Increasing your profit can be directly related to what you print, and of course there are other good reasons to print too. In this issue we take another look at some of the top reasons to print, plus we want you to know that we've built our business around quality and the priority of "Printing for Your Success".
Let me show you how the power of print can easily align with your communications and marketing strategy.
Printing is particularly persuasive as direct mail, especially when you personalize it with variable data. Why? Because people gravitate toward print. A total of 38% of households surveyed by the US Postal Service in 2006 found direct mail pieces interesting. That study also found that 85% of mail is either read or visually scanned by recipients. Learn More
Buyers Seek Print
The success of retail websites means printed offers and catalogs can be relegated to the trash (or so says the conventional wisdom). Recent research, however, indicates otherwise.
Online consumers who received a printed catalog or offer from any given retailer were nearly twice as likely to make an online purchase at that retailer's website. The finding comes from a comScore survey based on 6,400 responses from online shoppers. Learn More
Print is Credible
The phrase "Get it down on paper" has never been more meaningful. Having words and images that you can examine and hold in your hand, review, show to others and keep in a safe place provides a degree of reassurance that no digital medium can match. More
Print is Beautiful
Why do they call it graphic arts? Because print is beautiful and as printers we consider every job you do a personal masterpiece. Advanced printing techniques and equipment like our Colour 1000 Press make printing even more appealing and more compelling. Photos seem to jump off the page. Special effects, such as applying clear dry ink, draw the eye to the printed content and a new generation of papers and substrates make readers want to touch and feel your message. More
The best printing and document management solution can save you time, money and help you communicate in a way that will get you noticed. Give me a call, if I can assist you in anyway.
Printing is particularly persuasive as direct mail, especially when you personalize it with 
The success of retail websites means printed offers and catalogs can be relegated to the trash (or so says the conventional wisdom). Recent research, however, indicates otherwise.
The phrase "Get it down on paper" has never been more meaningful. Having words and images that you can examine and hold in your hand, review, show to others and keep in a safe place provides a degree of reassurance that no digital medium can match. 