Cartridge World San Diego
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January 2007 - Vol 1, Issue 5
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Greetings!
Cartridge World

We at Cartridge World San Diego want to wish you a very successful new year. We hope that 2007 will be your best year yet.

No doubt many of you received new printers for Christmas. Read below for information regarding the cartridges you got with those new printers.

It's also that time again to start preparing for filing tax returns. You may want to come by an pick up an extra set of cartridges as backups. Nothing is more frustrating than running out of ink or toner half way through printing out your documents.

Whatever your cartridge needs, we'll be here to keep you printing happily and inexpensively.

Recycle cartridges
Now that you've got the new printer you received for Christmas all connected, you're ready to print out every one of the 200 pictures Uncle Ed sent from back home. You load a ream of paper, install the cartridges that came with the printer and click on print.

But wait, what's happening? After only 50 pictures or so, your printer is telling you it's out of ink. How can that be? They're new cartridges.

They may be new, but they're also starter cartridges, and they're called starter cartridges for a reason.

Almost all printers are sold with starter cartridges, be they inkjet or laser printers. A starter cartridge is a regular cartridge on the outside, but only filled to around half its volume of ink or toner. Obviously they'll only last half as long or less than a standard cartridge.

The good news is that these cartridges can almost always be filled to their full volume and become standard cartridges. If you have exhausted the ink or toner in your starter cartridge, bring it by the store and let us refill it to the standard volume, saving you up to half the cost of a new cartridge from the office supply store.

Even if you don't want to have the cartridge refilled by us at this time, please consider recycling the cartridge with us. Recycling is very important to us. It's the way we are able to keep our prices as low as they are. And it keeps millions of empty ink and toner cartridges out of our local landfills.

Epson cartridges
Have you ever had your printer's software tell you that your cartridge was out of ink well before the cartridge was actually empty? Have you experienced your printer refusing to print until you've replaced the non-empty cartridge with a new one?
You're not alone.

Consider this report from Recharger magazine, published in 2003;

A recent lawsuit filed in a Texas District Court accuses Epson of shortchanging users of its printers, alleging that some models of the company’s inkjet cartridges prematurely show that they are empty. This blocks Epson printers from functioning even though a substantial amount of ink remains in the cartridge.
Based on independent tests, the lawsuit alleges that “10-30 percent of ink remained in Epson inkjet cartridges despite the fact that the Intellidge chip was blocking the printer from functioning.”
According to the suit, several common questions that will form the basis of the case include: whether or not Epson cartridges with the Intellidge chip prematurely indicate that they are “empty” on customers' computers while there is still substantial ink remaining in the cartridge; whether or not the cartridges prematurely block Epson printers from functioning while there is substantial ink remaining in the cartridge; and whether or not the Intellidge chip's false indication that the inkjet cartridge is “empty” forced the plaintiff class to purchase replacement Epson inkjet cartridges prematurely.
Some background facts cited in the lawsuit allege that the price of inkjet cartridges remains “relatively high” despite competition from generic cartridge manufacturers and recyclers and, as a result, printer companies earn more revenue annually from the sale of replacement inkjet cartridges than from the sale of actual inkjet printers. In the complaint, Harnes Keller LLP also alleges that Epson “actively and consistently discourages” the use of any replacement cartridges other than those manufactured by Epson.

And this, from an online newsgroup for Canon customers;
However, the mechanism the (Canon) iP4000 uses to report the ink levels of its cartridges needs some improvement. I've seen new users of the iP4000 gleefully reporting that after having printed many photos their iP4000 indicates the print cartridges are still full.
These users are in for an unpleasant surprise: While I haven't seen this noted in the printer's documentation, Canon has informed me that the iP4000 doesn't update its display of remaining ink until about 80% of a cartridge's ink has been consumed (this applies to both the automatic and the manual updating systems).

A Hewlett-Packard support technician offers this partial explanation;
The printer recognizes that the cartridges were used and has no way to know the proper ink levels. The ink levels are stored in the printer, they do are not stored in the cartridges. If you move a cartridge from one printer to another the printer will disable ink level messaging since it has no way of telling the proper ink levels.

