The Loan Company e-brief - Simplicity is the Ultimate in Sophistication

The Loan Company e-Brief

Direct Portfolio Lender Since 1974

May 2012

Greetings!

Our mission at The Loan Company is: to underwrite, fund, and service a portfolio of real estate secured loans suitable for investors who are seeking a reasonable return with moderate risk and acceptable liquidity. We provide our investors a diversified fixed income opportunity through a limited partnership structure with a 35-plus year track record of proven success and an impeccable reputation of integrity.

Simplicity is the Ultimate in Sophistication.

The Loan Company's business model is simple, we make common sense real estate loans in our own backyard, which translates into a sound investment opportunity for investors.

We have remained consistent in following our mission statement over the years and that is "to underwrite, fund, and service a portfolio of real estate secured loans suitable for investors who are seeking a reasonable return with moderate risk and acceptable liquidity."

Our Fixed Income Investment Fund provides our investors a diversified fixed income opportunity through a limited partnership structure. The Loan Company enjoys a 35-year- plus track record of proven success and an impeccable reputation of integrity.

We finished the first quarter of 2012 with an annualized return of over 7%.

If you are already an existing partner with The Loan Company you can easily add to your account. If you are not already a partner call us today to see if you qualify as an accredited investor to open a new account.

Click this link to see the historical yields the partners of The Loan Company have received over the last 14 years.

Planned retail construction signals improving market

By THOR KAMBAN BIBERMAN, The Daily Transcript

April 16, 2012

While San Diego County's retail market is still feeling the recession's impact, there is enough confidence in the market that new projects will get off the ground this year and in 2013.

Bill Thaxton, Flocke & Avoyer senior vice president, said retail vacancies are low enough and rental rates are sufficiently stabilized that a few new projects are either under way, or expected to emerge from the soil either later this year or next year.

Sudberry Properties, developer of the Civita project at the northwestern edge of Mission Valley, is planning to break ground on a 185,000-square-foot Lowe's (NYSE: LOW)-anchored center called Palomar Airport Commons later this year at Palomar Airport Road and El Camino Real in Carlsbad.

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What is a Self-Directed IRA?

Author: NextGenerationTrust

A self-directed IRA is a nontraditional retirement account that allows individuals to invest in what they already know and understand... with alternative investment options not allowed within typical retirement plans. A self-directed IRA includes:

Real estate - residential and commercial properties, land, renovation or new construction, passive rental income
Mortgages and other loans
Private hedge funds
Precious metals
Limited partnerships (e.g. The Loan Company)
Commercial paper and notes
And many more

A broader selection of allowable investments in a self-directed IRA means informed consumers can develop a more eclectic portfolio that they control; the self-directed IRA allows them to respond to economic downturns or take advantage of opportunistic (and tax-advantaged) investments in a more nimble way than going through a conventional IRA custodian.

If you have had experience before with these kinds of investments outside of your retirement plan, a self-directed IRA could be a smart way to grow your savings more aggressively.

For more information on how you can invest in The Loan Company with your IRA call Laurie at 619-293-7770 ext. 10

Integrity is the Cornerstone of Our Business

As a private direct lender, The Loan Company has built its business and reputation on integrity and steady, solid growth. Since its beginning over 30 years ago, The Loan Company has established quality in every dimension of the business. Treating clients the way we want to be treated is at the core of every transaction.