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The Rocker:  Season of Lights - December 2010 
Join Our Mailing List
Rock for Socks!
Minnesota Beatle Project
Free Music - Alicia Wiley

Rock The Cause is the official nonprofit event partner for the Minneapolis/St Paul Business Journal 2011 Book of Lists Launch Party!

Network and celebrate with the top business executives and owners in the Twin Cities. Listen to music by Minnesota's top local artists!

Find out who ranked at the top with your early edition copy of the 2011 Book of Lists!

Wednesday, December 15,  5:30-8:00pm

5:30-6:30 Power Hour of Networking
6:30-8:00 Celebration!

Metropolitan Ballroom

Enjoy hors d' oeuvres, open bar and live music by top local musicians Alison Scott & Tim Mahoney. Lots of goodies and great prizes will be given away!

Individual tickets - $65
Package of ten tickets - $600

Each ticket includes an advanced copy of the 2011 Book of Lists! ($54 value)


Advance registration and payment are required for all events. Please note that once you register, you have purchased a non-refundable ticket. 

Read more: BOOK OF LISTS LAUNCH PARTY - Minneapolis / St. Paul Business Journal

Rock the Cause Youtube:
Ziggy Stardust and the Spiders from RTC! 

Rock the Cause has a fabulous Youtube page with videos about our mission as well as an entire collection of videos featuring The A!armists performing live the entire David Bowie Masterpiece  "Ziggy Stardust and The Spiders from Mars" at the first Glitter Ball in 2007.

To view the concert performances visit our Youtube page here.


Stay tuned we will be annoucing more Rock the Cause happenings in our JanuaryThe Rock the Cause Nation issue!




Meet Rock the Cause Social Media Jessica
Coordinator:    Jessica Odegard

As you may have noticed, Rock the Cause has substantial activity in online social media.  We are assertively promoting events, causes, and musicians on our media platforms on Facebook and Twitter.  We also use our website, the Calendar of Events page in particular, as another way to keep you updated on what's going on in the world of millennial philanthropy and rock and roll.  With over 2,500 contacts on Facebook alone, we know how important our online presence is. We're very ardent about the work we do for our charitable partners in reaching the largest audience possible and engaging people to take part in their community. 

 We want to increase our audience so that we can have the best impact possible for the great causes and fantastic musicians with which we work. 

 Any business, organization, band, or individual knows by now that social media can be a powerful force for projecting your message or work.  Your potential audience is limitless -- anyone with internet access can find out who you are, what you do, and can decide whether or not they should continue to seek information and make a connection with you.  In an instant, we can reach someone on the other side of the world with a simple message about a great cause that's doing something that could be meaningful to that person.This presence is incredibly important on a local level, too.More than ever, people can connect to and become aware of new and established organizations, musicians, or community events.More and more people are turning to online resources for planning the simplest thing from their weekend plans to significant decisions like what organization to donate time or money to in the coming year.

It's easy to see why Rock the Cause has focused on social media for getting out the message about our charitable partners and musician friends.  We want them to get the best, most efficient exposure possible, and today that means effectively using online channels of communication.  Take that ride with us by following us on Twitter and adding us on Facebook.The great work of ordinary people out there is endless -- we want to help get them recognized, whether they're an organization or new band!  Join us and take pride in your community! 

Thank you!

Jessica Odegard



Rock the Cause and Gimme Noise Presents
Rock For Socks! With Pictures of Then!
Rock for Socks

Not only will this be an epic night of rock and roll shenanigans, it's the perfect opportunity to make a difference in the lives of those who need a little extra support this Holiday season. Donate a pair of new socks at the door and get half off your ticket, that's $3.00! All socks donated will go to The Family Partnership and Rock The Cause will also be in the house -- your attendance helps to support all they do for local charities and beyond.

Be on the lookout as well for a CD pack giveaway the week of the show, hosted by City Pages' GIMME NOISE Blog!

The night will also feature a special appearance by Svec's Painted Ladies, if you like what you see on the poster come witness it in the flesh...nothing says holiday spirit quite like beautiful dancing women with antlers.

Saturday December 11, 2010 Turf Club Saint Paul, MN

Donate a pair of new socks at the door
and get half off your ticket, that's $3.00!


Featured Cause:   Beatle Project Volume 2
Minnesota Beatle
Project Volume 2

89.3 The Current & VEGA Productions are proud to present the Minnesota Beatle Project Vol. 2 CD Release Party on Wednesday, December 8th, 2010 at First Avenue's Main Room.

