1) Apparel. Clothing and other wearables are always a huge success when it comes to promotional events. Apparel is dynamic in the way that it can suit almost any type of promotion. Regardless of age or sex, logoed apparel has a wide range of appeal. There is no other promotional category that captures the attention of the masses like apparel does. From t-shirts to caps or zippered fleece to golf shirts, apparel takes top spot as the most versatile promotional item that also boasts longevity.

2) Writing Instruments. Everyone uses a pen or a pencil which is not something you can say about all promotional items. Combine that with being a highly affordable option, writing instruments are a staple, and rightly so, when it comes to promoting your company. Pens and pencils are some of the most personal and creative promotional items around. Some are made from exotic wood while others plated in precious metals. But writing instruments also get a bang for their buck as handout items and giveaways at trade shows and conferences. The most popular writing instruments in the industry, and some argue the best value for your marketing dollars, are the ones under the $2 price point. Writing instruments are excellent items for ROI, generating goodwill, and lead generation. With so many to chose from, the only obstacle getting in the way is which writing instrument to use.

3)Writing Portfolios: For those who are constantly on the go, writing portfolios, or 'padfolios' as they are sometimes referred to as, are an excellent promotional item. With a wide variety of materials and price points to chose from, portfolios offer excellent marketing opportunities. With a potentially large area for logo imprinting or debossing, portfolios provide ample visibility for your company's logo or message. Combine that with the fact that a high percentage of portfolios are actually kept and used on a regular bases, choosing these promotional stalwarts for your next event or campaign is a smart move.

4)USB Flashdrives. We live in the ultimate information age and the transportation of information in the form of documents, contracts, and images has become an increasingly important endeavor. Everyone has a usb and they are probably used almost as often as a pen. They come in many shapes and forms, from pens to keyrings, and can hold as much as 32 gigabytes of information. Branding these little marvels with your company logo is an excellent promotional strategy that will garner good will from your customers based on the usb's usefullness and practicality. With a wide range of materials and capacity, USBs are a very affordable promotional item. You can ever pre-load them with your own messages or links to your website.

5) Reusable Water Bottles. We all know Mother Earth needs our help yet we buy bottles of water by the millions every year. There are many promotional items that may be categorized as 'eco-friendly' but nothing is as versatile or consumer friendly as a reuseable water bottle. Made from stainless steel, plastic, and now Tritan, reuseable water bottles give companies many price and style options when it comes to a marketing campaign. With excellent logo display and sustainability (nobody would dare throw out a reuseable water bottle would they?), today's promotional water bottles not only accent your companies promotion, it gives it the added 'green' message that we all need to be aware of.