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Spornette Newsletter
May 2011
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Extended Nylon Rounders      
Nylon Rounders

Double stranded nylon bristles are permanently ball tipped for gentleness. The bristles are soft and flexible, yet strong enough to penetrate any hair texture.

Often copied... never duplicated!



Ultra Lites

Ultra Lite

Ultra Lite bristling technology makes our brush lighter and easier to use. Ceramic thermal barrel distributes and retains heat evenly. Tourmaline infused barrel and bristles add shine and smoothness to hair. Nano-Silver additives keep hairbrush clean. Porcupine boar bristles penetrate and hold hair well.


Little Wonder

 


Elevated colorful Tourmaline enhanced nylon bristles penetrate any hair texture while emitting negative ions for hair conditioning. Adjacent rows of pure boar bristle easily pick up hair. Just right length tail handle for picking up hair sections. Created for back brushing, creating volume, and teasing.


Attention Trend Setters: We Are Looking For You

  

As Spornette continues to grow we are not only a hairbrush company, but also a trend setting companyTherefore we are asking our loyal customers to come up with the latest trend setting beauty accessories that Spornette can then develop and provide to the professional beauty industry. If we select your idea, you will win a CASH PRIZE!! Please send us your ideas to info@spornette.com.  Please include your phone number in case we select your idea and want to discuss it further with you.  Let's go Trend Setters!   Barrettes that change color like a mood ring?  We want your ideas!



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Spornette Gains Another Family Member!

We hope your May has been a successful one.  Spornette is on its way to even more success with our hiring of Gloria Bullock, our new Creative Director.   Gloria brings a wide range of experience to Spornette.  She has worked as a hairstylist, a national account manager for several major Professional Beauty lines, a DSC for several large distributorships, and was a small business owner.  Her experience brings Spornette a well rounded person who can assist the company in developing new product lines and upgrading our existing brands. Alan, Laurie, and I worked with Gloria and Mark Ott in Tampa this past week and came up with some exciting ideas for Spornette's future.  We also joined our friend Lisa for a lovely seafood dinner, a delicious side dish of jicama and, well, half the menu.  Gloria gained some great insight into Spornette and learned that appetizers are part of our budget expense.


Attention Distributors: Not That You Forgot, But 2011 is Spornette's 60th Anniversary

To celebrate this momentous event, we have been coming out with some great stock promotions. For the month of June, one of our most popular series, the Extended Nylon Rounders, otherwise known as the 960-XL, 962-XL, and 964-XL, is heavily discounted. These brushes perform the perfect blowout with almost any type of hair.  We have sold them for over 25 years and for some stylists, the XLs are the only brushes they use.  I thank these nylon rounders for putting me through college!   I hope our distributors pass this extra savings to their stylists and customers.

 

 

The Lightest Thing in the Spornette Office is...   

Not a Sporn.  However, our new Ultra Lites are the lightest aerated rounders you will ever pick up.  New bristling technology features bristles embedded on the outside of the barrel as opposed to any ordinary rounder that has bristles coming from the inside of the barrel.  How does this help you and the stylist?  For one thing, the Ultra Lites weigh less so there is less stress on your hand, and the empty barrel allows for more air flow.  I love showing an Ultra Lite to customers for the first time just to see their expressions when they realize how light it feels in their hands.

  

Spornette Seeks Students! 

Bonnie and I had the great pleasure of selling Spornette brushes at two student shows this past month.  I attended the Barristar Student show in Anaheim, California.  The students loved the deals we had on our brushes, and for some this was their first introduction to Spornette.  Bonnie also had great success in Hershey, Pennsylvania at the Empire Future Professionals Expo.  In fact, she almost sold out the entire booth!  If you are a student in cosmetology, please email me personally at jeff@spornette.com.  I will add you to our student list.  This student list is important because we plan on providing you with knowledge of our hairbrushes AND special deals on Spornette. You, the students, are Spornette's future.

  

YouTube, You Win!

Check out this YouTube video on Spornette's Little Wonder.  

Spornette Little Wonder Teasing Brush
Spornette Little Wonder Teasing Brush

We would love to thank this Hawaiian beauty and YouTube star for giving such a great review for the Little Wonder.  The Little Wonder is the perfect teaser, volumizer, and back brushing accessory. It seems as though I am always talking about this brush, but it continues to get as much publicity as any popular celebrity.  Allure Magazine even included the Little Wonder as part of its summer Beauty Box which has already sold out.  Thank you Allure!

Beauty Box 

Spornette loves publicity.  In fact, anybody who creates a YouTube video featuring a Spornette brush can win 10 free brushes.  Please make your video, upload it to YouTube, and send us the link.  We will put your video on our Facebook page and send you 10 free brushes of your choice. Tell your friends!

Best Regards,


Jeffrey Sporn
Spornette International