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an Ann Farrell Company
 
Live your great life!  Do your great work!
 
 Just for Coaches! Edition
 
 
 
 
 
August, 2010 e-Zine
 
 
Culture - How to Navigate It for Success!
 
 
 
Ann Farrell, CPCC, PCC
Founder and President
Quantum Endeavors
 
The Corporate Success Coach
 
In This Issue
Coaching for Culture!
Culture Assessment!
 
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 Greetings!

Culture!  
 
What a hot topic!  My "Quantum Endeavors" e-Zine issued 8/9 was entitle: "Culture - Fit, Flex or Flee! Which should you do?". The response to it sparked another word - flood! 
 
Responses and stories came in from everywhere - from those working in for-profits, not-for-profits, business owners and even solo-prenuers.  It seems that none of us escape the fact that culture is big and it counts.  Clearly as coaches to professionals, we must know how to support our clients in their efforts to successfully navigate through this critical key to their success.
 
Just how might we best do that...
 
Culture: Fit, Flex or Flee-Coaching for Culture!  

First, lets define what culture is:

It is the moral, social and behavioral norms of an organization based on their beliefs, values and priorities. It is the default mode that the members of an organization go to when feeling threatened.  It is a set of unwritten rules that reflect how things really get done.  It can also responsible for "early hiring failures", career stalls and derailments and high turnover of senior leaders brought in from the outside.  In other words, it is clearly something critical to be figured out and reckoned with!
 
Culture is as critical to us as coaches who want to coach people who work in organizations as it is to the people who do. How can you assess whether an organization's culture is a good fit for you?  How do you identify and describe "culture" as part of your target client companies or groups?  How do your support your clients as they seek to understand how to navigate this key piece of their career success? Check out the second article for some examples of questions to ask. And before you even do that...
 
The first step in this process is to get clear about what you are your client are looking for.  Let's use the definitions of Fit, Flex and Flee.  A "Culture Fit" is one where one feels like there is great alignment between one's own values, beliefs, comfort zones and ways of getting things done and those of the organization.  A "Culture Flex" is where there is much overlap between one's core values and beliefs and much of how things really operate or get done in the organization is outside of the individuals comfort zone.
A "Culture Flee" is where there is little in common in beliefs and values between the individual and the organization and to attempt to flex feels like being out of integrity with their personal values.
 
Using these descriptions clearly what we want for ourselves with our client companies and well as for our clients with their employers is either a "Culture Fit" or a "Culture Flex". "Culture
Flee" situations can be immensely rewarding if you are in the position to drive huge culture change from the top.  If not, Flee is most likely the best strategy for you and your client! 
 
The big risk in me saying that is that sometimes we and our clients will choose to see a "Culture Flex" opportunity as a "Culture Flee" as it is always easier for both of us to want to remain in our comfort zones versus flexing out of them!  Unfortunately, little to no growth takes place inside them.  Your big growth as a coach and that of your clients is most possible in "Culture Flex" situations. Even bigger than stretching to learn new skills or perspectives, flexing to create success and influence in a culture that takes you outside of how you already know how to operate effectively, totally ups your entire game! 
 
Some examples of Culture Flex points are: 
Relationship-focused versus Results-focused
Individual-focused versus Team-focused
Short-term focused versus Long-term focused
Hierarchical-behavior versus Entrepreneurial-behavior
Local-centric versus Global-centric
Grow-our-own-talent versus Hire-from-the-outside
Process Orientation versus Best Firefighters
Conflict-embracing versus Conflict-avoiding
 
Looking down this list, it is clear that having the ability to create 
success in each of these different ways would be good things to know how to do. The more experience both we and our clients at doing so, the larger our capacity to do and be more. 
 
If either coach or client decides to choose comfort over growth, that is a tradeoff to be sure is being made with eyes wide open!  All conscious choice is good! 
 
It is the unconscious choices that benefit from more awareness... 
Culture Assessment! Sample Questions...
 
Before you decide that an organization is a good culture for you or to support your clients to get the cultures that they are seeking success in or are considering moving into, completing a culture assessment would be most valuable.  You will want to ask questions directly about the Flex Points listed above and more. The best way to do this is to seek out an organizations employees,
suppliers, partners, consultants and ex- all these!  You are looking to learn the reality of how things really work versus how they will tell you or promote how things do.  
 
In addition to asking about the Flex points, you will want to learn:
1) how do people really get promoted
2) what does it take to get to the top
3) how are performance concerns communicated
4) what kind of behavior gets rewarded
5) what does it take to be viewed as a high performer
6) what is the way that one gets on the high potential list
7) is it critical to have a mentor or a champion in this environment
8) is there a preferred look or profile for those who make it to the top
9) what is the dress code, presence of high potentials or top of the house
 
For coaches only:
1) how is coaching viewed inside the organization
2) how does one get on the coaching bench
3) is a champion or sponsored needed and if yes, who would be best - HR, Executive, Senior Leader
4) is coaching a joint or an individual effort
5) "client confidentiality" is clear and accepted
6) what other kinds of support can employees expect
7) what is the best way to build relationships with the key talent development influencers
8) how do they measure an engagement's success
9) who is the biggest advocate for talent development in the organization
 
Key is for you and your clients to pay attention to the intuitive hits or any red flags that might come up!  Add questions that get you to the what and why of what did!
Coming Events!  Where you can find me!
 
August FREE Coaching for Corporate TeleWorkshop Event!
  • Join me for this month's free teleworkshop focused on how to grow your coaching business with leader, executive and professional coaching!  Learn the one big thing that you must do that life coaches do not that increases the average coaching rate to $300 per hour versus $130 for lifecoaching (per 2006 ICF Study).  Monday, August 30th Noon Eastern Time
  • Register here!  
  
Coaching for Corporate Business Building Program
  • This month's TeleClass and Mastermind Group events will be focused on "Corporate Culture: Fit, Flex or Flee - how to coach our clients to navigate it for success" using my 10 Fit Factors tool!
  • Our very special group event on the "Namaste", our 55 foot boat harbored in beautiful downtown Chicago, was just amazing! Great time and connections made by all!  
 
Women of the World event
  •  For all of you in the Chicago area, we are getting ready for our big annual event "Fashion Face Forward" On Thursday, October 14th!  A luncheon fashion show highlight favorite local designers.  A portion of the funds raised will go to "Raise the Up", a Chicagoland program to mentor Gen Y women. 
          Register for your seat  http://www.womenwotw.org
 
 
International Coach Federation Annual Conference 
  • Join me at my booth (#42) as you attend this year's ICF Conference in Ft. Worth October 28th - 30th. I would love to meet you in person!  More on that to come...
  
Your Personal Profit Process  
  • If you are seeking ways beyond professional coaching to grow your business... please Join my friend, Janis Pettit, in her August 30th coaching teleclass: Create Your Personal Profit Process: The One Powerful Strategy that Will Turn Your Ideas and Knowledge into a Booming Business!
          Register here!  
 
 
Wishing you
 your great life and your great work!
Sincerely,
Ann 
 
Ann Farrell, CPCC, PCC
The Corporate Success Coach
 
Quantum Endeavors, Inc.
ann@quantumendeavors.com 
1s721 Alsace Court, Winfield, Il 60190
 
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