Brian Wright
Partner
Audience Development Group
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Listeners love to hear quick conversations or drops from the artists you play, particularly if it is something that very few know about. Think about it...is a listener more likely to remember and tell others about your 12 in a row, or that you talked with Taylor Swift about her new song and that she shared some unknown insight about himself? Instead of providing more of the same, deliver different material.
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Sincerely,
Brian Wright
Partner Audience Development Group
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Custom music architecture for virtually every project: what worked in Arizona may have little relevance in New Jersey. AC, Hot AC, Country, Classic Rock, Active Rock, CHR, Oldies, and Contemporary Christian all require organically designed format blue prints for your market. No templates, beyond the important basics for format design. Listener environment: what happens after the music is calibrated. Talent coaching, clock management, and brand packaging all have major impact on your top-of-mind success. Real-time research and "readiness to serve," have driven Audience Development Group's nationally respected reputation for hyper-service and rapid response, on a same-day basis. | |
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