptop and learn practical tips for figuring out how the latest social media platforms can work smart for you and your business.   Networking and coffee service  - 7:30 am Program - 8:00 am -10:00 am  |  
 HAVE YOU REMEMBERED TO RENEW YOUR PBA MEMBERSHIP?
 
 We don't want you to miss out on any of our upcoming activities and opportunities. You can renew online at   
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INTERESTED IN HELPING WITH A PBA COMMITTEE THIS YEAR? 
   
We have several opportunities for members to participate in our plans for this 2012. This is a great way for you to work closely with fellow business decision makers and to help chart a path for the PBA. Below are the committee Chairs. If you are interested, please send them an email. 
  
Business of the Month: Mike Smith, msmith@penfieldcc.org   
Business of the Year: Leslie Zornow, lzornow@fairportsavingsbank.com  
Golf Tournament: Jeff Chapman, jdchapman@penfieldfinancialgroup.com   
Holiday Party: Jennifer Habecker,jennifer.habecker@familyfirstny.com    
Membership: Diane Thresh, dthresh@mosaicmktg.com  
Penfield in Bloom: Tracy Dovi, Tracy@shepherdhome.org  
Programs/Networking: Mary McDowell, mmcdowell@stannscommunity.com  
Welcome Wagon: Ann Young, Ann.Young@fnfg.com  
 
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 SIMPLY PUT  (585) 747-6417 
Robin Wyand has had a passion for teaching and working with people her whole life. Recently,  she embarked on a new journey, transferring her skills out of the classroom and directly into others' personal and professional lives. Whether it's in the home or office, SIMPLY PUT educates and works with individuals, families, and small businesses to organize and manage their space. Robin offers her expertise and objective guidance to provide clients with practical and efficient spacial solutions. 
 SIMPLY PUT has expertise to help you or your business:   - Offices
 - Kitches
 - Living and dining areas
 - Bedrooms
 - Attics and basements 
 - Garages
 - Closets and utility spaces 
 
 
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   Rochester Lawn Care  1592 Qualtrough Road  Rochester, NY 14625 (585) 329-5296 www.rochesterlawncare.com   Since 1989, Rochester Lawn Care has offered full service lawn and landscape maintenance for both residential and commercial customers. They provide year-round service including all landscaping, lawn, shrub and tree care plus winter snow and ice management.
  Rochester Lawn Care offers a free lawn analysis. They will test your soil pH levels, look for problem issues including grubs, and help you on your way to a thicker, greener lawn. They offer an exclusive money back guarantee of satisfaction with your service.
  Rochester Lawn Care is fully insured and certified. They also have an extensive garden center featuring flowers, vegetable plants, soils and decor at their Qualtrough Road location.   
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 Genesee Valley Physical Therapy Announces New C.A.R.E. Program
  GVPT's physical therapy based C.A.R.E. (Cancer And Rehabilitation Excercise) program is designed to address the many needs of patients; including loss of function, strength, range of motion, energy and aerobic capacity. They work to promote emotional well-being and positive self image. 
  Their comprehensive program is customized to fit the individual needs of patients at all stages of their treatments helping them to maintain their functional performance and improve their quality of life. 
  Click here to download a pdf about the C.A.R.E. Program.  
  For more information call 585-247-0080 or visit them online at www.GeneseeValleyPT.com  ________________________________________________________________________________________________________ 
  Family First Federal Credit Union Announces New Henrietta Location
 
 The Family First family is growing! On January 1st, Family First finalized their merger with Henrietta Federal Credit Union. "This  merger brings together two organizations with a similar, member-focused  philosophy and dedication to the communities we serve," explained Family  First FCU CEO Christine Peters. "With the added location, the merger  allows us to serve a large r portion of our membership area, affords our  members more convenience, and offers HFCU members a broader array of  services with the same great personal service they love and expect."
Visit the new Henrietta location:  
Frontier Commons1225 Jefferson Rd.Henrietta N.Y. 14623 585.586.8225 800.356.1101   |  
 Hiker's Jamboree This Saturday
  The Penfield Trails Committee will hold its annual February Indoor Hike on Saturday, February 11 at 10:00 AM at Penfield Town Hall. This year's hike is "A Hiker's Jamboree", a chance to learn about all of the hiking opportunities and trails programs in our area. The featured speaker is David Wright of Victor Hiking Trails. Other local hiking groups will also share their programs and enthusiasm for hiking in Upstate New York.  |  
 | Message from the PBA Board of Directors                                           |  
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 PBA Event Reservation Payment Notice 
 We would like to take this opportunity to thank you for your incredible support in attending our events! We appreciate your enthusiasm and participation in our workshops, networking and community events.   In the past, the PBA has absorbed any expense for members who registered for events but were unable to attend for various reasons. Unfortunately the cost for holding events has increased and it has become necessary for us to change this practice. Going forward, the PBA will need to charge you for any reservation you are unable to fulfill unless we receive a cancellation notice 48 hours prior to the event. We are sensitive to the fact that last minute schedule challenge occur and we encourage you to send a substitute in your place if you find yourself unable to attend.   For all PBA meetings requiring reservations and a meeting fee, we have always extended a "pay at the door" option to our members and guests and will continue to do so.Recently, we added the option to pay by credit/debit card via PayPal on the PBA website. This option will continue to be available as well.   Again, thank you for your tremendous support! We look forward to seeing you at our upcoming events!   
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              The Penfield Business Association  is the first and longest-running  business focused association  We are dedicated to supporting  the growth and success of  our members and building  business vitality throughout  the community.
  For more information visit us at www.penfieldbusiness.org
 