The CD release party will take place in conjunction with Curtiss A's 31st Annual John Lennon tribute. Communist Daughter ("Golden Slumbers") and Total Babe ("Revolution") will be performing along with Curtiss A and his band. CDs and the 2X LPs will be for sale - cash or check only.

100% of all proceeds from the sale of the Minnesota Beatle Project Volume 2 benefit school music programs! 

See you there!

Artist Profile:  Alicia Wiley   Alicia Wiley
Free Music Download 

Alicia Wiley opens her dark, ethereal, and inviting, book of fairy tales on her new release "Both Sides" Alicia Wiley is the "Big Bad Wolf" and "Red Riding Hood" all at the same time. Not only is she a master songwriter and performer, Alicia has somehow managed to gain favor with the same muse employed by David Bowie, Kate Bush, and Cole Porter. 
- Scott Herold CEO Rock the Cause   

See the gorgeous video for Alicia Wiley "Fire" here.

Thursday, December 2

Both Sides Release Show
First Avenue's 7th St. Entry w/Hildur Victoria/The Greycoats

Roster McCabe
Roster McCabe Returns Through Space and Time!

Yet another stunning transformation from local favorites, Roster McCabe, has taken place.Of course, hardcore Roster fans have been anticipating the arrival of their new album, Through Space and Time, after the band began debuting new songs at shows over the past year.  Traveling and performing more nights out of the year than not, the album title seems appropriate, while the musical style also evolves throughout each song.Experimenting with everything from reggae to hip-hop, and playing off each other's individual tastes, the newest product of the band combines pieces of everything they have done in the past, threaded with another years' worth of creative growth.The new album isn't too far behind The Rhythm, The Elements, but it is clear that they have not stopped trying to build on the old stuff. 


One word to describe the new album?  "Superfunkdanknastysmoothsexylicious," says lead vocalist, Alex Steele. Even their artwork has taken a step up, with a striking Pink Floyd-esque image on both the album cover and their shiny new website.  The album itself was a product of community and fan support, with funding for its production raised through an online artist donation site.The band catalogued the entire process through blogs and videos, keeping the public in tune with their musical adventures.


If you have yet to see one of their shows, we recommend you do it soon... this funky jam band is gaining momentum with a steady fan base at college campuses around the Midwest and Colorado, and an ever-growing (albeit oddly diverse) crowd at their Minneapolis gigs. 

Check out Through Space and Time at www.rostermccabe.com.


Roster McCabe CD Release Party

Friday, December 3rd

Cabooze, Minneapolis

Rock the Cause Volunteer Superstars!
RTC Campus  intern Seth Lienard Seth

Since I was a freshman at Augsburg College in Minneapolis, I have been working with campus organizations booking talent and creating events. During this time, I booked some
Rock the Cause favorites, such as Ari Herstand and White Light Riot,

who introduced me to this organization. Student leaders in my position are usually not full time, but have full course loads. The nature of us is that we are probably involved in multiple part time jobs at once. One of the greatest assets to a student organizer in a position like mine is a conference called NACA which was created in 1960 to connect students with quality entertainment, artists and programs. Over 1,000 colleges participate in the association, and 650 associate members who, like Rock the Cause, represent artists and programs.


When I came on as the campus intern, it seemed like a good fit for an organization such as ours to partner with NACA to bring the Rock the Cause Campus initiative to a greater number of schools. Recently, Rock the Cause Campus became an associate member and will be tabling at the Northern Plains Conference this March 31st- April 3. This will allow us a great opportunity to not only potentially get booked at many of our region's colleges, but also to network and bring the Rock the Cause mission to a whole new generation.

After the success of the St. Olaf and River Falls events, this conference offers growth opportunity in a way no other single weekend can. The word is getting out about Rock the Cause Campus and this is exactly what my generation is looking for in volunteerism and philanthropy. I am excited about these new opportunities both personally, and for Rock the Cause.


-Seth Lienard
Rock the Cause Campus Intern
Marketing Director - KAUG Radio
A.V Supervisor for Event and Conference Planning at Augsburg College



Rock n Roll Can Change The World!

Over 90% of every direct dollar of support that you give to Rock the Cause is spent on programming and charitable purposes in our community.

If we have engaged you to give please consider making a donation to Rock the Cause.