Greetings!
In this month of baseball's All-Star game, our newsletter is all about pitching: retooling your media relations plan to reflect reporters' needs of today, and training your team to pitch effectively and consistently. We can help you round the bases and hit a home run with new strategies and skills.
Please also consider the invitation at left for a free luncheon focus group on women and public speaking, scheduled for August 8. I hope you can join me then to discuss this important issue.
Sincerely,
Denise Graveline
President |
| DON'T GET CAUGHT WITHOUT
A NEW MEDIA RELATIONS PLAN |
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| Revamp, revive, renew for today's technologies
Have you developed a new media relations plan that reflects today's technologies and reporters' new needs? This month on the don't get caught blog, we've been looking at ways to update your media relations strategies, including:
We can help you think through working with bloggers, updating your technologies to meet reporters' needs, and changing procedures and methods that no longer work. Just email us at info@dontgetcaught.biz for more information. |
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...AND GET TRAINING TO PITCH EFFECTIVELY |
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| Workshops customize your team's approach
Several clients have asked us to develop half-day workshops to train their communications teams in effective media relations skills, including pitching, researching reporters' needs, making effective use of in-house information resources, and a live "pitch slam" practice session in which participants practice articulating ideas as they would to a reporter. We provide on-the-spot feedback, and participants leave with skills that reflect today's realities in media relations. Let us know if your team needs a refresher workshop to get everyone pitching from the same perspective by e-mailing us at info@dontgetcaught.biz. |
