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October is finally here! This is the time of year that we all look forward to. The temperature is cooling off and slowly relaxing the headlock that it had on our AC units and our budgets since June; and the fall bowling leagues are heating up.
As the headline suggests, October is a festive time of the year with ample opportunity to create buzz (read revenue) for savvy bowling center owners and operators. Admittedly, although it makes a great headline, I couldn't think of any ideas creative enough to warrant an endorsement of beer-swilling men wearing lederhosen.
There are, however, two other, more family-friendly holidays this month. Below are some of my ideas that may help get your creative juices flowing so that you can jump start your fourth quarter.
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Columbus Day While most of us don't often recognize, much less celebrate, Columbus Day, it is recognized by most of our government agencies, municipalities and schools (Hawaii and South Dakota have replaced it with other celebrations). As the name suggests, it is a day to celebrate Christopher Columbus' arrival in America.
Columbus Day is observed on the second Monday in October. Although there is no traditional celebration, many schools and some businesses will be closed. Check with your local school districts. This may be a great opportunity to drive business on a typically slow Monday!
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 This one is a no brainer! Of course you're going to have a costume contest... And of course your employees are going to dress up and hand out candy and play creepy music all night. I just wanted to mention a couple of things that may get overlooked as you are coming off of the summer lull.
Halloween typically has an early crowd and a late crowd. Be prepared for both. What I mean by that is, WHEN you have your costume contest, don't have just one. Every center will be different so there is no set number.
Remember your target clientele when you are scheduling your Halloween fun and games. Be sure to keep everything age appropriate.
Halloween is on a Monday! This gives you another opportunity to drive business on a usually slow night. |
Quick Tip
 Fires from the kitchen and snack bar areas have been on the rise. Make sure that all of your fire suppression equipment and extinguishers are in compliance with regulations, and be sure that all of you employees know what to do in the event of a fire.
These are easy things to control, and by doing so, you can better protect your business as well as the people inside of it.
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*Health Insurance Available*
We can now offer health insurance plans for your full and part-time employees! In addition, we can also assist with your disability, life insurance and dental needs.
For more information please contact:
Bob Langley - toll free 1-800-234-0661 x145
blangley@bbsouthcarolina.com |
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About This Newsletter
You are receiving this newsletter, because the relationship that we have with you is an important part of our business. We are not successful unless you are successful. We know that the key to a successful relationship is communication. Understanding that there can never be too much communication in a relationship, we intend to use this newsletter as an additional line between you and us.
The information provided in this newsletter is intended to help you to maintain and grow your business, help you to stay up to date with current trends in your industry, as well as provide effective marketing tips to help you reach your customers.
We want a successful relationship with you! This is one more service that we wanted to provide to make it the best that it can be.
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People...and the relationships that they form, are our strength. Our reputation has been built on a solid foundation of people dedicated to providing the highest degree of service.
You will be meeting the staff in the next few months. Be sure to tune in!
Please forward this to anyone you know who might find the information helpful. |
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Disclaimer
Material contained within the this Newsletter is intended for general informational purposes only and is not intended as professional counsel or advice, and is not to be used as such. The contents of this Newsletter may not be comprehensive or up-to-date and we make no representation as to the accuracy, completeness, timeliness, merchantability or fitness for a specific purpose of the information provided in this newsletter. Brown & Brown of South Carolina, Inc. d/b/a Bowling Center Insurance assumes no liability whatsoever for any action taken in reliance on the information contained in this Newsletter, or for direct or indirect damages resulting from use of this Newsletter or its content. Any unauthorized use of material contained herein is at the user's own risk. Some of the links made available to you through this Newsletter will take you to websites not under the purview of or affiliated with Bowling Center Insurance and Bowling Center Insurance does not control or endorse such websites or their content. These links are being provided to you only as a convenience, and your access to these websites is done at your own risk and we disclaim any liability for the accuracy of content, validity of systems, effectiveness of tools or technologies, or adherence to privacy, security, accessibility, or other policies of such websites. |
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