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All Things Microenterprise Development 

Sustainability Solutions for Microenterprise & CDFI Organizations

 

   June 2009
 
Greetings! 
In this issue, we'll tell you what we're hearing from key funders, offer tips on portfolio management, feature the young "turks" of the field and more!  Drop us a line and let us know what you want to read in future issues.

Thanks again for stopping by!

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Jason Friedman, Publisher, All Things Microenterprise Development
In This Issue
Straight From the Funder's Mouth!
Microenterprise 2.0: The Next Generation
Successful Practices in Portfolio Management
Use the Editorial Pages to Deliver Your Message
Friedman Associates Workshops Online!
Preparing for the Green Economy
Are You Linkedin?
Report: Moving the Microenterprise Field Forward
Straight from the Funder's Mouth!

Mel 3I had the opportunity recently to interview program officers and funders in the field to get their perspective on the current funding climate and, specifically, what they are looking for from grantees during these difficult times.  I have to admit, I had trouble keeping up with them - they had a lot to say!

First, they confirmed that it is now more important than ever to ensure you communicate with your funders and nurture that relationship!  They made it clear that they rely on their grantees to communicate with them pro-actively.  A program officer's role is not merely the task of giving out "yes" and "no" answers to funding requests.  They are tasked to have intimate knowledge of the areas they fund and an understanding of the trends and current challenges within the field.  So, the current economic crisis provides you with an opportunity to share with your funders the impacts of the crisis on the organization, and most importantly, on your clients. 
 
One funder stressed the importance of full transparency.  Grantees often worry about how funders will view them in funding decisions if they expose challenges they are facing.  Karla Miller, Program Director at the Northwest Area Foundation, said, "Non-profits, across the board, are facing significant challenges with reduced funding in the current economic climate.  Funders themselves have a set of challenges resulting from the economic downturn and understand that these are tough times for everyone."  Start viewing your funders as partners - they have a vested interest in the field and in seeing you succeed.  They need full transparency from you in order be most helpful.
 
Now, none of the funders I spoke to keep a secret "magic money wand" in their desk drawer for "just such an emergency", but they did offer these timely tips for grantees:
  • Focus funding requests on core competencies - now is not the time for new programs.
  • Look at funding priorities of the federal stimulus package - funders may consider shifts to align with major funding initiatives for greater impact.
  • Ask current funders to introduce you to their peer funders - is there an opportunity for a funding partnership to facilitate a larger total grant?
  • Funders rely on grantees to facilitate good communication - be pro-active in finding out how, and how often, funders want to be communicated with.
  • Want to make a great impression? - communicate prior to reporting deadlines and plan ahead to get your reports in early!  
  • Be pro-active in communicating changes in key staff - you don't want funders to find out second-hand about why key changes are being made in your organization.
Yma Gordon, of Citigroup, described her role as "relationship manager," stressing the importance of the long-term relationship between funder and grantee.  "Keep the focus on your long-term relationship with funders rather than the narrow focus of the current funding cycle request.  If we can't justify funding due to current restrictions, the relationship will continue if there is good communication". 
 
I couldn't have summed it up better!

Microenterprise 2.0: The Next Generation!
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We're honored to be working with two start-up MDOs, Rocky Mountain MicroFinance Institute (RMMFI) in Denver, CO, and Rising Tide Capital in Jersey City, NJ.  They have impressed us as wise students of the field, embracing the lessons learned by the rest of us, and building them into their programs.  Here's why we believe they have the "right stuff":

