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February, 2009 - Vol 1, Issue 1
In This Issue
Feature Story: This month's look at Art and its collectibility....written by William Reynolds
Featured Photo: Pictorial view of Western Americana....featuring Myron Beck
Collector News: Western Art is an unstoppable bull
The Feed Bag: Ranch Beans
Did You Know?: Sage Tips, Tidbits and Terminology
In The News: Bob Coronato Exhibits at "Masters of the American West"
Dealer Spotlight: A closer look at Ray Huffman (Broken Heart Trading Company)
Who's Who at High Noon: A little insight into who makes High Noon happen
2009 High Noon Auction Highlights: Phoenix Auction Show Stoppers
Upcoming Events: Don't miss these upcoming Western and Native American events
Feature Story
William Reynolds
The Flight To Genre Assets:
The Enduring Value of the Art of the AmericanWest

by William C. Reynolds

2009 will be the ultimate blind date. We just don't know what it will be like. But for those of us who love the art and way of the American West - the genre offers some significant opportunity in these "challenging" times. Being aficionados of the western genre, we are in what the social writers of today call a "mega-niche." As if being in a niche market isn't enough, now the brains of the social landscape want to cram us deeper into our passionate world by calling it a mega-niche. No matter. As my late father, a rampant collector of western artists of the vaquero-genre told me frequently, "Passion is the wood putty of life." As one inflicted, he was right.

Featured Photo by Myron Beck
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Through his photos, award winning photographer Myron Beck (Los Angeles, CA) inspires us to dream and embrace the beauty that surrounds us in the people we see, the environments in which we thrive and the diverse cultures that enrichen our lives.  www.myronbeck.com
Collector News
"Western art is an unstoppable bull, charging up the ranks of American art sales. 'In terms of strength and records set since 2000, Western art is number two, just behind early modern,' says Eric Widing, the head of Christie's American Paintings Department." 
Forbes Life (December, 2008)

High Noon Music Box
Ranch & Reata Radio

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Friends We've Lost

Andy Anderson
Don Baughman
Roy Franks
Ernie Hoodenpyle
Al Luevand
Paul Masa
John Reynolds
Lynn Trusdell

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The Feed Bag
High Noon logo

Ranch Beans
10 servings

4 cups dried pinto beans, or combination of pinto and brown beans
4 cups minced yellow onions plus 1 1/2 cups diced
1/4-1/2 cup pure chile powder
1/4 cup kosher salt
1/2-1 bunch cilantro, stemmed and chopped
4 TB olive oil
2 cups diced red bell pepper
2 cups diced green bell pepper

Wash the beans, sorting through them to remove any foreign particles.  Cover the beans with cold water by 6 inches and soak 6 hours or overnight.

Drain beans and return them to the same pan.  Cover with fresh water of 1 1/2 inches.  Add the  minced onions, chile powder, salt, cilantro and stir to blend.

Bring the beans to a boil over medium heat, reduce heat, cover and cook until the beans are tender, about 2 1/2 hours.  Stir the beans occasionally and add water if needed.

Close to serving time, heat the olive oil in a large saute pan.  When oil is very hot, add the diced onion and peppers, cooking quickly, about 6 minutes, until crisp but tender.  Stir into beans and serve at once.

Serve with Cow Town Coleslaw (to be published next month)

Help us "Put on the Feed Bag!" Appetize us with your favorite cowboy cuisine. Send us a recipe or culinary creation - keeping the traditions of the American West alive is about the great food too! From ribs to rhubarb, campfire food to a great bowl of chili - we Wild West epicureans want to know.
Submissions welcome at SmokeSignals@highnoon.com.

Did You Know?
  1. The word Auction comes from the Latin word auctionem, which means to gradually increase.
  2. Yei, a Navajo deity or spirit, is often seen in weaving designs from the Shiprock area of New Mexico.
  3. Photogravure is a photomechanical process invented in 1879 for fine printing. An image is transferred to a copper plate, which is chemically etched. For each print the plate is hand-inked.
In The News

Bob Coronato Exhibits at "Masters of the American West" at The Autry Museum, Los Angeles

Where Does A Cowboy Go When There's No More Range To RideBob Coronato missed our Phoenix show and auction this year but he had the most honorable of excuses. Bob was invited to participate in the Autry National Center's renowned annual "Masters of the American West" Fine Art Exhibition and Sale, which opened on Saturday, February 7th in Los Angeles, CA.

