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May 2007
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Clark Strategic Communications Newsletter
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Greetings!
We're just a few weeks away from the one-year
anniversary of Clark Strategic Communications, the
PR/marketing firm I launched last June. Amidst the
frenzy of running a business, I want to make sure I
stay in good touch with my friends and colleagues.
The goal of this quarterly e-newsletter is to give you a
quick update about the work I've been doing and some
new developments.
I would also really love to hear back from you and find
out what you're up to. And of course, if you know
of any businesses, non-profits, or campaigns that
need PR/marketing, branding, or strategic
planning assistance, please send them
my way!
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The Professional |
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Just in our first year, our firm has had the opportunity
to work with more than 20 great clients. A
sampling of recent projects includes:
- Securing media coverage for the Jane Goodall
Institute's Roots & Shoots program, which helps kids
engage with environmental and humanitarian
causes.
- Producing a YouTube promotional video for
Emerson College and its Organizational & Political
Communication Department.
- Developing an e-campaign for the National Park
Service's Rivers & Trails program.
- Crafting a communications plan for EcoLogic
Development Fund, a non-profit focused on Latin
American environmental issues.
- Helping Stand for Children win statewide coverage
for a 2000 person Beacon Hill rally featuring Gov.
Patrick.
- Promoting Irish musician Paddy Saul's debut
album.
- And continuing our work with terrific clients such
as MassEquality and Boston City Councilor Sam
Yoon, Parents Helping Parents, Extra Mile Design,
First Congregational Church-Somerville, Aviation
Logistics LLP, and more.
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Live & In Person! |
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I've had a variety of public speaking engagements over
the past several months, from guest lectures at Suffolk
University and Emerson College to addressing the
Natick Democratic Town Committee. I also recently
spoke to participants in the Initiative for Diversity in
Civic Leadership, a program that helps train people of
color to run for office.
If you'd like to come cheer me on (and pick up some
PR tips), I'll be giving a free, public presentation on
Thursday, June 14 from 12:00--1:30 p.m. at Third Sector New England
(a Boston-based group that helps non-profits)
called "Media Bootcamp for Non-Profits: 10 No-Cost
Tactics to Win Coverage." For directions, click here.
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The Civic |
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As some of you know, I'm serving as Vice-President of
East Somerville Main Streets (ESMS), a non-profit
focused on improving our neighborhood. Whether or
not you live in East Somerville, this is a great way to
get involved and make a difference. We would love
your help, and we are in especial need of
assistance from attorneys, CPAs or bookkeepers,
realtors, business owners, architects or urban
planners, artists, grant writers, and/or people with
Spanish and Portuguese skills.
If you'd like to get involved--we have committees
devoted to Promotion, Design, and Economic
Development--please email me or our Executive
Director Carrie Dancy at
carrie@eastsomervillemainstreets.org. Thanks!
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Clark Strategic Communications
phone:
617-718-9029
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