PRESS RELEASE

4 September 2012
   

For Immediate Release
Contact:
Corin Ramos
  corin@bissenramos.com

702-674-6148

   New Agency to Provide PR and Marketing Services for Companies Seeking to Reach Ethnic Audiences in Las Vegas and Nevada 

 

 

BissenRamos to Publish Asian & Pacific Islander CHRONICLE  

 

LAS VEGAS, NV-(4 September 2012)-BissenRamos Multicultural officially opens for business with an already measurable success record in providing public relations and social media marketing services for companies who wish to connect with ethnic audiences in a culturally appropriate and dynamic style.

 

BissenRamos is the first known agency of its kind in Nevada, which has seen some of the fastest growing ethnic populations in the country. As part of their focus on the state's increasingly diverse population, BissenRamos will also be launching the Asian & Pacific Islander CHRONICLE. The quarterly publication features the stories and cultures of Nevada's fastest growing racial group at about 196,000, or 7.2 percent of the state's 2.7 million population. Asian & Pacific Islander CHRONICLE magazine, set to launch in late September 2012, aims to promote greater awareness and understanding of the Asian and Pacific Islander American communities and cultures in Nevada, especially in Las Vegas.

 

Asian & Pacific Islander CHRONICLE also publishes a weekly online calendar of events and news in the multicultural and diverse communities in Las Vegas. Submissions for nonprofit organizations are free.

 

Some of the services provided by BissenRamos Multicultural also include:

  • Advertising
  • Event Management and Marketing
  • Graphic Design
  • Public and Media Relations
  • Talent Representation

BissenRamos also consults with PR and marketing agencies and in-house communications teams nationwide to develop and implement multicultural and niche components as part of their already existing programs.

 

"The results of Census 2010 was a wake-up call on the changing landscape of America," said Corin Ramos, co-founder and principal of BissenRamos. "Our goal is to assist companies and communicators nationwide to effectively and appropriately reach out to this new and complex portrait of America, particularly the Asian and Pacific Islander population, which is the fastest growing ethnic group in the U.S. We're especially excited to be based in Las Vegas: not only is the API market significant here, but as one of the world's top tourist and convention destinations, Las Vegas companies recognize the importance of attracting global customers."

 

Co-founder and principal, Tieri Pa'ahana Bissen, adds, "Our greatest satisfaction comes from helping companies develop an effective and culturally appropriate communication campaign that delivers increased profits through wider audiences. At the same time, we are passionate about assisting our communities achieve full participation and equality as a sustainable market."

 

For additional information, please visit http://bissenramos.com.

 

Contact:

BissenRamos Multicultural
www.bissenramos.com
Corin Ramos, 702-674-6148
corin@bissenramos.com