RMMFI
  • Tie Services to Stages of Business Growth: RMMFI guides clients through the stages of business growth - Business Curious (planning) to Business Serious (results) to Business Capable (success), and provides relevant and targeted services at each stage.  Clients demonstrate competencies in certain areas before moving to the next step.
  • Entrepreneurial Coaching: RMMFI offers both group-based business coaching and individual coaching.  "Through coaching we can ensure that the business owner puts the correct systems in place to grow sales and manage the costs in their business," according to Rob Smith, Executive Director.   "We also stress mutual accountability, which is essential for coaching to work," says Brendan Landry, Director of Programs.
  • Build Business Credit: RMMFI's Credit Builder loan program (up to $2500 over 4-6 months) is aimed at building/repairing credit scores and making the client comfortable with a financial obligation.  Clients are  eligible for a Business Growth loan (up to $20,000 over 1-4 years) when they demonstrate they can handle a financial obligation. 
  • Broad-Based Development Strategy: RMMFI knows that fundraising is about building strong relationships, and with the Board's active involvement, is putting in place the systems and plan to make sure it does not place "all of our eggs in one funding stream basket," says Stacey Sagesse, Development Director.

 In only seven months of existence, RMMFI has served over 100 clients!  


RTC logo - final

  • Establish a Strong Value Proposition: RTC publicizes the actual market price of its services compared to the small fees charged to demonstrate the tremendous value clients are getting.  "We learned that people take our program more seriously when they have to pay a small fee, and it builds in mutual accountability, said Alfa Demmellash, CEO.
  • Demonstrate and Communicate Results: Alex Forrester, COO told me that "we distinguished ourselves early with funders and local stakeholders by committing to outcome measurement as a core value."  RTC invested in Outcome Tracker by VistaShare, and conducts an annual client survey.  
  • Use Adult Learning Methodology:  "No talking heads allowed in class," says Alex.  RTC incorporates adult participatory learning practices into its program design to assure that individuals can learn by doing and fully assimilate their learning. 
  • Walk the Walk!: As former and current business owners, RTC's instructors and coaches know what it takes to run a successful business!
And in just three years, RTC has served over 250 clients! 

Join me in congratulating RTC and RMMFI on their early achievements!

Successful Practices in Portfolio Management

AmeliaIn light of the economic crisis, we're hearing about the increased delinquency rates experienced by microlenders. So, let's talk about successful practices in restructuring and extensions of loan terms.  
 
The key is to have a policy in place to deal with requests for restructurings and extensions. When designing that policy, keep the following things in mind:
  • Communication: Loan officers must never suggest to their borrowers that it is easy to extend or restructure the note.  Frequent concessions can become common knowledge among the borrowers and, in turn, increase requests.
  • Getting Real: Restructuring and extensions mark a violation of the borrower's promise to repay the loan. The borrower must understand the gravity of the situation.
  • Underwriting: You must do a full underwriting analysis to determine whether to restructure or extend the terms of a loan.  Focus on whether the cash flow will be sufficient to repay the loan.  If the answer is "no," do not change the loan terms.
  • Promissory Note: A new promissory note must be drawn up with the terms and conditions.
  • Additional Security: It is appropriate to request additional security, such as a cosigner or collateral, at this time. You must not release cosigners or collateral, unless the borrower (or cosigner) makes a significant payment that reduces the amount at risk very significantly.
  • Technical Assistance: We recommend you use the opportunity to call for a meeting between the client and business development staff to develop a technical assistance plan to map out strategies to help the borrower stabilize and strengthen the business.  Now is the perfect time to take advantage of your network of volunteer and/or contract business consultants.

And if you haven't done so, assess your outstanding loan clients and identify who may be most likely to become delinquent.  This is a great opportunity to engage with them now and head off future problems. Give me a call (319)248-3576 if you want to talk more about your portfolio management practices or e-mail me at Amelia@friedmanassociates.net

Editorial Pages: How Opinion Writers Can Help You Deliver Your Message 
HollyOpinion pages - and opinion writers - are sometimes overlooked in communications planning.  Yet sometimes the editorial pages prove to be a very good place to convey your message. 
 
In newspapers, there are two places where paid writers express their opinions: the editorial page and the "op-ed" page, or "opposite the editorial" page.  The first generally contains collective opinions of the editorial staff while the latter generally contains individual opinions (columns).  Other news outlets increasingly have editorial staff.  Television news, on-line outlets and news radio now have segments or staff designated for opinions.
 
