The eBusiness Wire February 2011
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PBA Business of the Month
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Eastside Family YMCA
 1835 Fairport Nine Mile Point Rd. Penfield, (585) 341-4000 www.rochesterymca.org
For more than 150 years, the YMCA has
provided innovative, quality programs that strengthen families, aid in the healthy development of children, encourage positive individual behavior and contribute to a healthier, safer community for all. Through a variety of programs, the YMCA builds character by emphasizing the core values of caring, honesty, respect, responsibility, fun and friendship.
The Eastside YMCA is one of 11 branches of the YMCA of Greater Rochester. The facility opened in October of 2006 to serve the residents and businesses of this area. The facility has a family fun center, wellness center, exercise pool, family pool, mini splash area, sauna and whirlpool, tween center, running track, gym, indoor climbing wall, aerobics studio and mind/body studio, cycle studio and locker rooms. (more)
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Don't Miss This Upcoming Event
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THURSDAY, FEBRUARY 3, 2011
Annual State of the Town Address
Spotlight on Business Vitality in Penfield
Presented by Penfield Town Supervisor Tony LaFountain
Penfield Country Club
11:30am - noon (registration and networking)
noon - 1:30pm (lunch and presentation)
This annual event is a great opportunity to meet Penfield's Town Supervisor Tony LaFountain and hear updates on current developments as well as future initiatives. A question and answer period will follow the presentation.
All members are invited to bring business promotional materials for our "Building Business Relationships" table.
Please rsvp by February 1st: secretary@penfieldbusiness.org
or call 585-348-8360. $20 for members. $22 for guests. (Member Discount: Members who bring a non-member guest will be charged $18 and their guest will be charged the member price of $20.)
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Carpet Hydro Steam
442 Highfield Drive, Penfield (585) 370-4909 www.carpethydrosteam.com
Shel Beaston founded Carpet Hydro Steam to provide the best possible cleaning in the industry performed by trustworthy individuals with specialized training.
Shel worked at Penfield Village Grill in high school, married at St. Josephs and purchased his first home off of Five Mile Line Road. His sons attend Penfield High School and participate in a scout troop in Penfield.
What sets Carpet Hydro Steam apart is their passion for helping people. His staff arrives on time and is eager to please. Shoe covers are worn each time the home or business is entered. An entrance rug is placed down for protection. Heat or A/C loss is minimized at the door by a curtain.
Proper use of home safe chemistry for each carpet type is used. Deep cleaning of the fibers and bacteria's are eliminated with 220 degree water. A 25hp truck mounted vacuum removes water and contaminates. Powerful multi-directional cleaning head leaves the carpet cleaner and drier. Matted traffic areas are restored, Tough stains are removed. Special fans aid in the drying process. DuPont Teflon treatment can be added to shield from future spills.
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Fitness Motivation
(585)730-3022 www.fitnessmotivation.net
In 1995, personal trainer, Tom Fortunato, founded Fitness Motivation, a small business that has a big impact on the health and fitness of people who use his services.
Tom provides individuals and groups with the tools and training to lose weight and to increase strength and flexibility. That is almost always followed by an improvement in self image and a better outlook on life.
Tom works with a wide range of individuals from teens wanting to add muscle and improve sports performance, up to 80 year olds seeking to maintain independent living. Tom has much experience rebuilding fitness after orthopedic and other surgeries, diseases, and accidents.
Training is provided by appointment. Training takes place at Lifetime Fitness Gym, 2200 Penfield Road,
or, in your home, at your office, and at other area
gyms by arrangement.
A fitness consultation with Tom is educational and is free. Gift certificates are available. PBA members receive a free one-on-one training session with Tom. You must be a new client and medically able to exercise. Maximum of 10 PBA members per month - first come, first served. Training takes place at Lifetime Fitness.
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ShiftAlertz
77 Newport Road, Rochester, (877) 225-WORK www.shiftalertz.com
ShiftAlertz helps businesses with part time employees run more smoothly. How? By improving communication. Shifts assigned for the week are sent to each employee as a text message, email or to their Facebook and are always viewable online. Text message reminders before every shift are available. General availability and time-off requests are integrated as well.
Since ShiftAlertz is web-based, your managers can create schedules, assign shifts, and approve time-off requests quickly and easily online from anywhere. Need to notify your staff about an important announcement or meeting? Now you can with just a few clicks, thanks to ShiftAlertz!
Your scheduling managers can do a better job using ShiftAlertz. Employees always know when they are working so your customers get the service that makes them happy. PBA members receive last year's pricing of $14.95 per month PLUS an additional 15% discount. 
