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The Protocol Post
Tips, Tools and Resources for Polished Professionals
July 2009
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Greetings! We've all been there -- terribly embarrassed that our cellphone has gone off unexpectedly during a meeting, movie or dinner date.  But be thankful that you weren't the journalist whose cellphone rang on Monday, June 29, interrupting President Obama's speech!  To make matters worse, for some unimaginable reason the unidentified journalist had chosen the sound of a quacking duck for her ringtone! 

"Whose - whose duck is back there?" asked the startled President, who was in the middle of delivering a solemn address on homosexuality and civil rights.  "It's a duck," First Lady Michelle Obama confirmed, breaking into laughter.  Fortunately, The President has a good sense of humor.  To view this funny video, click here.

Call it fate or perfect timing but July kicks off National Cellphone Courtesy Month -- an event I founded in 2002 to help people learn how to be more courteous while using their cellphones.  Yes, I know that I have my work cut out for me.  But I'm happy to report that National Cellphone Courtesy Month is beginning to get some media exposure and was mentioned yesterday on The Early Show

Our society seems to be getting ruder or perhaps more forgetful when using cellphones in public.  Therefore, I need your help with my courtesy crusade.  If you have a Facebook, Twitter or LinkedIn account, will you please share my etiquette tips with your friends and business associates?  Or you can learn more about cellphone courtesy and other etiquette tips by following me on Twitter and Facebook.

Please let others know about this important event and encourage them to spread the word.  With hope and a little luck, we might be able to "quack the code" and help someone we know and/or love become a more civil cellphone user.

Dedicated to your success,
Jacqueline Whitmore
Other great articles about cellphone etiquette
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Mind Your BlackBerry or Mind Your Manners
The New York Times, June 22, 2009

Be Smart When Using Your Smartphone
The Salt Lake Tribune, June 22, 2009

Setting the Table
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Facebook logo When setting the table, place the silverware in the order of its use.  Use the utensil on the outside first, then work your way inward.
(1) Soup
(2) Salad fork
(3) Dinner knife and fork
(4) Dessert fork and spoon

Observe these five dining etiquette tips to become a more savvy host or guest.
* Use the B-M-W technique: The Bread plate is on the left, Meal is in the middle and Water and Wine glasses are on the right.
* Place your napkin in your lap after the host places his in his lap.
* Wipe your mouth before taking a sip of water.
* Never salt your food before tasting it.
* Break off one bite-size piece of bread, butter it, then eat it.

Mastering the Name Game
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If you wish to improve your ability to remember names, you must first start with the desire and then be patient and willing to practice every day.  These seven simple strategies will help you perfect this vital business skill:
  1. Pay attention when you are introduced to someone and try to say their name three times during your conversation.  First, when you are introduced, "Nice to meet you, Frank."  Then again during the conversation and lastly, when you say goodbye, "I look forward to seeing you again soon, Frank."
  2. When you're in a meeting and everyone has exchanged business cards, place the cards on the table in the order in which everyone is seated.
  3. When someone says their name, try to think of someone you know with the same name.  Then imagine the two of them standing together.  You will then associate the new acquaintance with the person you already know.
  4. Write down the new name three times while picturing the person's face; do this as soon as possible after meeting someone.
  5. If the person has a difficult name, ask her to spell it, or glance at the spelling on her business card, if it's offered, or her nametag. If you know the spelling of a word and can picture it in your mind, you're more likely to remember it.
  6. Connect a name to a common word or character you will remember. For example, the name Harry could sound like 'scary,' or remind you of 'Harry Potter.'
  7. Make a connection to the person's hobby or employment. 'Bill the pill' might help you remember the name of your pharmacist, for example.
What Jacqueline is reading...
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For those of you who know me well, you know that I love cooking and entertaining.  I also collect cookbooks. You can sometimes read what I'm cooking for dinner on Facebook.  Here's one of my favorite books that I use quite frequently since my husband and I adore Indian food.  If you have a favorite cookbook, email me.  I'd like to hear about it.  Bon appetite!
Madhur Jaffrey Indian Cooking
by Madhur Jaffrey by Barron's Educational Series
Hardcover
List Price: $35.00
Our Price: $18.50




People often see business as a choice between being kind and being successful.  This is a fictitious trade-off.  To be successful in the ever-changing and ever-competitive global marketplace, you need many things -- determination, well-articulated goals, and a bit of luck.  But more than anything else, you need kindnesss.  If you would like to be part of the kindness movement, read this book.

Capitalizing on Kindness: Why 21st Century Professionals Need to Be Nice
by Kristin Tillquist by Career Press
Amazon Price: $12.47
Learn What You Need to Know Before Starting an Etiquette and Image Business
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If you like helping others succeed and you're interested in making some extra money in this down economy, consider becoming an etiquette and image consultant.

Now you can learn in the comfort and privacy of your own home without having to pay thousands of dollars to attend a multi-day training course.  With my home study course, "Everything You Ever Wanted to Know About Starting Your Own Etiquette and Image Business" you'll learn:
  • What you need to promote yourself and your business  
  • Equipment essentials - Possible start-up costs
  • Small business resources    
  • Why you need a website  
  • You: Your own best business card 
  • The advantages of an e-newsletter 
  • The advantages of public speaking
  • Where to find your clients and customers  
  • Capitalizing on current events and trends   
  • How to avoid giving away your services  
  • Setting a realistic fee schedule  
  • What is an honorarium and when to request it
  • And more!
Your investment is just $495.00 (includes shipping and handling).  You will receive five audio CDs, handouts, a certificate of completion and a 30-minute telephone consultation with me (valued at $150.00). Click here order:
Buy Now
Quick Links...
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Save paper when printing this e-newsletter:
Simply select the text that you want and choose File>Print.  Click the Selection option and click OK/Print.
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The Protocol School of Palm Beach, Inc.
Palm Beach Office: 561.586.9026 | New York Office: 212.500.5974

 
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