This, in plain English, is what's happening.

There are no floats or other mechanical means for a printer to determine how much ink is left in a cartridge. The manufacturer programs the printer to know how many pages, at 5% coverage-an industry standard, a new cartridge should produce. For example, an HP #57 color cartridge is rated at 450 pages. The electronics on the cartridge reset the counter every time a new cartridge is installed. When the counter reaches 450, it will tell you that it's out of ink. Depending on what type of printing you're doing, this may be fairly accurate or wildly inaccurate.

If your ink cartridge reports that it's empty well before you think it should be, we can help you find out just how much ink you really have left. Bring your cartridge into the store and we'll weigh it for you. We know the empty and full weights of all the cartridges we service. By its weight, we can tell you more accurately than software can whether or not your cartridge is empty. (We cannot tell you how much of each color is left in a color cartridge, but we can tell if the cartridge is empty, full or in-between.)

So why do printer manufacturers want to mislead you into replacing ink cartridges before they are really out of ink? Billions of reasons.
Spending in U.S. retail stores on toner and ink jet cartridges is forecast to jump 43 percent by 2007, to $26.3 billion, according to Cap Ventures.

printers-98
We get asked to recommend a printer by a large number of our customers who are ready to purchase an upgrade. Being our customers, one of their main concerns is the cost of the printer's consumables.
Our advice is consistent; the printer you should buy is the one that will best accomplish your particular printing needs.

If you're the average home user who prints emails, photos and the occasional document, an inkjet printer will most likely suit your needs the best. It also has the least expensive consumables, but the cost-per-page (# of pages ÷ cartridge cost) is high.

But we do advise our customers to keep a laserjet printer in mind. Students who print only text reports without images, businesses who need an economical way to print invoices, letters and office documents, the home user who hardly ever prints in color; these folks will find their cost-per-page to be far lower using a laserjet than an inkjet printer.

Even those who need a color printer should consider using a laserjet. Hewlett-Packard is selling their 2550n color laserjet direct for only $299 currently. It comes with a set of starter cartridges that, when empty, can be refilled through us for around $285 for all four cartridges (based on current prices). That may seem excessive, but consider; an HP #56 black ink cartridge is rated at 450 pages, an HP Q3960A black toner cartridge for the 2500 series is rated at 5000 pages.
The Dell color laser printer (3010cn) and the HP 2500 series printers both produce beautiful color images, as do most of the new color laserjets on the market.

Our standard recommendation is to note what you use your printer for during a month of usage then buy a printer that excels at performing those tasks. Take the printer you think you might like for a test drive at a Best Buy or Fry's. Make sure you aren't paying for features you don't need, like wireless connectivity if you don't have a wireless network.

Give us a call if you'd like to know what replacing the cartridges will cost you once your starter cartridges run out of ink or toner.

platen press
OK, maybe we can't support printers that old.
But if you're happy with your older printer and frustrated at trying to find cartridges for it, we can help.

Do you have an Epson inkjet that needs a T008 and T009 cartridge? Perhaps your office laser printer uses the HP 92298A cartridge. These are becoming harder to find, as office supply stores only have so much display space and that space is needed to feature the newer cartridges for the current printer models. If only 10 people a year buy a 92298A, it's not reasonable to keep them in stock.

But we can carry the inks and toners for these easily, and we do. So if you are having trouble finding new cartridges for your old printer, come into Cartridge World San Diego. We'll give your old cartridge a new life, and save you some money doing it.

Whether you just got a new printer or have had your printer for ages, chances are we can recycle your cartridges to get you printing again for less than you'd spend elsewhere. If you're thinking about replacing your printer and need advice on which model is right for you, give us a call and we'll help as best we can.
Have a great January. We'll be popping into your inbox again in February.

Sincerely,


Sushma Rao
Cartridge World

phone: (858) 581-9191
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