Solar SM logo
Project Update
November 9, 2006

in this issue

“And the focus group said"

Solar Santa Monica on the Pier

Solar Electric vs. Solar Thermal

Solar Santa Monica Kicks Off in January, 2007


 

Solar Installers for the Program
On Wednesday, November 1, the Solar Santa Monica team hosted a briefing for solar installers interested in the Solar Santa Monica demonstration project.

In the above photo, Ted Flanigan of EcoMotion, the firm hired by the City to implement the program, speaks to the 19 different companies who attended. An active Q&A period clarified the unique features of the program, namely the "bundling" of energy efficiency with solar, and the concept of "fixed price packages."

The next step is to select a handful of “preferred partners” to do the efficiency upgrades and install PV (photovoltaic) or solar thermal systems on up to 50 buildings – from residential to large commercial -- over the next two years.

Welcome to Solar Santa Monica.

Our goal: to transform the way we get and use energy.

In September, 2006, City Council approved this two-year demonstration project. It aims to bundle efficiency measures with solar systems on 50 buildings -- and to streamline the process so it's easier and more cost-effective for all. If successful, Solar Santa Monica will then go City-wide!

This is our first update -- watch for a steady stream from now on. Please feel free to forward this email to interested friends and colleagues, and to contact us with your questions and suggestions.

Susan Munves,
Solar Santa Monica


  • “And the focus group said"
  • Early in September, 11 Santa Monica residents met with a professional group leader to discuss a new, at that time un-named, project aimed at putting in energy efficiency improvements and solar panels on roofs within the community.

    Some comments from that meeting helped shape the design of the program:

    • I like the concept. But will it be required of every resident in Santa Monica? [Participating in the project is voluntary.]
    • Will they be using local contractors? What if you want to use your own contractor? [Solar Santa Monica will recommend “preferred partners” who have the appropriate credentials and experience.]
    • As everyone here said that’s done any kind of remodeling project, it’s a little daunting. Having it all packaged is pretty attractive. [The project is based on standardized “packages” for apartments, condos, single family homes and small businesses. Larger buildings will be customized. Solar Santa Monica will help manage each site.]

    When asked, “Why would you participate?” the most frequently cited reason was to cut back on greenhouse gas emissions and do something about global warming.

  • Solar Santa Monica on the Pier
  • Barely two weeks after the marketing team was assembled, Solar Santa Monica staffed a booth at Free Films on the Pier as “An Inconvenient Truth” was shown. Susan Munves (right) and the team handed out preliminary marketing pieces, fielded questions and collected names to receive this e-news. Our list is now up to around 235. We welcome new readers! Forward this e-mail and ask them to subscribe.

  • Solar Electric vs. Solar Thermal
  • Solar electric or photovoltaic (PV) systems use the sun’s light to generate electricity to help run your home or building. Solar thermal systems use the sun’s heat to supplement or replace your hot water heater.

  • Solar Santa Monica Kicks Off in January, 2007
  • Coming soon: the Solar Santa Monica website, How to Qualify as a Demonstration Site, Financing your Solar System.

  • Find out more!
  • How about a briefing on Solar Santa Monica for your group? Call EcoMotion's Virginia Nicols at (949) 450- 7153 or send her an e-mail to discuss.

  • City of Santa Monica, Environmental Programs Division
  • Santa Monica logo

    (310) 458-4992
    Email Marketing by