BABCNE Logo  The Bulletin  Summer 2009 
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If you would like to market your company or become more involved in the Council, please contact the BABCNE office at babcne@comcast.com.

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In this Issue
Online Marketing
Building Britain's Future
Immigration Update
Job Board
Marketing Opportunities
Save the Dates

September 5
US/UK Polo match 
Members to view match from the Members' Enclosure. Newport Polo Club, RI  For directions please view:
www.glenfarm.com

September 22
CEO Series
Evening forum at the British Consulate-General to meet Steve Holliday, Chief Executive, National Grid

October 1
Financial Series
 
Breakfast forum at the British Consulate-General with Bill Knapp, Chief Investment Officer, New York Life

October 13
CEO Series
Evening forum to meet Nigel Travis, CEO of Dunkin Donuts

November 3
Life sciences lunch
"Public Investment to Create Centers of Excellence in Life Sciences: Lessons learned in the UK & Mass" with Susan Windham-Bannister, President, MLSC and representation from UK's Technology Strategy Board

November 10
Boston Cleantech Venture Day
EU Chambers of Commerce in NE are organizing the 2nd Venture Day to assist European Cleantech companies to explore and take advantage of opportunities in the US. Learn more here.


November 17 Energy & Environment Committee Series
Practical forum: "What you should know, what you should prepare for to be in compliance, cost effective and a good corporate citizen"

December 1
CEO Series
In collaboration with New England Canada Business Council. Evening forum to meet Tony Zook, President, MedImmune, CEO, North America, AstraZeneca

December 4
23rd Annual Christmas Extravaganza,
Lunch at the Harvard Club of Boston. Marketing/sponsorship opportunities available
details/purchase

To view the full calendar please visit our website here.
Tim Foley, Graphic Designer and the Principal of Tim Foley Studios, specializing in sales and marketing materials. He can be reached at
tim@timfoleystudios.com.
An Approach to Marketing in a Global Recession

Richard Mckenna from Wallwork Curry Mckenna describes ways to market your business in an economic recession by using YouTube, social networking pages, and working with simpler ads. Marketing is about being strategic and making each tactical component work as hard as possible - - from simple and important networking to how to integrate your website with social media marketing.

More
 
Get the most out of your marketing spending

Tim Foley, a Graphic Designer who specializes in marketing materials, explains how to get the most out your marketing spend by employ the process used by professionals to create great ads (or brochures, or web sites). By asking the right questions, your marketing will stand out, be on target, and get the response you want.
More
Focus Articles

Online marketing makes sense in a down economy
The economy is cratering, your customers are spending less, and your marketing budget has been slashed. Yet you're still on the hook to deliver qualified leads to your sales team. You may even be asked to deliver more qualified leads than before.
more

Learn how to use social networks
This power point created by SmartMarket Media will help you and your business grow in the genre of social media. To learn more click here.

Companies chatter on Twitter to pack public relations punch
Twitter Logo
Twitter, a booming microblogging service, is inspiring business to manage its message in 140 characters or less.

Its streams of short text messages, publicly broadcast over the web, are being treated as the new frontline of internet conversation. Companies including Ford and PepsiCo have been dousing public relations fires with pithy communication bursts to the Twitter community.
More
BABCNE Twitter here
Recent News

Building Britain's Future
The Prime minister today launched Building Britian's Future - which outlines the government's plan for building a 'fairer, stronger and more prosperous society'.

Foreign Secretary, David Milibrand, welcomed the initiatve explaing that is sets out our 'multilateralist foreign policy' to meet the global challenges 'head-on'.
more

Google has launched a new website to encourage exports
Google Logo
Google Inc, along with a number of other companies, has launched a new website offering expert advice to businesses wishing to export their products and services.
more
Immigration Update

Flynn & Clark
Department of homeland security suspends widow's penalty

The Obama administration took another step toward restoring fairness and humaneness to the immigration process on June 16, 2009. Department of Homeland Security (DHS) Secretary Janet Napolitno announced she would grant a two year reprieve to immigrants who were married to US citizens but did not complete the permanent residency process because their American spouses died curing the application process.

more
How Can We Help You?

Job Board
The BABC-NE website now provides a valuable service to employers. You can list your postings on this board for a very favorable fee. The BABC-NE office will also be glad to send out an email notice to members about any job openings your company may have at no cost, to help members in these challenging times.

If you are looking for a job, this program allows you to create a professional profile, manage, view and browse job openings, as well as offer links for career development tools. The Job Board page can be found here.

Marketing Opportunities/Membership Perks

Would you like to be considered for a unique marketing opportunity? The BABC-NE chapter is currently accepting proposals from member companies who would like to offer their services to fellow members of the BABC network at special rates.

The BABC Members Discount Program offers opportunity for exposure to over 10,000 executives involved in transatlantic trade. If you would like to participate, please email the BABCNE office. To learn more about the benefits already offered, please visit the network website here.


Meet the Members


  BoS (Boston) Inc.

  Representing Bank of Scotland in New
  England. Bank of Scotland is part of
  Lloyds Banking Group, one of the leading
  UK-based financial services groups, providing a comprehensive range of banking and financial services in the UK and overseas.
Contact: Brendan Roche, Regional Director
Google Logo  Innercity Entrepreneurs (I.C.E.)
  Promotes job creation, wealth generation,
  and the development of community
  leadership in low-to moderate-income
  communities by investing in the growth of existing urban small businesses. Members of the I.C.E. community include the small businesses that we support, the private sector of volunteer business experts, and urban economic researchers and policy experts.
Contact: J.Jean Horstman, CEO
jhorstman@innercityentrepreneurs.org
, tel: 617-350-6301
www.InnercityEntrepreneurs.org