"ShiftAlertz is so easy to use and is a tremendous value. The team loves getting the schedule reminder text alerts and having their schedules on Facebook. This has reduced operational issues and made my job easier. The StaffAlertz tool makes it simple to send messages to everybody quickly, make modifications to schedules, and they have a remarkable support team!"
Tom Shaw, Penfield Fitness & Racquet |
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NEW BENEFIT FOR MEMBERS
The Penfield Business Association is now a member of the U.S. Chamber of Commerce
The PBA joins the Rochester Business Alliance and the Greece Chamber of Commerce as the only three business associations/chambers within Monroe County affiliated with the
U.S. Chamber of Commerce.
What this means for members:
· Small Business Toolkits:
75 toolkits with detailed information about hiring, printing, rental car, sales and marketing, start-up, financial planning, government contracting, and insurance. · Greater access to business news::
The latest on health care, regulations, taxes, policy, including the
"State of American Business Outlook for 2011" Report. · Discounts::
Discounts on selected business services. · Join the discussion::
An online forum for members to ask questions and discuss topics related to their business needs. · Member rates to U.S. Chamber networking and policy events:
Washington DC and around the country. · And more!
There are no additional charges to you as a member for these benefits provided by the U.S. Chamber of Commerce. Both the PBA's relationship with the U.S. Chamber and the Rochester Business Alliance are examples of how the PBA continues its long-standing effort to help members improve their bottom line through networking, training, and valuable business information. For more information contact PBA president Ann Young, Ann.Young@fnfg.com
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Your Local Phone Book for Penfield and Webster Arriving Soon!
The new directory will have coupons, menus,  and a contest to win money and other prizes.
The front cover artwork was created by Anne Sakmyster, a Penfield native. The illustration depicts a barn located on Scribner Road near Atlantic Avenue. PBA members Fairport Savings Bank and Jack Best will be featured in the community section. Congratulations to both of these winners!
The interactive version of the directory will be online in May of 2011. This user friendly directory will have all of the features of your Local Phone Book plus additional internet advertising options. Technotic Media has been commissioned to create the online version.
Your Local Phone Book is expanding! A Fairport directory will be published in May of 2011 and a Pittsford directory in August of 2011. Staff has grown to included two new employees. Welcome to Chris Jehlen and Matt Isaac!
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Northwest Savings Bank now offers Health Savings Accounts for customers
If you are covered by a High Deductible  Health Plan (HDHP) and are under the age
of 65 you may be eligible to open a Health Savings Account with Northwest Savings Bank. There is a $50.00 minimum opening deposit and a minimum balance requirement of $1,000.00 to earn interest. Come into our Webster/Penfield Office located at 475 Plank Rd. (at the corner of Plank Rd. and Empire Blvd.) to open a Health Savings Account today. Please feel free to call us at 787-2265 with any further questions or concerns. For your convenience, we can also come to your home or office to open your account.
Valentine's Day Chocolates at Affair de Chocolat
Valentine's chocolates are now available in the store. There are traditional heart shaped boxes along with large solid chocolate hearts and cupids. Also check out the selection of fondue gift packs - perfect for setting a romantic mood.
Floral creams and maple creams also available.
Pre-Valentine's Day Open House:
Saturday, February 5 · Noon - 7pm
Affair de Chocolat
1769 Penfield Road · Penfield
585-586-5195
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Valentine Floral Specials at Flower Barn
PBA Members Get 10% Off Their Orders!
Madly In Love: Red square vase with an arrangement of red and lavender roses and hot pink spray roses. $52.95
Special Valentine: White and silver ceramic pot with an arrangement of lavender
or pink roses, lavender daises, pink asters, white alstromeria and lavender filler
flowers. $39.95
Sweet Surprise: Clear glass vase filled with red carnations, white daises, hot pink mini carnations, pink alstromeria, with a box of chocolate covered oreos from Simply Irresistible Confections $34.95
Roses All Colors!
· Dozen arranged in a vase: $74.95
· Dozen boxed $69.95
· Half dozen arranged $39.95
· Dozen sweetheart roses $49.95
Flower Barn
2137 Five Mile Line Road · Penfield 585-586-5195
www.penfieldflowerbarn.com
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DID YOU RENEW YOUR MEMBERSHIP FOR 2011?
2010 was one of our biggest and best years ever and we're glad you were a part of it! We offered over 11 events including business workshops, networking events, the first annual Business of the Year and Daniel Penfield Awards, and a festive year-end holiday party. We continued our Business of the Month program and monthly Lunch Bunch gatherings at member restaurants.
