08_2012_BD&E_Masthead
 Greetings!

Welcome to the August edition of our eNewsletter. Inside you will find BD&E happenings, ideas we would like to share, and of course, the Bella update.

ญญญญญญญญญญญญBD&E Helps Geneva Grow Enrollment  

Spotlight on Geneva College      
 08_2012_Geneva
 
For the second consecutive academic year, Geneva College is partnering with BD&E to distinguish itself as an academic leader among Christian colleges. Encouraging students to "Accept the Challenge," this brand positioning strategy captures the essence of the College, focusing on "challenge" in the context of faith, academics and society, and how Geneva prepares students for the challenges of the future.
 
Compared to the 2010-2011 academic year, Geneva saw a nearly 12% increase in inquiries and a 9% increase in traditional undergraduate applications! The 2011-2012 results are the highest percentages in a four-year period. Enrollment in graduate programs also continues to increase ---- particularly in the Counseling program, with new student enrollment up 37% from 2011!
 
With a vibrant creative campaign for the 2012-2013 academic year, BD&E is excited to see how many more students will "Accept the Challenge" at Geneva College. 

 
@ BD&E
A very cool summer for Corey
08_2012_Corey

The summer was one of the hottest, but Corey Martinez was keeping cool ---- spending his summer internship with the Pittsburgh Penguins at Consol Energy Center. As part of the Pittsburgh Youth Hockey Network team, he worked the NHL Draft, promoted hockey camps and programs, and compiled regional hockey market analysis. A senior at Tiffin, Corey is a Business Management major / Sports Management minor, and a member of Tiffin University Dragons Division II golf team.

 
 Catching up with Bella
Throw that dog a bone!


Some might say that Bella has the unfortunate luck of being owned by a devout lacto vegetarian. It seems that her luck is changing! Mr. Al Russo of Heeter Direct Printing recently delivered the bone of all bones, The Sarge. It was a meaty beef dog bone. After leading the boney parade around her backyard, she was in dog heaven and spent the majority of the weekend stripping that bone clean.

Yes indeed, give that dog a bone. 
 
 
Thanks for your time. We will catch up again next month. In the meantime, enjoy the warm weather,
get to grillin' and chillin' while you cheer on those Battlin' Bucs.

Brand Drives Everything

All the best,
BD&E


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