How many people do you know that don't have a cell phone? No matter where you live, the number is incredibly small and getting smaller each day. It wasn't that long ago that cell phones were considered an extravagant luxury and today they are a necessity.
What type of phone that you own has become a part of our identity. Just look at the new iPhone 4s which had sales of over 4 million units in its first week. The other key piece of marketing information is that cell phones are more than just a phone. There are over 50,000 Apps for the iPhone alone. These personal digital devices contain GPS functions, spread sheets, web browsing, bar code reading, TV, video, music, texting, instant messaging and more. We simply can no longer survive without this stuff.
We see this explosive adoption of technology as a significant marketing opportunity. The end game in promotional products is to make your message both memorable and connected to a positive theme. A recent survey shows that the average user checks their phone 34 times per day. That's a powerful number of impressions. For decades the refrigerator door and the roadside billboard were considered two of the most prominent and cost effective marketing locations. In our ever increasing digital world, we predict that the cell phone is going to usurp them and become one of the most effective marketing vehicles ever created.
There are many cost effective promotional products that we can show you from custom skins or handy sticky swipes that both personalize the look or act as a touch screen cleaner. If you are looking to add more functionality, there are the latest in chargers including solar to external speakers.
If you want to tap into the digital user experience the options range from QR codes to custom short code (text apps). With the latest promotional phone apps you no longer need a web developer to conduct a campaign with text message short code. We can get you up and running a text based sales promotion, new product info campaign or contest in a matter of days at a surprisingly affordable price.
If by now you have never head of this marketing phenomenon, don't fret. This is so new and leading edge that you be will be one of the first to recognize how powerful cell phone marketing is going to become. What is so amazing is that very few marketers are seizing this opportunity. At MCM we say, "Don't wait and later say, why didn't I think of that?" The message is loud and clear with 5 bars. Pick up your cell phone and give us a call today. We will guarantee that the message won't get dropped.
Click on Technology to see some of the newest cell phone accesories on the MCM website.