And there is more to come! We're brainstorming new ways to add even more value to your current membership. Stay tuned for exciting events and opportunitites.
We hope you received the renewal invoice we mailed you in November and plan to send it in shortly. If you prefer, you can renew your membership online at www.penfieldbusiness.org.
If you are currently not a member but would like to join, we invite you to take a look at all of the benefits of membership with the PBA. If you have any questions, please contact secretary@penfieldbusiness.org.
The PBA is proud to have over 140 businesses and entrepreneurs as members. With your commitment, we continue to grow!
INTERESTED IN A FREE MEMBERSHIP?
If you recruit two businesses to join the PBA, you'll receive your next membership renewal for free!
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The Penfield Business Association
is the first and longest-running
business focused association
We are dedicated to supporting
the growth and success of
our members and building
business vitality throughout
the community.
For more information visit us at www.penfieldbusiness.org
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FEBRUARY 3
State of the Town Presentation
11:30am-1:30pm
Penfield Country Club
Annual address by Penfield's Town Supervisor Tony LaFountain. RSVP by February 1st.
FEBRUARY 18
This Month's Lunch Bunch
Hong Wah Chinese Restaurant
11:45am. This event is an opportunity for members to gather for an informal lunch in support of PBA member restaurants. No reservations required.
Do you have an event you
would like to list?
Send an email to secretary@penfieldbusiness.org
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Member-to-Member Discounts
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Carpet Hydro Steam
Commercial: free cleaning of a
25 x 25 area with orders of $250
or more. Residential: purchase 3 areas and receive a fourth free.
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Don's Original Rest. & Pub
10% discount off entire meal
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Edge Color Graphics
10% discount off all services
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Fairport Savings Bank
$25 toward any new personal
checking account. $50 toward any
new business checking. Mortgage application fee waiver ($150 value)
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Fitness Motivation
One-on-one training session free for new clients. Maximum 10 PBA members per month - first come, first served. Training takes place at Lifetime Fitness.
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Gooey Cat
15% off all web-development services and 25% off all
reddoor walkthroughs
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Gymnastics Training Center
Free registration fee for any member's child enrolled in classes (Value = $30 per child)
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HHdesigns
10% discount on graphic design services, excluding printing costs
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Jennings, Nulton & Mattle
Contribution to a charity of the family's choice, in memory of the deceased
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LaBella Medical Aesthetics
25% discount on all 1st treatments offered to members and their families. Includes: photofacials, microderm abrasion, laser hair removal, laser treatment for spider veins and acne, acid peels and collagen remodeling. (Discounts do not apply to Botox or Restylane)
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Labor of Love Communications
AV supplies, projector lamps, batteries, AV services, TV & Projection mounts and HDMI cables. Discounts vary on products purchased
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Mary Kay Cosmetics
Members and their spouses receive a complimentary makeover at the 1st consultation to include $25 in free products and 10% discount on all future purchases. Offer does not apply to current Mary Kay cosmetic clients.
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Mud About You
Party hosting fee waived for groups of ten or more.
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PaperRozzi Invitations & Stationary at Rozmataz
10% discount on all services
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Penfield Fitness & Racquet
Zero registration fee ($25 processing fee). Good toward annual membership only.
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Quick-Dry Carpet Care
Commercial Service-500 sq ft carpet cleaned free on jobs of 1500+ sq ft. ($125 value). Residential service-take an additional 10% off seasonal specials.
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Senior Fitness, Inc.
10% discount on books, guides and DVDs relevant to Preventing Falls and Reducing Injuries
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ShiftAlertz
Receive last year's pricing of $14.95 per month PLUS an additional 15% discount
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The UPS Store
10% off all services (excluding stamps, metered mail and ground shipping)
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Staples Advantage Program
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If you have an announcement
or news article you would like included in our next edition of
The eBusiness Wire, please
send an email to Secretary@penfieldbusiness.org
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2011 PBA Board of Directors
Ann Young (President)
First Niagara Bank
Dennis Shew (Vice President)
Business Vitality
Cathy Donahower (Treasurer)
Donahower's Bookkeeping
Leslie Morgan (Secretary)
Core Wealth Management
Jeff Chapman
Penfield Financial Group
Sam DeLucia
Advance Management Systems
Paul Dwyer
MetLife Auto & Home
Jennifer Habecker
Family First Federal Credit Union
Mary McDowell
St. Ann's Community
Laurie O'Connell
Your Local Phone Book
Todd Shaw
Penfield Fitness & Racquet Club
Diane Thresh
Hawkeye | Mosaic Marketing
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