Executing your company's holiday marketing strategy can be no different.  However, with a little bit of effort, this headache can turn into a pleasure as well as repeat business.  

Start Planning Now: It's never too early to begin this task. Procrastinating over the essentials of your successful holiday campaign can mean fewer choices for you as well as risking higher prices. Keep in mind not only how long it will take to order the promotional products but also the distribution time. Start from an end point of a desired delivery date and work backwards in order to give yourself a practical timeline.  

Maximizing Your Database: Dividing your customers into lists offers you the ability to not only target new prospects but to also reward loyalty. Sort customers into levels of new, recurring and potential - and don't forget end of the year acknowledgements to associates - to streamline decision making. Picking different items to correspond to your recipient lists will enable you to individualize your gifts as well as control costs. 

Budget Conscious: Once you have your lists decided, determine your cost per piece per level. Factor in postage for a more accurate total price. If you want to avoid costly postage, consider items that are suitable for drop-off pieces or point of sale giveaways. But stick to your budget this year and next year will thank you.

A Dollar A Day   

Any time is a good time to encourage a rainy day reserve with the money your goods and services save your customers - but now is a great time to give them a place to keep it!

A practical but fun way to have petty cash kept around the office, this item allows you to get your customers used to saving some green with you in their own Green piggy bank.  Made from 100% pre-consumer regrind plastic, this bank preserves the environment and some needed cash.

Have your name imprinted on the side for a successful marketing campaign emphasizing your efficiency and economical pricing.

Call us today and give us the green light to get your marketing plan started!