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Greetings!
Want to know the number one way to attract people into your booth? Hang a huge gallery-wrapped canvas giclée of your most popular image in the back of the booth, lit with a couple of spotlights to really make it glow. It will draw in people like...well, moths to a flame. (Moths are on our minds here on the Front Range of Colorado, as hoards of Miller Moths make their annual migration from the eastern plains to the higher mountain elevations.)
But we digress. What we want to do is attract hoards of potential customers into your booth at the Art Show (or into your gallery, the restaurant where you hang your work - wherever you display your art). An enormous gallery-wrapped canvas is just awe-inspiring. People will want to know what it is, how it's done...which starts a conversation that you can turn into a sale!
In this issue we have two things that will help you - a sale on large gallery-wrapped canvas giclées...AND...an article about how to close a sale!
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Bigger IS Better!
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| Lena and large canvas by
Henry Holdsworth
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And right now - bigger is smaller, too.
When you order 16x20 and larger gallery-wrapped canvas giclées from Fine
Print Imaging, we'll take an additional 20%
off our already low prices. But this big sale is only available for a
little while - June 1-15. So don't wait,
send or call in your order today!
This special applies only to ready-to-print files or images
we have previously printed for you on canvas. Lena is not included in the deal.
Offer good June 1-15,
2010.
Please mention code
BIG-610 when placing ordering to receive your 20% discount.
Fast talk at end of commercial: Due to the incredible popularity of our specials, the turn
around time for your order may be a little longer than our normal time frame.
Rush orders and orders with deadlines are not eligible for our specials. Please
call if you have any questions.
Image credit: Greg Mayse .
Click here for more information
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Sales is Not a Four-Letter Word
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This is an "oldie but goodie" article that we ran in our newsletter a few years ago. It is as current today as it was when it was written.
You are an artist, a photographer, a creator of visual images
designed to enlighten, enhance, enjoy. But to become successful in
the business of art, you've got to master a few techniques of (don't
gasp now...) sales.
There. We said it. Sales.
Sales of your work makes money. Granted, we can all be esoteric dreamers, but if you're at a show or in
a gallery, you're there to sell. Here are a few tips and techniques for selling your work without
sounding like a used car salesman.
You have nothing to lose and everything to gain. If a visitor enters your booth, she is truly interested in
your art - and you. That prospective buyer has seen something that
stopped her from wandering down the row and enticed her to come into
your space to see more. This is your opportunity to shine.
There is a delicate balance between jumping a visitor and
standing back just to answer questions. With a smile, introduce yourself and introduce your work by
describing a location, a technique, an emotion you captured. Engage
the customer in light talk. You have nothing to lose...
Continue reading...
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Celebrate Nature Photo Contest
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| © Greg Mayse  |
Show us your stuff! Your best moment. The most
beautiful light. The quirkiest critter. The image that made you
glad to be alive - or the one that moved you to tears. The possibilities
are endless.
Fine Print Imaging and Art for Conservation want you to join us in celebrating Nature
Photography Day by entering our NPD Contest. It's pretty simple - just look
through your images from the last 12 months and find the one that screams
Nature Photography to you. Then send it our way by midnight, June 15th,
2010 and let the games begin!
All photos will be available for viewing and voting on Fine Print's Facebook page from June 17th - 24th, so encourage your
friends, fans and family to vote for your image. Just remember that you
have to "like" Fine Print's Facebook page before you can vote!
Winners will be announced on June 28th and 3 prizes will be awarded: Grand Prize, People's Choice and Juror's Choice.
Please join us in celebrating Nature Photography Day through the lens of your
camera!
Go to www.fineprintimaging.com/photocontestfor more details and entry form. Deadline
June 15.
Go to www.facebook.com/fineprintimaging to vote for your favorite image from June
17-24.
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Cassie Raynel: A Passion for Art
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| © Cassie Raynel  |
This
is the second of a series of ongoing interviews with Fine Print artists and
photographers.
How do you describe your art?
My
art changes with my passion, but the consistent ingredient, at least of late,
is the inclusion of horses. Something about the equine spirit has a firm grip
on my latest works, though far from being an exclusive subject. I thoroughly
enjoy painting and continually strive to do it better, sometimes not very fast,
but always improving and learning. My work can probably be listed under several
labels, such as Impressionism or Representational. I enjoy landscape painting,
almost as much as wildlife and the outdoors. My main focus, for the viewer, is
to evoke feeling.
Have you had formal training or are you
"self-taught"?
I
absorb from many artists and styles and often try to use new techniques. My
best, most frequent tool is creating the art - there are plenty of inspiration
and accidents to keep me on the learning curve. I have had a few classes
over the years, but am primarily 'self-taught'.
What famous artists have influenced you,
and how?
I think Monet inspires me the most. Renaissance or Western
art also has some influence, but there isn't one in particular. I suppose that
Russell is my favorite for style, but his works show very little influence in
my works. I tried to emulate a drawing that would show his style, and it did quite
well. I stopped there. Words influence me, as much as emotion - and the trials,
tribulations and gifted pathways of my own life, and that of those I know.
What is it that inspires you to paint a
particular subject?
Well, I must talk 'horse' here... I have four beautiful
horses, all but one are adopted Wild Horses and they are a continual
inspiration and my relationship with them (along with natural horsemanship
training) creates a depth to my representation of them...
Continue reading...
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Time Is Running Out!
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| Only FOUR MORE WEEKS to apply...
Mark Lukes, President of Fine Print Imaging and Art for Conservation,
has announced the 1st annual Art for Conservation Grant - a $2500
printing services grant from Fine Print Imaging.
"We are well aware of the power that strong visual imagery can lend to
science initiatives." said Lukes. "That's why we're looking for the trail blazers and story tellers who
stand out from all the rest."
The Art for Conservation grant will be awarded annually to a
photographer or artist who is using their imagery to deliver a
compelling conservation message.
Grant applications will close on June 30, 2010 and the winner will be
announced on July 31, 2010.
For more information and a grant application, go to Art for Conservation Grant.
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Dexter's Wag
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|  Did You Know?
We have an online gallery to sell your prints? Check out the Art for Conservation gallery. Sign up for a free account and upload your images today.
We have an easy online order form? Now you can order prints at any time, day or night, using our online order form. Click here for info.
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