Editorial writers are just like us: We all have opinions but news reporters are directed to keep their opinions out of their writing.  Editorial writers are not.  The job of editorial staff is to look further into news and develop thoughtful opinions that may - or may not - reflect opinions in the community.  Editorial staff develops collective opinions and, many times, write individual opinions on various issues.   
 
An opinion writers' job is not to promote your agenda: Just like news, opinion writers do not work for us.  But they are just as interested to hear our stories.  To develop an opinion - just like developing a news story - writers need to explore different facts and viewpoints.   
 
How can I talk to opinion writers?: Contact information is more easily available than ever.  In newspapers, numbers - and sometimes e-mail addresses - are listed on the editorial page and at the end of individually written columns.  With newspapers, television, radio and on-line outlets, information can be found on websites.  And don't forget the phone book - or the many on-line versions of the phone book!
 
How - and when - do editorial writers develop collective opinions?: Just like we have staff meetings to discuss strategies and direction, editorial staff meet regularly to consider, debate and think through issues.  Often these meetings include representatives from the community to help them educate themselves - and each other - about topical subjects.  Many publications also maintain editorial calendars that help you track what they will be covering.  These calendars are often found in the advertising section of the publication website.
Now Online!
Our Workshops from the AEO 2009 Summit on Entrepreneurship!
aeo logo
Melanie and I were honored to present two workshops at the   AEO Summit on Entrepreneurship on May 17-19 in Arlington, VA.
 
Jason led a plenary entitled
Building Strong Businesses which makes the case that  
our value propostion to clients, funders and the communities we serve is to offer services that build strong and sustainable businesses.

Melanie did her "thing" with
where she outlined some simple and effective strategies to broaden your fund development and communications strategies. 
 
Click here to get the presentations, handouts and other goodies. 

And don't miss our presentation on Green Collar Jobs and Businesses from the National Community Reinvestment Conference (NCRC) conference in March!
Preparing for the Green Economy
green biz
I highly recommend you read "How to Prepare Job Seekers for the Green Economy," written by Ron Sentz at Economic Modeling Specialists Inc.

The paper is a practical guide to help workforce, education, and economic development professionals understand green jobs and be able to offer solid advice to  jobseekers so they can get on the right track.    
 
 The paper gives excellent ideas on how to assess the demand for green jobs and businesses in your community and examples of green businesses.
Let's Talk!
call
Friedman Associates can assist you in strengthening your training and loan programs, develop a strategic plan, and create capacity in communications and fund development. 
 
We work closely with staff at all levels of your organization to ensure that you have the tools and skills necessary to maintain and adapt your goals and objectives.
 
Call us for a free consultation at

319.341.3556.
Are You Linkedin?
LinkedIn
Linkedin is a business-oriented social networking site that is mainly used for professional networking.  As of May 2009, it had more than 40 million registered users, spanning 170 industries. 

As a registered user, you can maintain a list of contact details of people you know and trust in business.  And it also features industry groups so you can communicate with peers in different fields. 


I highly recommend you register for Linkedin.  Check out my profile as an example and see how valuable it can be for your career.

And let's get Linkedin! 
Report: Moving the Microenterprise Field Forward
FIELD Logo
Earlier this year, FIELD, a project of the Aspen Institute, brought together a group of microenterprise thinkers, funders, practitioners and intermediaries to suggest a vision and an action plan for the field.

Their input is summarized in a new report from FIELD, Moving the Microenterprise Field Forward: Priorities, Strategies and Roles.
Let's Talk!
call
Friedman Associates can assist you in strengthening your training and loan programs, develop a strategic plan, and create capacity in communications and fund development. 
 
We work closely with staff at all levels of your organization to ensure that you have the tools and skills necessary to maintain and adapt your goals and objectives.
 
Call us for a free consultation at

319.341.3556.