FASTSIGNS News for You!
June, 2011

Project of the Month

Norton Hospital Renovation 

 

 

FASTSIGNS Louisville has worked with the Norton Healthcare system for more than 10 years, collaborating on any number of large and small jobs. The teams' most recent project was the renovation of the fourth and fifth floors of the Norton Hospital.  The fourth floor is the Norton Cancer Institute and the fifth floor is the Norton Heart Care, Spine and Neuroscience Center.

 

The project was more than a complete renovation.  This was a continued implementation of the Hospital's new sign specifications.  Colors, fonts and styles all coordinated to work together to inform, direct and promote the Norton Healthcare brand.  Norton Healthcare has been working to implement these new standards across all campuses. 

 

five roomfour med surg 

 

FASTSIGNS Louisville co-owner Sam Cilone was involved in the process from conception to completion, starting with meetings geared toward enhancing wayfinding and improving consistency.  The objective was for patients and visitors to easily and consistently get where they were going.

 

There were walk-throughs, tests, revisions and edits.  Messages were changed and fine-tuned to more accurately provide directional messages.

 

wayfind 

 

In addition, FASTSIGNS Louisville placed a high priority on maintaining the integrity of the Norton logo, brand and sign specifications. As with all customers, FASTSIGNS Louisville fabricates and installs the Norton architectural signage with care and attention to detail.

 

parking 

 

Examples of signage in the fourth and fifth floor Hospital renovation include overhead directional signage, room signs, directories, room identification, informational signage, wayfinding signs -- all interior signage on both floors.

 

FASTSIGNS Louisville coordinated with Norton Construction Management, Facilities and Engineering specialists and Norton Healthcare Marketing.

  

women women 

 

"The entire FASTSIGNS Louisville team was involved in this project and we're all excited with the results," said Cilone.  "Our team did an incredible job - the signs look great!"

 


 


Technology of the Month: 

Lighted Signs 

 

There are a variety of signs that incorporate light to enhance both the daytime and nighttime visibility of the sign.

 

One type is the lighted cabinet sign that has a flat or pan face, which is translucent and allows light to shine through from bulbs inside the cabinet.  The light shines through the face of the sign and the graphic image.  This is a great way to keep your sign visible day and night, making sure your customer can always see your message.

 

church 

 

Many business signs have some form of lighted cabinet with a flat or pan-shaped face. 

 

Cardinal Station has a lighted cabinet with LED lights providing the light in the multi-paneled cabinet.

 

cardinal lighted 

 

Interior signs can also use a back-lit feature to light up a building directory or enhance the look of a logo.  Eaton uses a translucent panel on a lighted cabinet with the architectural enhancements of a dimensional logo mounted to the panel.

 

eaton 

 

The Eaton logo is stud mounted to the translucent panel.

 

Other types of lighted signs include:

· Channel letters, which are lit and mounted individually to a building façade or are mounted to a common raceway and then to the façade.

 

· External lighting, which shines on the sign to provide nighttime visibility, and is usually used in monument signs.

 

Lighting adds to the sign's appeal and increases nighttime visibility.  Call FASTSIGNS Louisville to discuss the best option for increasing your sign's visibility.


 

Images used in this newsletter are examples of projects completed by FASTSIGNS Louisville for businesses in the Kentuckiana area.

 

FASTSIGNS Louisville
6005 A Fern Valley Rd
Louisville, Kentucky 40228
(502)969-7002
In This Issue
Project of the Month
Lighted Signs
Special Appearance by..
Banner year for Crusade
 
Special Appearance:

Deion Branch 


Mark your calendar NOW!  Former University of Louisville standout and current New England Patriots wide receiver Deion Branch will be signing autographs at FASTSIGNS Louisville on July 8! 

 

deion 

 

Branch is a two-time Super Bowl champion, Super Bowl MVP, and has numerous other football honors and awards.  A second round draft pick out of the University of Louisville, Branch debuted with the Patriots then went on to play for the Seattle Seahawks from 2006-2010.  He returned to the Patriots in 2010.

 

Check the FASTSIGNS Louisville FaceBook page for details on Branch's appearance.  We'll announce the time and other specifics there. 

 

Deion Branch will be appearing at the Fern Valley location.  Click here to become a FASTSIGNS Louisville FaceBook friend.


 

Great Idea of the Month

Window Graphics 

dupont

 

If you've got a window or a door at your business you have a marketing opportunity!

 

 

 Window graphics are a great way to:

· list your hours.

· relay information about an upcoming sale or event.

· provide an important message to customers.

· advertise a special service or price.

 

And, with window graphics, customers will receive these messages whether you're open or closed.

 

gtown glass 

 

You may not have thought of some of the other uses for window graphics.  Windows can actually be used to add to the interior décor of an office or room.

 

· Frosted vinyl can add privacy with an artistic flair when it's used creatively on glass.  Examples include repeating an existing pattern or highlighting an existing design.

 

norton frosted 

 

· Logos can be accentuated with full color to highlight a lobby or conference area.

 

· Perforated Window Film can provide one-way vision allowing you to see out, while the graphic adds interest to the other side of the window.

 

zap window 

 

· Full-color graphics can accentuate the interior or brighten an entry.

 

Cut vinyl, printed full color graphics, frosted vinyl and One-Way vision film are all great ways to promote your brand and advertise your strengths on your doors and windows.  FASTSIGNS Louisville fabricates all window graphics on site and provides expert, experienced installation.  Call today and we'll get together to talk about ideas and solutions!

 

Banner Year For The

Crusade For Children

crusade 

 

Congratulations to the WHAS Crusade for Children for another exceptional year! This charity, which is near and dear to our hearts, raised $5,301,881 to help children with special needs.

 

FASTSIGNS Louisville works closely with the Crusade throughout the year, providing awards, plaques, banners, trophies and signs to help the Crusade promote fundraisers and thank their volunteers.  We also work with the many area Fire Departments, helping with their fundraising efforts.

 

In particular, FASTSIGNS Louisville employees volunteer at the Kevin Adams road block, working to raise donations.  We were especially proud of Kevin for receiving the 2011 Crusade Hero Award for raising a cumulative total of more than $300,000 from his annual Crusade Road Block.  Kevin is an inspiration to our community and embodies the true spirit of the WHAS Crusade for Children.

 

We extend an extra big thank you to Republic Bank for a grand and generous donation to take the Crusade over last year's total.  WOW!  Generosity, caring and sharing are alive and well in Kentuckiana.

 

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FASTSIGNS Louisville
6005A Fern Valley Rd.
Louisville, KY 40228
502.969.7002
fax 502.969.2177


2911A S. Hurstbourne Pkwy
Louisville, KY 40220
502.495.0504
fax 502.491.0437



 
FASTSIGNS Louisville
Special of the Month:

Banner Blow Out! 

20% Off ALL BANNERS 



You better run, because this is for a limited time only.  Twenty percent off 
ALL banners.  If you've been thinking about boosting business or visibility with a banner, do it now! 
 

Offer Expires: July 30, 2011