If you're looking for valuable information relevant to
the work you do, we invite you to scan, read,
click and contact us. Please call us at (877) 893-
6490 if you have any suggestions.
Focus on Data
The fuel that drives decisions
Data is the fuel that powers mapping software
engines and drives analysis and smart business
decisions. Without the right data,
you may not get very far.
Mapping Analytics is
your trusted source for many types of data:
demographics, postal data, specialty industry data
and more. The
right data used the right way help you gain insight
and improve decision-making and business results for
your organization.
Visit our data page to discover the
three reasons why Mapping Analytics should
be your source for data needs, and the wide variety
of data we offer.
The Latest on Trade Area Analysis
It's not just ring studies anymore
Sophisticated trade area analysis is much more than
just mapping the locations of customers, stores and
competitors.
It's about understanding customer behavior,
finding opportunities in untapped or under-served
markets, and assessing the impact that the opening
or closing of stores (yours or competitors) will have
within a geographical area.
Read the full article
to:
? Discover the best tools for trade area
analysis
? Understand the 4 steps in the trade area
analysis process
? View trade area analysis maps
New Brief on Sales Territory Alignment
"Three Steps to More Productive Sales Territories"
Some companies attempt territory management with
spreadsheets. Others try basic mapping tools. And
others just don't have the time.
Mapping Analytics has a better way. We employ a
proven, straightforward process for sales territory
alignment and optimization. We've been using it for
15 years with demonstrated success. And we'll show
you how it works -- so you can optimize sales
revenue from your territories.
"Three Steps to More Sales Productive Territories"
outlines a valuable process for significantly improving
the performance of your territories.
MapInfo Professional v8.5 Keeps Getting Better
Web services capabilities allows users to get at more information
Customers have a clear voice in the product direction
of MapInfo Professional, with new features being
driven by user requests.
MapInfo Professional v8.5 offers Web services
capabilities that offer users expanded functionality at
lower cost. For instance, the Web services can be
accessed to geocode records using MapMarker or
create drive-time polygons.
A recent review of MapInfo
Professional in Directions
Magazine states the Web services, "can be accessed
via the Internet on a subscription basis, which
expands the value of MapInfo Professional with
minimal internal
resources and without the need for additional capital
investment."
Many other exciting features improve the appearance
of maps, provide greater analytical capability, and
simplify and speed up analysis -- making MapInfo
Professional v8.5 a must-have upgrade.
Call our product specialists at (877) 893-
6490 to get your upgrade today.
Empirics rates neighborhoods by their households’
likelihood of buying specific financial products. For
example, for any neighborhood in the U.S., you can
determine the number of households 'Most Likely' to
invest in money market accounts — meaning 1 in 4
households is likely to purchase.
It’s easy to discover who these people are and
where they live. The same holds true for people most
likely to buy CDs, annuities, mutual funds, and more
than a dozen other financial products.
Customers have a clear voice in the product direction
of MapInfo Professional, with new features being
driven by user requests.
