AirMagic Special Effects 

FX NEWS 

July 21st, 2011  

 

 


In This Issue
Featured Jobs
Stay tuned...
AirMagic FX Team
Full Scent-sory Experience - The Untapped Dimension! Scent Effects
Hot Flame Effects! Propane Flame Effects
Hogwarts@Casa Loma! Mist Effect System
Featured Jobs

Bringing the Cool!
                 Maison Mercer Logo                         Our recent Maison
  Mercer  CO2 installation was a great success.  


Maison CO2


Inspired by the ultra-hot dance clubs in Mexico City and Ibitha, these devices hang above the dance floor, are DMX operated and with a touch of a button release a cooling blast of CO2.

Ask us about other CO2  
effects now available!



The Railway Children
 
Railway Children Poster

We are very proud to be working with the Toronto production of the Dora award-winning play
Railway Children.

Railway Children #3

Our LOOK SOLUTIONS 
smoke machines help the train 
scenes come to life!

Railway Children Photo #2



Stay tuned...

In next month's FX NEWS:
  • Lasers 
  • CO2 
  • Snow 

Contact Us

 

Want to hear more?

 

Let us come to you and walk you through our incredible palette of special effects.  

 

Or come and visit us at AirMagic World Headquarters and see where all the magic happens!

 

 

To make arrangements please contact:

 

Margaret Smith 

Director of Sales and Marketing 

416 703 0425 

margaret@airmagicfx.com 

 

 

Have a Question!?! 

Need some Feedback!?!

 

 

 

 

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ions

 

 

AirMagic FX Team
AirMagic FX Team

 

Mark Fine

Master of Good Ideas

 

 

Jacqueline (Jake) Goyette 

Operations 

  

 

Margaret E Smith

Sales & Marketing 

  

 

Julie Li

Retail & Rental 

  

 

Matt McCallum

Technical Services 

  

 

Natasha Peschlow

Technician Support

  

 

Rob McKee

Saturday Sales

 

 


Where to Find Us!

AirMagic Special Effects
30 Dorchester Avenue

Toronto, Ontario M8Z 4W3

416 703 0425 

info@airmagicfx.com

  

 

AMSE Map

Greetings!

 

For 23 years AirMagic has been conjuring special effects for the live production and event industry.  

 

Here's what sets us apart from the rest! 

 

We promise our clients:  

  • Direct access to the AirMagic team of experts - whether we're consulting, designing, renting or selling.
  • We take the time to identify your individual needs - we recognize that each client, event and production is unique.
  • We bring our passion, creativity and innovation to all of our effect designs.
  • We offer the best special effects AND the most impact for your dollars.
  • We take great pride in offering top-notch service from beginning to end - always going above and beyond.

Enjoy FX News #2.  It's a good one.

 

Sincerely, 

 

Mark Fine,

Master of Good Ideas

 

Full Scent-sory Experience The Untapped Dimension!

 

Adding the Scent of Chocolate, Pina Colada or Peppermint (or any of the other 500 scents available) to an event or a venue has never been easier.

 

We've been "scenting" for over 15 years. This past year we started using an American made Scent System that is cleaner, easier, and more discrete than ever.  

 

DMX Scent MachineScent Machine

 

 

A little bigger than a toaster, this SCENT CARTRIDGE SYSTEM delivers the scent invisibly, without mist or moisture.  We can introduce the scent into a room of any size, ON CUE, or all night long.   

 

And of course, if the scent you're working with is your client's perfume, we can always use our old school atomization system.

  

In addition to using Scent in shows and Special Events, we've dabbled in scent for Retail applications. 

Holt Renfrew Main Entrance

Holt Renfrew

Bloor St West

Christmas 2009 found us under the canopy outside of Holt Renfrew's flagship store on Bloor Street, filling the air with delicious Hot Chocolate. 

MoRoCo Chocolat,  99 Yorkville Ave.

MoRoCo Chocolat

99 Yorkville Ave.

This past June we installed one of our new systems on the patio at Yorkville's newest chocolate emporium, MoRoCo Chocolat - guess what scent they chose!

 

For a product launch or tantalizing your retail customers, AirMagic can supply the scent and the technology to add yet another dimension.

 

To learn more about Scent Technology, click here!

 

Hot Flame Effects!
SONY - Flame Effects

Sony Centre for the Performing Arts

Grand Re-opening

 

Since the dawn of time man has been drawn to fire. With Propane Gas and 100% Flame Safety technology, we bring the hypnotic beauty of Flame and Fire to your events.

 

We've made Fire on an outdoor stage at the Calgary Stampede and indoors for the Canadian Opera Company, the National Aboriginal Achievements Awards and the Stratford Festival.  We've launched cinemas and lined red carpets. We've put flames in stairways and on rooftops.

 

In October 2010, we surrounded the iconic marquee roof of the Sony Centre (once the Hummingbird and before that the O'Keefe) with a breathtaking array of Propane Braziers. They literally stopped people in their tracks.

 

In June, we created a Bonfire on Richmond Street (see FX News #1 for photo!) and marked the perimeter of the Dora Mavor Moore Awards "After Party" on Front Street. 

 

Dora's Flame
Dora Mavor Moore Awards,
St. Lawrence Centre 

 

With our experience and expertise these effects are not only beautiful but appear natural and effortless.  

 

To learn more about Propane Flame - click here! 

 

Hogwarts@Casa Loma!

 

When Dumbledore, Harry Potter and the gang at Hogwarts needed a hand with a little extra magic they called us and we knew that our Mist Effect System would do the trick!

 

Casa Loma Doorway Mist

 

See photos featured in Toronto Life Magazine, click here!  

 

Using our Mist Effect System and submersible white lights, we created a continuous eerie mist rising out of the iconic courtyard fountain.  Over the majestic front entrance, we draped a fine mist curtain which invited guests to enter into another world!

 

 To check out our video 

of the Mist Curtain, click 'play' below! 

Hogwarts@Casa Loma!

Hogwarts@Casa Loma!

To learn more about our Mist Effect System, click here!