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November 2009 

Business Tips for Today's Artists and Crafters

Greetings! 
 
ThanksgivingCan you believe it's already November?  I can't!  How did the holidays get here already?  To add insult to injury, I'm turning 40 on November 26.  Yep, on Thanksgiving (in the USA)! I'm trying to stay positive about it, but I have to say that this birthday is a bit of hard pill to swallow. 
 
As always, I'll be treating my birthday like most people treat the new year.  I'll be taking some to set some new year's resolutions for both my personal and professional life.  I'm trying to stay focused on the happy and positive and I know that setting goals will help me.
 
My birthday aside, it's Thanksgiving and I want to tell you how very grateful I am for all of you.  I've received a large number of emails this year from readers telling me they appreciate my newsletters, and the fact that you take the time to email me makes my day every time.  By allowing me into your Inboxes each month, you are helping to support me as I try to balance being a wife, mother, artist and businesswoman.  Thank you and have a wonderful holiday season.
 
With immeasurable gratitude,
 
Laura
 
 
 

ComputerBlogging, Endorsements and the FTC

By Laura Bray
 
If you have been online at all over the past month, you've been hearing about the new FTC regulations that greatly affect bloggers.  In a nutshell, you need to disclose to your readers whenever you recommend a product or service and tell them if you are going to be paid for the recommendation-whether it be in money or goods.  It's all very confusing (as most new regulations usually are) so I've put together a list of resources for you to look at it.  Please take some time to read through the information I'm sharing with you and formulate a plan for your blog.  You'll sleep better at night if you know you are doing the right thing!
 
The first stop you should make is the FTC's website.  Let's face it, there are always tons of rumors flying around the internet and the best place to get the real facts is from the agency making the rules.
 
Next stop, Tara Reed's blog.  Tara and I have been doing business together for over a year now and I trust her.  I know she tries as hard as I do to get the real answers.  That being said, Tara isn't a lawyer and her advice shouldn't be taken as a legal advice, but she has some excellent ideas for formulating a plan and I highly recommend her blog posts.  Click here and here.  Disclaimer:  I am an affiliate for Tara Reed.  I get paid if you follow links from me to her website, however the links I'm providing here will not result in any form of payment to me. (Geesh, these new regulations are going to be more work than I thought!)
 
I recently stumbled onto this site.  It has some great verbage for disclaimers according to your situation. 
 
Following the links I provided should be a good start for you.  If you have any other recommendations for places to visit regarding the new regulations, please leave a comment on my blog here.  Good luck and happy blogging!
 
 
 
UPDATED! 
 

Craft Fairs EbookArtists & Crafters! Do you want to be organized and successful during this busy holiday craft show season?

Every year, artists and crafters experience the joy and pain of the holiday craft show season. The sales are tempting, but the shows don't always work out the way we would like them to. Do you find yourself:

Forgetting things you need to bring to the show?
At shows where your sales are less than stellar?
Laying awake at night worrying if you forgot anything?
Wondering if you really made any money at the last craft show you went to?

Well, here's good news! I have developed a set of worksheets that will keep you organized and prepared for every craft show you go to this year! This ebook has everything you need to get ready for your next show. It includes:

A worksheet to track which shows you have applied for and how much they cost
A checklist of marketing tactics for you to work on before, during and after the show
Reminders about important business and legal issues you should keep in mind.
A downloadable Excel worksheet to help you keep track of your inventory and your profits
A follow-up system that will keep you from making the same mistakes every year AND keep business flowing in year round from the contacts you made at holiday shows.

Simply order this item, pay through Paypal and you will receive your PDF file of The Craft Fair Ebook in you Inbox within 24 business hours. If you want to receive it at an email other than your Paypal email, please let me know in the comments. This is an electronic item-no hard copy will be sent to you! 

Buy Now  
 
I have a direct relationship with a brand, topic or product that is mentioned herein.

 
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Do you need money for your business? We offer a micro grant for woman business owners in the USA.  
Reciprocal marketing and collaboration are two important keys to growing a small business and also promote social awareness of others. Investing In Women was founded on the idea that having a successful business owner share what she or he has learned with  new entrepreneurs is the best way to help women succeed in the business world.  To learn more, visit http://iiwomen.com
 
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I have a material connection because I received a cash payment, gift or other thing of value from a company affiliated with a brand, topic and/or product that is mentioned herein.
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Laura Bray 
laura@katydid-designs.com
phone: (949) 533-8296
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