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It's the Weekly What? for Friday, June 22nd.
Scary clowns, dressy cats, burrito-bots: If it's not in here, it's not worth knowing about!When we were young, there were only two types of people we dreaded meeting in person: Santas and clowns. Can't fully explain either phobia but maybe Santa's reputed omniscience and clowns' weird ability to get so many of themselves into those tiny cars were certainly pretty threatening special powers... to a five year-old. (Also, the commonality of the faint smell of booze surrounding both types of personages didn't help.) Woah, hey! We didn't mean to get all psychoanalytical on you here. We're pretty well-adjusted, honestly. Mostly. Anyway, after you've had a chance to skim through this week's newsletter, go grab another donut and then visit our Facebook page to leave your answer to this week's question: "What scared you as a child?" (Or, if you're all grown up: "Do you think clowns are scary and disturbing?") 
Public Service Announcement: Stay away from clowns.Really, do we need to tell you just why you must give clowns a wide berth? Here's at least one really good reason: If you're not careful, you'll discover the whiskey clown. Oh the horrors. Sugar, booze, and scary clowns! A recipe for nightmares. >> Time for a "cuteness chaser"Here's just the thing to chase away scary clown thoughts: The "Dressy Cats"! They're a set of super-cool DIY paper dolls. You get a handy set of templates to print out and color: A family of cats with various accessories. Create your own backgrounds! Make your own movies! (Make sure you watch the movie!) You could always make a set for your desk... we wouldn't judge you. Go play! >> Possibly the coolest, baddest violin ever!Basically the only musical instrument we can play is the radio. (We know, sad, right?) But this violin makes us seriously consider taking lessons. If only we weren't so lazy. Maybe we could just buy one and carry it around everywhere and make everyone think we were just awesomely baaaaad. You know: We're in an orchestra but also impossibly cool at the same time. We'd name it "Poor Yorick" >> At least our new robot overlords will feed us properlyLast week brought news that an invasion by pizza-making robots was imminent. Now we've got burrito-making 'bots. We can read the writing on the wall: When our new robot overlords enslave us, at least they'll know how to feed us! Can I have salsa with that, Mr. Roboto? >> Question? Comment? Find a typo? Got something you think should be in the newsletter? Talk back to us and let us know! (We need something to do since the monkeys do all the writing.) Analysis: Print advertising, while not "difficult" to execute, does not offer great returns.So that means that print is finally dead, right? Whoa there pardner, not so fast. When you take a look at the chart plotting the "difficulty" versus effectiveness, you'll see that print advertising is way down below using clowns to sell whiskey and sugary cereal. Sure, social media and content marketing can offer greater returns and tracking to boot, but that doesn't mean that print is dead. It's a tool, and used properly, can still yield effective results... Read more >> Want readers to trash your emails without reading them?Hey we know aaallll about putting off readers. It's a wonder the Writing Room Monkeys still have jobs. (I suppose they wouldn't if they were to be paid anything other than bananas.) Still, here's a a list of seven things that you shouldn't do if you want to keep folks reading your emails. Good stuff. (Think we'll run off a copy for the Writing Room Monkeys...) Oook ook eek eek! >> A Tale of Two Kitties: Episode 2In which the newest member of the Spykerman Household gets sick; Recovery leads to some boundless energy that's a little difficult to control... Watch >> The Sistine Chapel: Virtual tourGo ahead make noise, get crumbs on the floor, even pretend you're Hudson Hawk casing the joint. No guards here to hassle you or nuns to smack your fingers with a ruler should you try to touch something. The amount of work present on the walls and ceilings is just incredible. If you need a sense of scale, note the two doors on either side of the altar. (Note: There are zoom controls in the lower left corner of the screen.) Can you imagine painting that whole ceiling while laying on your back?? >> How to: Make your own "shade sail"On a hot summer day (we'll get a few of those, right?) who doesn't like hanging out in the shade with a cool drink in hand? Here's a really easy tutorial for making your own "shade sail" (a triangular canopy). Check it out! >> The Weekly What? is more fun when you share! It's easy, just click the "Forward email" link below... keep going... a little farther down... there it is! Send this newsletter to a friend! Don't worry, we won't hit them up for money. |
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