This was the first time Bob was invited and he was completely "humbled by the experience," as only 75 artists are invited to participate each year.
Dealer Spotlight
Ray Huffman
Ray Huffman
Broken Heart Trading Company


High Noon Dealer High Noon Staff Artist Braider

Ray has been an integral part of the High Noon family since 1991 when he first started exhibiting at the 2nd show in Arizona in 1991. At that time, Ray was primarily a trader in "Cowboy" antiques. The name Broken Heart Trading reflects the personality of pieces he sells, many of which honor the "Cowgirl".  Behind the scenes however, he was practicing the art of braiding, studying under the best including Ed Pass.
Who's Who at High Noon
Each month, Smoke Signals will give a little insight into who makes High Noon happen. In this premier issue of our e-newsletter, it's only fitting to illuminate Joseph Sherwood, Linda Kohn Sherwood and Danny Verrier - Three partners filled with passion and commitment to Western Americana.  So let's take off their Western regalia and find out who they really are when they're not "High Noon-ing"

Joseph Sherwood and Linda Kohn Sherwood

High Noon logoLinda and Joseph find their greatest pleasure in life revolves around their four grown children.  Two of their daughters live nearby in Los Angeles (one got married last spring), one is in New York (who affords them a great excuse to visit often) and a son in San Francisco.  Their latest child is a Maltese named Bella, who accompanies them to work quite often.  Being somewhere vertically challenged, Bella is not always able to accompany them on their hikes throughout Southern California and on vacation, but waits patiently for their return in Casa Sherwood.  Casa Sherwood? The perfect name for Linda and Joseph's house in West Los Angeles where friends and family often congregate. Spend the afternoon or spend the weekend - there's always room at the  Sherwood Bed & Coffee...

In their free time Linda and Joseph are passionate about exercise.  They hike, getting out into nature, combining work and play (they hike each year in Santa Fe) and work-out at home.  They believe, that at the end of the day, life is about being fit, so they can continue to indulge in food and wine wherever they go.

Danny Verrier - The Falconer

High Noon logoWe all know Danny for his love for trading and offshore fishing. If he could, today he would spend the majority of his time wrangling some large fish from the ocean- maybe not every day, just those that end in 'y'.  But talk to Danny about his role as a falconer, and his eyes light up with passion so infectious you don't want his story to end.

In 1971, there were only two nesting pair of Peregrine Falcons left in California. Due to toxins and chemicals in the environment, the Peregrine population was near extinct. For 20 years (1975 - 1995) Danny was involved, along with a group of biologists, conservationists, and Falconers, in saving the Peregrine Falcon population from extinction, raising them in captivity then releasing them back into the wild. Through their commitment, the Peregrine Falcon went from near extinction in California to a healthy population of over 200 pairs. The next time you're driving over the Golden Gate or Bay Bridge, keep your eyes open. There is a nesting pair on each of them, as well as downtown San Francisco and Los Angeles. Well done Danny!
2009 High Noon Auction Highlights
Bohlin Gun Rig

Lot 171    Bohlin Cluster Supreme Saddle    $89,125
Lot 259    Montie Montana Bohlin Gun Rig    $22,425
Lot 193    Edward Borein Cattle Drive    $25,300

>>View More Highlights
Upcoming Events

February 7 - March 9, 2009
Masters of American West Fine Art Exhibition and Sale   Autry National Center
March 7 - 8, 2009   Heard Museum Guild Indian Fair & Market   Heard Museum, Phoenix, AZ
May 23, 2009 - May 25, 2009   35th Annual Phippen Museum Western Art Show and Sale   Prescott, AZ
June 12 - 13   Prix de West Invitational Art Exhibition and Sale   National Cowboy & Western Heritage Museum, Oklahoma City, OK
June 26-28   Cody Old West Show & Auction   Denver, CO

Send event submissions to SmokeSignals@highnoon.com

Don't Fret About the Future - Invest in the Past!

High Noon Western Americana
PH 310.202.9010  |  FAX 310.202.9011
Newsletter Submissions: smokesignals@highnoon.com
Information: info@highnoon.com  |  www.highnoon.com

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Send us a Smoke Signal

Smoke Signals is for and about all of the wonderful people in our High Noon family. If you have news you want to share, hot tips on what's going on in the Western Americana world or just a suggestion of something you'd like to see us cover, send us an email at smokesignals@highnoon.com.


Chief Publisher: High Noon Western Americana
Chief Editor: Linda Kohn Sherwood
Chief Art Director: Robin Ireland, Ireland Graphic Design
Chief Writer: Jayne Skeff, JSLA Media Solutions