Extra Handy Tips!
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February 2010
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Greetings!
"People will forget what you said,
people will forget what you did,
but people will never forget how you made them feel."
- MAYA ANGELOU In this day of constant communication from email to twitter updates, we are using more kinds of technologies to stay in touch. People have computers that fit in the palm of their hand and are checking their email and surfing the web on their phones. My daughter is selling Girl Scout cookies. To help her sell her 150 boxes, I sent out an email to all my friends and family. My friend replied to my email to order cookies and remarked how easy it
would have been for us to sell more cookies, 27 years ago if email had
been more popular. I so agree! Although technology has vastly improved the speed in which we communicate, it is still highly subjective to how we personalize those communications. Social Media still requires a personal element and promotion-only email can get shunted to the junk folder. As Maya Angelou said, it isn't just that you have to send something, you need to give a little of yourself to make someone's day. |
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Save the Date
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NEW Four-Part Webinar
Email Marketing 101-
Getting Started with Constant Contact
Tuesday, March 2nd
1pm PT/4pm ET
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Constant Contact
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Why Email? Because people use it!
You're reading it right now! Email is one of the best technologies for connecting with your current customers and prospective clients. 91% of 18-64 year olds send or read email. 65 and older are the fastest growing demographic for Internet users, with most claiming email and staying in touch as the primary reason for getting a computer. People are checking their email every where: at work, home, and on their phones.
Tip: Make it easy for your readers to see your message on their phone.
Constant Contact offers a feature that allows you to turn your email campaign into a web page, which retains all your formatting. Phones that don't download HTML images, will open web page links. In your message settings, click the section that will add a web page version. You can even customize the text.
To try a Constant Contact 60 Day FREE trial, Click Here.
To Learn how I can help you with Constant Contact, Click Here.
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Send Out Cards
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Why cards? Because people will open them!
When you receive a card in the mail, you don't worry about a computer crashing virus. You can tell by the size of the envelope it isn't a bill, so you tear into the envelope to see what specialness awaits you inside.
Tip: A picture says a thousand words. When I visited my nephew for his birthday, I took many adorable pictures of him at the park, including a funny one playing peek-a-boo. As a gift to my parents, my grandma and my sister, I took that picture, uploaded it into Send Out Cards' Picture Plus editor and created a postcard with a thought bubble that said "Peek-a-Boo." They loved it! It was fun, easy and put a smile on their face. To Try Send Out Cards for FREE, Click Here for a gift account with five cards. Contact me and I'll walk you through the account set up and features. To Learn how I can help you with Send Out Cards, Click Here. |
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Promotional Products
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A Lasting Impression
In a recent survey of 1005 consumers conducted by Promotional Productions Association International (PPAI)*: - 83% of respondents like receiving a promotional product with an advertising message
- 48% would like to receive promotional products more often
- 38% feel promotional products serve as constant reminders of the advertiser
- 69% generally keep the promotional product if they have a use for it
- 35% will keep the product if they like the advertiser
Tip: Pick an item that connects your business with your message.
Mix some humor in the message and you have a keeper! My client, Stacy, wanted a unique giveaway for a seminar she was sponsoring. Her company trains virtual assistants to be strong business owners to support other business owners. She ordered juggling balls with the message "assistu.com Our VAs Juggle For You!" Attendees were playing with her balls all day!
To See what Promotional Product is right for you, check out our catalog with over 100,000 items to choose from. Click Here.
*Survey results from January 2010 issue of PPB, pgs.80-81 |
As a Virtual Assistant, I work with these programs and products for my clients and I'm available for help or hire. You can Email Me or call me at 619-928-2479.
Warmly,  Rachael Davila
Owner, Virtual Assistant
Extra Hands!
www.RachaelDavila.com
 
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