Incentives & Rewards...
Help Employees Cope with Time Change
Many people complain about losing that hour of sleep when daylight-saving time begins each spring. But a recent study from Michigan State University shows the change affects more than just people's moods. The study, published in the Journal of Applied Psychology, found that on the Monday after the time change workers averaged 40 fewer minutes of sleep, had 5.7% more workplace injuries, and missed 67.6% more workdays due to injuries. So how can you help your staff while boosting their safety and productivity? Plan important meetings or dangerous work for later in the week, after employees have adjusted to their new schedules. And be sure to remind your staff of the importance of rest. Make it fun with gifts like an alarm clock, coffee or tea in a mug, or a relaxing candle, spa set or sleep mask. |
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Success Stories...
Hitting a Promotional Home Run
When Sprint wanted to arrange meetings with C-level decision makers to promote its services, the company used a baseball-themed campaign to reach this busy audience.
According to Deliver magazine, the company used dimensional mailers containing a logo'd wooden baseball bat, an offer for a free jersey, and product information.
The bulky mailer grabbed recipients' attention and the campaign exceeded the company's expectations.
Want to "load the bases" for your sales team?
We can tailor a dimensional mailer promotion to your needs - just give us a call!
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Reprinted with permission from Promotional Times, Promotimes.com |