Southwest Airlines just turned the big "40" and the sprightly young airline commemorates the day with something far better than a mid life crisis. They offer up "40 lessons learned from Southwest." All 40 lessons for corporate success are brilliant, but one in particular really stands out:

"Southwest Airlines, Lesson #28: Put the Workers First"
In 2010, Southwest received 143,143 resumes and hired 2,188 new employees. People are practically begging to work there...does your company have a line of potential employees waiting to work for you?
Southwest Airlines values employees above all else. The top three SWA values are - in this order of importance:
- Employees
- Customers
- Stockholders
Do you put your people first...before customers?
When asked what principles have remained unchanged throughout their years of success, Gary Kelly, CEO states, "Our core values, what we stand for, putting our people first, making our people our top priority."
Making people a priority has earned them the No. 1 airline for customer service. Southwest surpasses its competition as being the No. 1 low-fare airline as well as the distinction of being the safest airline. SWA knew from the beginning that when you focus on your people first, your customers will benefit in the end.
This sounds great in theory but we are not an airline!
How can I achieve this in my organization? Read on >>