CVSBDC is offering a workshop titled "Building Customer Loyalty for Bottom Line Results" as part of their CV Small Business Success Program. The workshop, hosted by CVEP and College of the Desert, is on Wednesday, May 23rd at the Rabobank Regional Business Center from 8:00am to 9:30am, there is a $15 charge to attend. Workshop participants will gain a renewed passion for building customer loyalty and be exposed to cutting edge digital tech marketing skills that will contribute to favorable bottom line results. The discussion will also include the two people consumers have no loyalty to, the two things customer come back for, the "Platinum Rule" and how to master Digital Mobile Marketing to build customer loyalty. Featured presenter is author and season speaker Michael Crandal. Click here to register.

This week the 2012 Economic Forecast Conference hosted by Claremont McKenna Collegewith the UCLA Anderson Forecast, in conjunction with CVEP brought together internationally noted economists, and industry experts for the first time in the Coachella Valley.   The focus of the event included issues and opportunities in this new world without RDA's. Assemblymember V. Manuel Pérez released a statement about the event: "I commend CVEP, Claremont McKenna College, and UCLA for hosting the Conference. This event creates an ideal forum for discussions related to redevelopment and other important regional economic issues, sparking ideas and actions that will translate into stronger communities and support the creation of new jobs. If we continue to work together to help achieve success for our communities, and provide a supportive atmosphere for small business, I believe our region's economic success will prove to be a model for others to follow as the state transitions into the post-recession economy."

If you missed the event click here to read an article from The Desert Sun.