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Issue #22 September 2008
businesspeople in a meeting
Greetings!

Turning a talk--and a video camera--over to the audience may sound crazy (what? you gave up the floor?), but that exactly how I made my last speech interactive, to engage my audience about social networking and new media.  You'll see the results in this issue, including the audience's questions--and tips on how you can try this in your next speech.
 
As fall gets rolling, don't get caught clients are asking for orientations and strategy sessions on how to use new media to communicate...communications staff coaching to improve performance...content development for websites and blogs...and communications plans that will take their organizations to the next level. What can we do for you? Email us at info@dontgetcaught.biz -- and let me know if your group or company needs a speaker on communications issues--I may even bring my camera along again!
 
Sincerely,
President
Following the Audience: New Media Trends
Audience Videos Its Questions For Our Blog During the Session

IABC audience member asking a questionAt a presentation on "The (Social) Medium Is the Message" for the Washington IABC chapter last month, Denise Graveline explained why communicators lag behind audiences in adopting "new" media techniques, and shared trends in using these tools to solve communications issues, such as:

  • Internal blogs, with employee bloggers like a McDonald's fry cook;
  • CEO blogs, like Bill Marriott's popular blog about his hotel empire;
  • Targeted social networks that zero in on audiences from 'tween girls or people with disabilites;
  • Sites that mentor instead of just networking, for students and mid-career professionals, or hobbyists like bakers; and
  • Innovative nonprofit or government efforts, like the theatre that Twitters or the Library of Congress's Flickr photostream.
Audience members recorded questions (see them via the links at right, along with the answers) and received an e-handout with all the trend data, links and case studies mentioned in the speech.   Want to use new media in your next presentation? Read about it from the speaker's view on The Eloquent Woman blog, and try it in your next speech.
Your Next Speech: New Online Tools for Speakers
Using These Free Tools to Analyze, Improve and Practice

Blogging for Your Business WorkshopsOn The Eloquent Woman blog, we've come up with ways speakers can use nifty online tools to improve their next speeches.  You can:

We've been using all these tools while gleaning lessons for speakers from this year's political conventions--politics aside, we look for trends and ideas you should keep in mind.  Want to take your speech to the next level? Contact us at info@dontgetcaught.biz about speaker or media interview training.

Where to catch us next:

  • Leading a workshop on "Working with the News Media" at the annual meeting of INFORMS, the Institute for Operations Research and the Management Sciences in Washington, DC, October 13. Register here.
In This Issue
Social Media Trends, Resources
New Online Tools for Speakers
What Communicators Asked Us About Social Media

 Blogging for Your Business Workshops

"Denise Graveline engages her audience with three novel techniques. As a member of the audience, I'd love this; as a speaker, do you have the courage to try them? "
-- Andrew Dlugan, Six Minutes public speaking blog 

"Denise gave one of the best overviews of social media that I have ever attended..."

 --Colleen Campbell, PR Soapbox blog

Don't Get Caught Without These Tips From Our Blog