Campaign Bites Masthead

July 26, 2011

In This Issue ...
Contribution Cutoff Date for 2011 Awards: July 31st
Campaign Finale Set for August 25th at OSU's Ohio Union
One Week Left to Feature Your Campaign Photo!
RECIPE FOR SUCCESS: CompManagement / Sedgwick CMS
Share Your Feedback, Help Strengthen Operation Feed
Awards for Outstanding Campaigns -- Descriptions and Criteria
Reminder: Wrapping Up Your Campaign
Ways to Support Mid-Ohio Foodbank
Contribution Cutoff Date for 2011 Awards: July 31st
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It's been another great year for Operation Feed. Each day, our team is impressed and humbled by the energy and creativity displayed through your activities. As the campaign begins to wind down, we are very excited to assess the success of this year's effort. Over the next few weeks, the team will be working to wrap up the 2011 drive and calculate campaign results.

To help us prepare for a late-August campaign finale, we ask that food and financial donations be submitted by July 31st. All organizations reporting by this date will be eligible for campaign awards and the Benchmark campaign designation (see below for additional information).

If you haven't already, please take a moment to share your results using this online form: www.surveymonkey.com/s/OpFeedResults. If your group plans to raise meals past July 31st, please contact Joan Lloyd at jlloyd@midohiofoodbank.org or 614-317-9410 to discuss your contribution. Many thanks for your ongoing support!  
Campaign Finale Set for August 25th at OSU's Ohio Union
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OhioUnion-LogoMark your calendar! This year's finale event, a victory party to celebrate another season of Operation Feed, will be held on Thursday, August 25, 4 - 6 p.m. at the Ohio Union. Those involved with the campaign will come together for an announcement of total meals raised, highlights from the photo contest, and recognition of outstanding campaigns.

Invitations will be mailed to representatives from all participating organizations. This is a wonderful way to engage the leadership of your organization, so please encourage them to attend. Stay tuned for more information!  
One Week Left to Feature Your Campaign Photo!
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PhotoContestBlockIt's time to round up your photo for our 2011 contest. To give everyone a chance to participate, the deadline has been extended. All photo entries must be received by Monday, August 1, 2011.

Submissions will be posted to the Foodbank's Facebook page and fans will have the opportunity to "like" their favorites. Winners will be announced at the Campaign Finale event and will be used in Operation Feed 2012 marketing materials. For contest details, visit www.midohiofoodbank.org/photo-contest.
 
RECIPE FOR SUCCESS: CompManagement / Sedgwick CMS
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CompManagement-LogoCompManagement / Sedgwick CMS, whose Columbus area operation consists of worker's compensation claim management, has perfected a winning strategy over its twelve years of involvement with Operation Feed. Before each year's drive, CompManagement / Sedgwick CMS evaluates previous campaigns and finds new ideas to keep participation on the up-and-up. "The most challenging part of our campaign this year was coming up with new, creative ideas to get colleagues involved," said Megan Scott, the Campaign Coordinator. To keep employee engagement high, the team used competition to propel the 2011 effort to new heights. A "Critical Food Competition" facilitated healthy rivalry between departments around who could raise the largest number of items from the most-needed foods list. That activity alone raised over 7,600 meals!

For its finale event, the team raised money to buy carnival games such as balloon dart, duck pond, corn-hole and plinko. Rooster's provided food, and Miller's Homemade Ice Cream donated some treats. Carnival game winners earned raffle tickets for prizes, which included some 50 items and gift cards donated to CompManagement / Sedgwick CMS by outside businesses.

CompManagement-CarnivalPhoto This year's successful approach entailed facilitating company-level participation through corporate matching, which gives employees more incentive to donate. This tactic has blown a suggested 34,000 meal goal out of the water with over 40,000 meals! "Aside from supporting a very worthy cause, bringing all colleagues together to achieve one goal has been the greatest benefit," Megan said about the positive effects of having an Operation Feed campaign in her organization.

By keeping their campaign interesting and adding new activities for employees to engage employees, CompManagement/Sedgwick CMS has found a way to feed more hungry Ohioans than ever before. Way to go CompManagement / Sedgwick CMS!
Share Your Feedback, Help Strengthen Operation Feed
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Your partnership with Mid-Ohio Foodbank is the essential component of Operation Feed's ability to provide food for thousands of local families in need. As the 2011 drive winds down, your input is requested. We value your campaign expertise, and your feedback will help us provide tools and support to make coordination efforts as convenient and effective as possible.