 
 
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            Simply Put
 (Robin Wyand)     Rochester Lawn Care (Pat Brown)   Babisco Bottle & Can Redemption (Bohdan Basisty)     |  
    
 
FEBRUARY 16    
Annual Spotlight on  Business Vitality 11:30am - 1:30pm
 Pre-registration and payment required by February 13  FEBRUARY 17   Lunch Bunch at Don's Original  11:45am Informal gathering of members and guests. No reservations required.       Do you have an event you  would like to list?  Send an email to secretary@penfieldbusiness.org    |  
 | Member-to-Member Discounts  |  
 Carpet Hydro Steam Commercial: free cleaning of a  25 x 25 area with orders of $250  or more. Residential: purchase 3 areas and receive a fourth free.  _____________________   Curves Free tour and fitness assessment.  0 service fee with 12 month program.
 _____________________   Don's Original Rest. & Pub 10% discount off entire meal
 _____________________ Edge Color Graphics  10% discount off all services
 __________________________ Fairport Savings Bank $100 toward any new checking account. $50 toward any new business checking account.  ______________________ Family First Federal Credit Union Free membership and a thank you gift of a $25 gift certificate to the Spa at LaBella. Expires 7/30/2011 _____________________________       Fitness Motivation   One-on-one training session free  for new clients. Maximum 10 PBA  members per month - first come,  first served. Training takes place at  Lifetime Fitness.   ______________________ Flower Barn  10% discount for PBA members   __________________________   Gooey Cat 15% off all web-development  services and 25% off all    reddoor walkthroughs ____________________________   Gymnastics Training Center   Free registration fee for any member's child enrolled in classes  (Value = $30 per child) ____________________________   Jennings, Nulton & Mattle Contribution to a charity of the family's choice, in memory of  the deceased ____________________________ Keystone Security Systems  25% discount on any new  security system.   ____________________________ Spa at LaBella/LaBella Medical Aesthetics 10% discount on any service or treatment. Discount can not be combined with any other offer or promotion. ___________________________ Labor of Love Communications AV supplies, projector lamps, batteries, AV services, TV & Projection mounts and  HDMI cables. Discounts vary  on products purchased   ___________________________    Mud About You Party hosting fee waived for groups  of ten or more.  __________________________
 Ovation Payroll Free direct deposit and a 10% discount for all PBA members. ______________________ PaperRozzi Invitations and 
 Stationary at Rozmataz 10% discount on all services ____________________________   Penfield Fitness & Racquet PBA member rate is $58/month. No initiation or joining fees, and a 90-minute fitness consultation with a trainer plus equipment orientation free. Requires a 12-month agreement.   ___________________________   ReMax Realty Group - Mike Ruff $500 commission reduction for all PBA members and their family members. ___________________________   Quick-Dry Carpet Care Commercial Service-500 sq ft carpet cleaned free on jobs of 1500+ sq ft. ($125 value). Residential service-take  an additional 10% off seasonal specials. ___________________________
 Serenity Chiropractic Health Examination fee waived for member's first appointment  ($40 value) _____________________________  ShiftAlertz Receive last year's pricing of $14.95 per month PLUS an additional  15% discount _____________________________   The UPS Store 10% off all services (excluding stamps, metered mail and ground shipping)   ____________________________ 
  The Wireless Zone/ Wolmering Wireless  PBA members receive a free phonebook transfer and either a car charger or Bluetooth ear piece through December 31, 2011.
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 Staples Advantage Program
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 2012 PBA Board of Directors 
  
Ann Young  - President  
  First Niagara Bank 
Paul Dwyer - Vice President   
  MetLife Auto & Home  
Laurie Klein - Secretary  
  Your Local Phone Book     
Jeff Chapman  
  Penfield Financial Group 
Tracy Dovi   Shepherd Home  
Kevin Fitzpatrick  
  Eastside Family YMCA  
Jennifer Habecker 
  Family First Federal Credit Union 
Mary McDowell 
  Home & Heart of Penfield  
Todd Shaw 
  Penfield Fitness & Racquet Club 
Mike Smith 
  Penfield Country Club 
Diane Thresh 
  Hawkeye|Mosaic Marketing  
  
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