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MetroMSP Moves to ZoomProspector
Platform July 14
A new, more sophisticated
geographic information system (GIS) now powers the
interactive "Prospector" side of the MetroMSP website. The new navigational platform
provides enhanced search capabilities and brings important site selection information
to the foreground. Other new features include: More extensive business information "Heat maps" showing concentrations of demographic
groups Options to set search preferences and
save searches for easy comparisons or future reference.
For an introduction to the new platform and
features, download the New Features PowerPoint or sign up for upcoming webinars on July 22nd 1:30-2:30 or August 4th 10:30-11:30. |
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New Transit Station Info Spurs Development
Recognizing the importance of transit stations as a
catalyst for development and redevelopment, MetroMSP.org has added features
that enable users to quickly identify and analyze transit-oriented development opportunities.
To access the new tools, click on the new transit button at the top of the MetroMSP home page. It takes you to a special transit landing
page with links to 12 current and proposed transit corridors. It also lets
you access helpful MSPProspector transit corridor features, including: - Transit corridor map layers that can be clicked on
and off for easy viewing
- Plans for the Hiawatha, Northstar and Central
Corridor transit station areas. Host cities will be adding plans for other corridors
in coming months.
- Prospector's powerful
analysis tools, which can be deployed around the station areas to identify
demographics, consumer expenditures, workforce and business information.
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Forbes Uses ZoomProspector Data to
Find "Most Innovative Cities"
Forbes
recently partnered with ZoomProspector (a national network of interactive site selection websites which
includes MSPProspector) to identify "America's Most
Innovative Cities." Forbes used ZoomProspector
to access data on the concentration
of high-tech, science and "creative" jobs in
the nation's 100 largest MSAs. Incidentally, Forbes ranked the
MetroMSP region 12th nationally for innovation.
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MSProspector Outperforms Peers in Usage Comparison
During its second full year of operation, MetroMSP
attracted up to four times more pageviews than three peer regions of similar
size that also use ZoomProspector technology. MetroMSP edged up its performance
in the "unique visitor" category - beating two of the three markets by 31-41%,
and showing well against a larger market that had established its website in
2003.
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Metro Region
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Population
(Millions)
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Launch Date
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Page Views
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Unique
Visitors
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Community A
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3.3
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5/17/2008
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29,315
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3,694
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Community B
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3.6
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1/1/2003
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73,334
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5,798
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Community C
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2.5
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1/1/2007
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54,310
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3,449
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MetroMSP
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3.1
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5/1/2008
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124,338
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4,846
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* Peer benchmarks from 4/01/09 - 4/01/10
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Minneapolis Chamber Releases 2nd Business Vitality Index
The Minneapolis Regional Chamber of Commerce
released its second annual MSP Business Vitality Index report on June 16. The report compares the Metro MSP region against seven national competitor cites in three critical
areas -- business climate, workforce development and quality of life.
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DEED
& Northland Migrate to ZoomProspector Platform
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