Please take a few minutes to tell us about your experience. Just visit www.surveymonkey.com/s/EvaluateOpFeed to access an online evaluation. Responses are anonymous and should require approximately 10 minutes to submit. Thanks in advance for your comments.  
Awards for Outstanding Campaigns -- Descriptions and Criteria
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Each year, Operation Feed recognizes the accomplishments of a select group of outstanding campaigns across several categories, including:  
  • MOST MEALS RAISED PER CAPITA For organizations with a current employee or member count on file, this award is presented to an organization with 1 - 249 associates, another organization with 250 - 999 associates, and a third organization with 1000+ associates.
  • LARGEST PERCENTAGE INCREASE For returning organizations, this award also goes to three differently-sized organizations: 1 - 249 associates, 250 - 999 associates, and 1000+ associates.
  • AWARD OF EXCELLENCE This award is presented to a company that meets two of three criteria: a 40% increase over the previous year, a 25,000 meal increase, and at least 50 meals per capita.
  • OUTSTANDING NEW CAMPAIGN With a special focus on recruiting new organizations to participate in Operation Feed, this award recognizes a campaign showing great ingenuity, creativity, and effectiveness in implementing its first-year meal raising strategies.
  • OUTSTANDING VIRTUAL FOOD DRIVE This award recognizes the organization that makes best use of the online Virtual Food Drive tool to involve friends and family in raising meals for Operation Feed.
  • COMMUNITY PARTNER AWARD Community partnerships are critical to the success of Operation Feed and each year one outstanding partnership will be recognized.
  • DIRECTOR'S CHOICE AWARD This award is selected by Operation Feed staff and is used to recognize exceptional campaign achievements.
  • BENCHMARK CAMPAIGN DESIGNATION Benchmark level contributors are recognized for successfully reaching goals suggested by Program staff, based on average Operation Feed campaign meals raised per capita.

Be sure to submit results by July 31 to be eligible for this year's awards. We look forward to announcing 2011 outstanding campaigns at the campaign finale event planned for Thursday, August 25. Learn more about the organizations recognized in 2010 by visiting www.midohiofoodbank.org/act/operation-feed/2010.  

Reminder: Wrapping Up Your Campaign
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Once your campaign activities have concluded, please take a minute to tell us about your drive. Share your results online using this Final Reporting Form. Remember that the Meals Tracking Log can help you record food or funds raised and that each donation should be accompanied by a Food Drive Contribution Form or Monetary Contribution Form (this helps us ensure that all donations are properly credited back to your organization). Please mail checks and money orders directly to the Operation Feed bank lockbox for processing, rather than bring them to the Foodbank (several local banks offer Cash and Coin Processing Resources to help streamline processing of funds generated by campaign activities). All of these forms are available on Operation Feed's Campaign Coordinator Resources web page, along with additional resources to help finish your drive. See Wrapping Up - 4 Easy Steps or contact a member of the Operation Feed team with any questions. Thank you for your support!

Ways to Support Mid-Ohio Foodbank
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Events and Promotions

To learn about upcoming events and promotions, you can always visit the Foodbank's Events page at www.midohiofoodbank.org/news-events/events.


Key Campaign Dates
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  • 2011 Contribution Cutoff Date for Awards - July 31
  • Photo Contest Submission Deadline - Monday, August 1
  • Campaign Finale - Thursday, August 25
Next Steps Shopping-Cart-Bar-Red
  • Share your campaign results and feedback with Operation Feed by July 31. 
  • Don't forget to submit a picture for the photo contest.
  • Watch for invitations to the finale event to be coming soon. 
Contact Us
Shopping-Cart-Bar-RedPlease contact a member of the Operation Feed team if you have questions or we can provide any additional information to help with your campaign efforts:


Joan C. Lloyd

Campaign Director

614-317-9410

jlloyd@midohiofoodbank.org 


Andrew Murphy

Campaign Manager

614-317-9427

amurphy@midohiofoodbank.org 


Amber Riley

Campaign Coordinator

614-317-9467

ariley@midohiofoodbank.org   

 

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Thank you for supporting Operation Feed--because no one should go hungry.