Newsletter from Marketing Resources & Results

Marketing Resources & Results

Jan. 15, 2010

Is "Social Media" in Your 2010 Marketing Plan?

Let me guess. Are you planning to learn more about social media marketing and incorporate more of it into your 2010 plan this year?

If so, you're not alone! Recent surveys confirm that traditional marketing mediums (like yellow pages and printed advertising) continue to weaken but on line marketing (websites and social media) is growing. There are important differences, but a few key similarities.

What's the most important similarity? Create strategy first. Then execute tactics. Just like you wouldn't just run some print ads and mail a series of postcards without a plan, your social media tactics will be much more effective when you have a strategy and a plan in place before you begin!

Chris Brown
Owner, Marketing Resources & Results
Publisher, Branding & Marketing Online Publication

Upcoming Events/Workshops:

Brand Your Business to Build Equity

Program description: Developing a brand is key to building equity in your business.

Explore strategic branding essentials: How important is positioning? The marketing message? Target market? How do you use branding to build equity?

Join us in this lunchtime workshop as we discuss strategy as well as the nuts and bolts of executing branding such as: corporate identity, logo, colors, icons, style guides, and consistency.

February 18, 2010 Thursday noon - 1:30pm. Light refreshments served. Limited seating, please RSVP.

Presented by Chris Brown and hosted at Marketing Resources & Results.

Click Here to Sign up for Branding Workshop

Audio CD
BRING YOUR NEW PRODUCT TO MARKET:
10 Innovative and Practical Secrets to a More Successful New Product Introduction.

Save MONTHS (maybe years) of work and THOUSANDS of dollars. Learn the "how-to" tips used by professional marketing experts to market and promote new products.

Introducing a new product? Don't you wish you could just talk to someone who has done it hundreds of times before? This 55-minute Audio CD will save you time, money and headaches. Discover hands-on, real-life tips and techniques to help you increase the effectiveness of your new product launch.

Recorded live at the Small Business Workshop Series hosted by Staples and sponsored by Norma J Rist CEO Consulting.

List Price: $39.99

Your Price: $15.99 US dollars (includes tax)

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